据《中国冰雪产业发展研究报告（2025）》显示 今年我国冰雪产业规模 将突破万亿元大关 达到10053亿元 滑雪场辐射效应显著：2024—2025冰雪季，全国滑雪场消费金额达786.13亿元，滑雪场周边两公里内， 消费金额同比增长27.97%，对周边零售、交通、餐饮等行业拉动作用明显。 冰雪运动的版图 已不再局限于北方 浙江宁波一座1.75万平方米的滑雪场 这一亮眼数据 让冰雪经济强势冲上热搜 "冷资源"正全面释放"热效应" 万亿赛道 冰雪经济有多"热"？ 一组数据带你看 雪场规模快速扩张：2018—2024年，全国雪场数量从1133个增至2678个，增幅达136%。 每天吸引数百名滑雪爱好者 其中约70%的客流来自长三角地区 广东深圳建成世界最大的室内滑雪中心 室外26℃室内零下6℃ 在这里，一墙之隔就能"穿越季节" 实现南方人的玩雪自由 武汉、广州、成都等城市 更将冰雪乐园引入核心商圈 冰滑梯、雪地露营、冰雕观赏…… 让人们在家门口尽享冰雪乐趣 "冰雪+"混搭玩出新花样 除了传统冰雪运动 各地也在不断解锁冬日的全新玩法 "冰雪+研学" 雪假开启趣味冰雪学堂 鼓励学生积极参加学校组织的 阿勒泰地区、乌鲁木齐 ...

Group 1: Snow Tourism in Mohe - Mohe, Heilongjiang, experienced snowfall on November 25, attracting a large number of tourists from southern regions to enjoy the winter scenery [2][3] - Tour operators from regions like the Yangtze River Delta and Pearl River Delta are visiting Mohe to explore and prepare for upcoming travel packages [3] - Popular attractions for families include the Northernmost Reindeer Park, Mohe Polar Museum, and Shenlu Aurora Museum, which are favored by parents bringing their children for winter activities [5] Group 2: Winter Events and Train Services - In 2025, Mohe plans to leverage its "northernmost" and "coldest" features to host various winter events, including a Winter Solstice Cultural Festival and ice dragon boat races, to attract domestic and international tourists [8] - The first winter ice tourism train, Y783, departed from Harbin on November 26, carrying over 300 tourists on a six-day journey to explore northern attractions [8] - The train promotes a "slow travel, deep experience" concept, featuring themed decorations and cultural activities that highlight the unique characteristics of Northeast China [10][12] Group 3: Indoor Skiing in Guangzhou - In Guangzhou, indoor ski resorts are experiencing increased foot traffic, which is boosting surrounding dining and shopping activities [14] - A major indoor ski resort in Huadu has become the largest in South China, attracting over 1 million visitors annually [16] - The resort recently opened new facilities, including a slope with various obstacles and diverse terrain, enhancing the skiing experience for enthusiasts [19][21]