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在全国唱响“要滑雪去武汉”
Chang Jiang Ri Bao· 2025-07-21 00:17
Core Viewpoint - The ice and snow economy in Wuhan is experiencing significant growth, with various stakeholders collaborating to enhance the industry and promote the city as a prime destination for winter sports [1][2][3]. Group 1: Industry Development - Wuhan has become the city with the most indoor ice and snow venues in China, featuring 13 facilities that cater to all levels of participants, from beginners to professional athletes [1]. - The Ganlu Mountain Cultural and Creative City International Ski Resort is the largest indoor ski resort in Central China, attracting nearly 450,000 visitors within its first year of operation [1]. - The establishment of the "Wuhan Ice and Snow Industry Communication Alliance" aims to collectively promote the development of the ice and snow industry in Wuhan [2]. Group 2: Market Strategies - Efforts are being made to engage more beginners in ice sports, with initiatives such as ice sports in schools to transition from tourism to active participation [2]. - Suggestions include hosting ice sports competitions to maintain ongoing interest and engagement in the ice venues [2]. - The city is leveraging its top-tier facilities to attract visitors from Central, Southern, and Eastern China, creating a seasonal identity for Wuhan's events [2]. Group 3: Collaborative Efforts - Various enterprises and local media are encouraged to work together to capitalize on opportunities in the post-Olympic era, aiming for a win-win situation in the ice and snow economy [3].
想体验“速度与激情”还是“文化与积淀”?多条暑期旅游线路任你选
Group 1: Summer Tourism Trends - The Ministry of Culture and Tourism has launched various summer tourism themes, including cooling, research study, and coastal routes, catering to diverse traveler needs [1] - In Hebei Shijiazhuang, an indoor ski resort can accommodate 1,000 to 1,500 people, featuring a 385-meter ski slope, allowing visitors to enjoy skiing during summer [1] - The Yin Ruins Museum in Anyang, Henan, has become a popular destination for summer educational trips, with an average daily visitor count of 5,000 and an expected total of 300,000 visitors this year [3] Group 2: Family and Long-Distance Travel - Family travel is a significant trend, with over 40% of summer travelers being family groups, and demand for medium to long-distance trips (over 300 kilometers) increasing by over 15% [3] - Popular destinations for families include Lijiang, Dali, Guangzhou, and Hulunbuir, with preferences for grasslands, deserts, beaches, and rural areas [3][5] Group 3: Technological Innovations in Tourism - Digital technology is enhancing tourism experiences, with new immersive environments such as 360-degree dome screens and themed spaces attracting visitors [6] - In Beijing, the Fahai Temple mural art museum offers a 360-degree immersive experience, showcasing the creation process of traditional Chinese paintings [6] - In Xiamen, a cultural theme park combines large mechanical devices with VR and holographic projections, creating a "folded time and space" experience for visitors [8]
全球最大室内滑雪场动工 预计2029年投入运营
Core Insights - The second phase of the Taicang Alps International Resort project has officially commenced, with a total investment of approximately 5 billion yuan, in collaboration with the Taicang municipal government and Fosun Tourism Group [1] - The first phase of the resort has exceeded expectations, leading to the planning of the second phase [2] - The tourism industry is shifting from sightseeing to vacationing, emphasizing product-driven experiences [3] Group 1 - The second phase will feature a comprehensive expansion of the "Alps" theme, including the world's longest indoor ski slope and the largest indoor snow area, with a total construction area of about 300,000 square meters [3] - The first phase has attracted over 1 million visitors since its opening, with a peak daily visitor count of 4,500 at the snow world [1] - The CEO of Fosun Tourism Group indicated that the second phase aims to attract more skiing enthusiasts and expand the service radius, with 60% of current visitors coming from Shanghai and a nearly 50% repurchase rate [3] Group 2 - Following the company's delisting, there is more strategic flexibility for Fosun Tourism Group, allowing for the exploration of new projects and business models, including urban resort projects and integrated complexes with investments exceeding 5 billion yuan [3] - The second phase is seen as an exploration of government-enterprise cooperation, with potential for more diverse industry integration in future projects [3]
总投资约50亿元 江苏太仓携手复星旅文“加码”冰雪旅游赛道
Xin Hua Cai Jing· 2025-06-06 09:25
Group 1 - The second phase of the Taicang Alps International Resort project has commenced with a total investment of approximately 5 billion yuan, aiming to create a one-stop ice and snow themed vacation destination [2] - The project will feature an indoor ski resort with a longest ski run of 650 meters, a maximum drop of 100 meters, and a total snow run length of 1,777 meters, expected to be operational by June 2029 [2] - The resort will include two international themed hotels and six major entertainment projects, such as a polar ocean park and a hot spring water park, integrating advanced technologies like AI for dynamic monitoring [2] Group 2 - Taicang city has seen a 14.1% year-on-year increase in domestic and international tourist arrivals, with total tourism revenue growing by 11.7% [3] - Since the opening of the first phase of the Taicang Alps International Resort in October 2023, it has received over 1 million visitors, with a peak daily attendance of 4,500 [3] - The company aims to leverage its strengths in ice and snow vacation development and global resource integration to create a world-class indoor ice and snow resort, tapping into the trillion-yuan consumption market in the Yangtze River Delta [3]
冰雪行业“十五五”市场战略研究及投资建议可行性评估预测报告(2025版)
Sou Hu Cai Jing· 2025-05-21 02:12
Group 1 - The core viewpoint of the report is the historical development and current status of the global snow industry, highlighting its evolution from the mid-19th century to the present, with a focus on the growth of indoor snow facilities in countries lacking natural snow resources like China [2][4]. - The snow industry originated in the Alpine region in the mid-19th century, with significant development occurring after the first Winter Olympics in the early 20th century, leading to a boom in ski resort development in Switzerland and Austria [2][3]. - The snow industry experienced rapid growth in Europe and North America during the 1960s, followed by expansion into Asian markets in the 1970s, marking a phase of comprehensive expansion [3]. Group 2 - The current state of the snow industry indicates that outdoor ski resorts remain the primary business model, while countries like China are increasingly developing indoor snow facilities to tap into the snow consumption potential [4][5]. - As of April 2022, 68 countries have equipped outdoor ski resorts, with 62 located in the Northern Hemisphere, indicating a concentration of snow resources in this region [4]. - The global snow industry market size was approximately $136.53 billion in 2019, dropping to $66.22 billion in 2021 due to the pandemic, but is expected to recover to $95.03 billion in 2022, reflecting a year-on-year growth of 37.81% [4][5]. Group 3 - The number of ski resorts globally has shown a slight increase, with 5,764 resorts reported at the end of the 2021-2022 season, recovering from a dip during the pandemic [5]. - The number of participants in the global snow industry has stabilized, returning to pre-pandemic levels with 350 million participants in the 2021-2022 season, following a decline during the pandemic years [5][6]. - The Alpine region remains the most developed area for the snow industry, hosting 771 large ski resorts, which account for 37% of the global total, and attracting a significant portion of industry participants [6]. Group 4 - The market penetration rate for skiing is relatively saturated in Europe, with countries like Switzerland and Austria having rates of 35% and 34% respectively, while China's penetration rate is only 1%, indicating significant growth potential [6]. - The report emphasizes that the rapid development of the snow industry in China presents a new growth opportunity, as the country seeks to expand its snow sports market [6]. - The report outlines the future trends and investment opportunities in the snow industry, particularly during the "14th Five-Year Plan" period, which is expected to drive further growth and innovation [18][21].