室内滑雪场

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全球最大的室内滑雪场在深圳开业
Zhong Guo Xin Wen Wang· 2025-09-29 10:45
全球最大的室内滑雪场在深圳开业 图为该滑雪场内景。曹波 摄 来源:中国新闻网 编辑:陈俊明 图为该滑雪场内景。 曹波 摄 图为该滑雪场内景。曹波 摄 图为该滑雪场内景。曹波 摄 广告等商务合作,请点击这里 本文为转载内容,授权事宜请联系原著作权人 中新经纬版权所有,未经书面授权,任何单位及个人不得转载、摘编或以其它方式使用。 关注中新经纬微信公众号(微信搜索"中新经纬"或"jwview"),看更多精彩财经资讯。 ...
即将包揽全球前十!中国室内滑雪场投资热下的“冷思考”:“规模竞赛”之后,拼什么?
Hua Xia Shi Bao· 2025-09-27 06:08
本报(chinatimes.net.cn)记者王敬 北京报道 9月深圳,室外气温30℃,室内零下6℃——一墙之隔的"冰火两重天",映照出中国室内滑雪场爆发式发 展的现实图景。对"雪"有执念的深圳人,终于迎来了家门口的"冰天雪地"。 9月29日,总投资296亿元、号称"全球最大"的深圳前海华发冰雪世界将正式开始试运营,其中华发冰雪 热雪奇迹滑雪场的雪区面积再度刷新纪录,接过上海耀雪冰雪世界"全球最大室内雪场"的接力棒。 冰雪项目正迎来密集开业潮:珠海"万雪汇"于10月1日投入运营,长春万达茂滑雪场也定于12月25日开 门迎客。2025年,浙江瑞安、杭州、湖北荆州、山东济南等地还有一批项目陆续签约或摘地。 "目前全球规模排名前十的室内滑雪场,已经有7家在中国,随着深圳华发和长春万达茂今年内开业,届 时全球前十中,中国将占据9席,等到太仓阿尔卑斯二期建成,前十将全部在中国。"北京市滑雪协会副 会长、北京雪帮雪业及悟空滑雪学校创始人伍斌向《华夏时报》记者表示。 室内滑雪场的快速崛起,正成为中国滑雪运动打破地域壁垒、走向全国普及的关键推力。"我国优质冰 雪资源匮乏与滑雪群体蓬勃成长形成供需矛盾,室内雪场能精准解决这一痛 ...
中金:室内滑雪场具有更高发展潜力 看好产业链企业的投资机会
智通财经网· 2025-09-15 23:53
智通财经APP获悉,中金发布研报称,室内滑雪场是近年来新兴地产品类,常与商业、酒店等构成文旅 综合体。我国优质冰雪资源匮乏与滑雪群体蓬勃成长形成供需矛盾,室内雪场能精准解决痛点并推动滑 雪运动普及,看好头部室内雪场运营商的发展空间以及产业链企业的投资机会。 中金主要观点如下: 滑雪市场近年来快速扩容但普及率远低于海外,受制于优质雪场资源不足。国办[2024]49号文预计2030 年我国冰雪经济体量将达1.5万亿元,内核为冰雪运动,其中滑雪运动具有更高普及潜力,2014-2024年 国内滑雪人次翻倍至2605万次,是全球市场主要增长点但参与率仅0.9%,低于西欧等海外(5%-30%)。 国际经验看,滑雪参与率与经济发展水平正相关;更关键是,我国缺少优质冰雪资源且集中于高纬度, 远离经济发达区域,加之商业化运作处于起步阶段,导致我国滑雪普及率提升空间广阔。 优质室内雪场需兼顾优势区位、大体量与精细化运营。首先,本地亲子及家庭滑雪是多数室内场的需求 基本盘,常住人口多、经济发达是核心选址要求。其次,体量决定单体营收上限与赛道丰富度,影响趣 味性与客户黏性,但大场馆前期投资重、建设难度高,存在一定壁垒。最后是精细化运 ...
中金:看好头部室内雪场运营商的发展空间以及产业链企业的投资机会
Di Yi Cai Jing· 2025-09-15 23:51
Core Insights - Indoor ski resorts are an emerging real estate category that often integrates with commercial and hotel sectors, forming cultural and tourism complexes [1] - There is a supply-demand contradiction in China due to a lack of quality ice and snow resources alongside a growing skiing population, which indoor ski resorts can effectively address [1] - The development potential for leading indoor ski resort operators and investment opportunities in the related industry chain are viewed positively [1]
中金 | 室内滑雪场框架:四季雪趣,蓝海有待挖潜
中金点睛· 2025-09-15 23:31
中金研究 室内滑雪场是近年来新兴地产品类,常与商业、酒店等构成文旅综合体。我国优质冰雪资源匮乏与滑雪群体蓬勃成长形成供需矛盾,室内雪场能精准 解决痛点并推动滑雪运动普及,我们看好头部室内雪场运营商的发展空间以及产业链企业的投资机会。 点击小程序查看报告原文 Abstract 滑雪市场近年来快速扩容但普及率远低于海外,受制于优质雪场资源不足。 国办[2024]49号文预计2030年我国冰雪经济体量将达1.5万亿元,内核为冰雪 运动,其中滑雪运动具有更高普及潜力,2014-2024年国内滑雪人次翻倍至2605万次,是全球市场主要增长点但参与率仅0.9%,低于西欧等海外 (5%-30%)。国际经验看,滑雪参与率与经济发展水平正相关;更关键是,我国缺少优质冰雪资源且集中于高纬度,远离经济发达区域,加之商业化运 作处于起步阶段,导致我国滑雪普及率提升空间广阔。 滑雪市场中长期有望实现千亿规模,室内滑雪场具有更高发展潜力。 我们估测目前国内狭义滑雪市场体量约370亿元;参考美国普及率与滑雪频次,中长 期或达到3000亿元。室内滑雪场能以较低成本满足反季节滑雪需求,我们判断室内雪场是中长期行业发展的加速器,并具有更高的投资 ...
中金:室内滑雪场蓝海有待挖潜 建议关注国内龙头滑雪运营商
Zhi Tong Cai Jing· 2025-09-12 08:24
中金发布研报称,据估测,目前国内狭义滑雪市场体量约370亿元;参考美国普及率与滑雪频次,中长 期或达到3000亿元。室内滑雪场能以较低成本满足反季节滑雪需求,室内雪场是中长期行业发展的加速 器,并具有更高的投资潜力。优质雪场是不可替代性资源,同时滑雪作为可选服务消费,品牌溢价与客 户忠诚度决定长期成长性与利润率,符合马太效应规律。建议关注国内以融创文旅为首的优秀运营商的 发展潜力。 中金主要观点如下: 滑雪市场近年来快速扩容但普及率远低于海外,受制于优质雪场资源不足 国办[2024]49号文预计2030年我国冰雪经济体量将达1.5万亿元,内核为冰雪运动,其中滑雪运动具有更 高普及潜力,2014-2024年国内滑雪人次翻倍至2605万次,是全球市场主要增长点但参与率仅0.9%,低 于西欧等海外(5%-30%)。国际经验看,滑雪参与率与经济发展水平正相关;更关键是,我国缺少优质 冰雪资源且集中于高纬度,远离经济发达区域,加之商业化运作处于起步阶段,导致我国滑雪普及率提 升空间广阔。 优质室内雪场需兼顾优势区位、大体量与精细化运营 首先,本地亲子及家庭滑雪是多数室内场的需求基本盘,常住人口多、经济发达是核心选址要求 ...
全球十大滑雪场中国占据七席,南方室内滑雪场最集中在这三省→
第一财经· 2025-09-01 14:45
Core Viewpoint - The article highlights the rapid growth and integration of skiing into urban life in China, driven by major events like the Beijing Winter Olympics and government support for the ice and snow economy, indicating a shift towards year-round skiing activities across various regions [2][4]. Group 1: Industry Growth and Economic Impact - The Chinese ice and snow economy is positioned as a new growth point, with the government emphasizing its development in recent policy documents [4]. - The projected consumer spending on ice and snow sports for the 2024-2025 season is expected to exceed 187.5 billion yuan, marking a growth of over 25% compared to the previous season [4]. - The number of indoor ski resorts has surged from 5 in the 2013-2014 season to 59 in the 2023-2024 season, with an anticipated increase to 79 by the 2024-2025 season [4][6]. Group 2: Regional Developments and Trends - Southern provinces like Zhejiang, Jiangsu, and Guangdong are leading in the number of indoor ski resorts, with 12, 7, and 5 respectively, showcasing a trend of integrating skiing into local lifestyles [6]. - The ice and snow sports sector in regions like Guangdong, particularly Guangzhou, is transitioning from an experimental phase to a normalized development stage, contributing to regional economic growth [7]. Group 3: Leading Companies and Market Position - China has become the global leader in indoor ski resorts, with seven out of the top ten largest indoor ski areas worldwide located in the country, including Shanghai Yao Snow and several others [9]. - The company "Hot Snow Miracle" has rapidly expanded its operations, with plans for additional ski resorts, including the upcoming Shenzhen location, which will be its 11th indoor ski facility [11]. Group 4: Training and Talent Development - The indoor ski industry is experiencing significant growth in talent development, with over 160 million training sessions conducted and a compound annual growth rate of over 80% in the training sector since 2021 [11]. - The establishment of competitive skiing teams in collaboration with local educational institutions is fostering a new generation of athletes, with approximately 2,000 children entering competitive skiing through this system [11]. Group 5: Future Prospects and Innovations - The indoor ski industry is seen as a high-frequency consumption scenario, with potential for diverse collaborations across various sectors, including tourism and logistics [12]. - The company "Hot Snow Miracle" is exploring international partnerships for indoor ski projects, indicating confidence in the global expansion of the indoor skiing market [12].
全球十大滑雪场中国占据七席,持续高速发展出海在即?
Di Yi Cai Jing· 2025-09-01 14:23
"现在周末不管是耀雪、太仓还是无锡热雪奇迹,都是人挤人下饺子,建议大家周中前往","最适合练 活的中级道还是很多人,真的滑不开","还是得赶早顶门,雪好人少"…… 在小红书搜索各大城市的滑雪信息,跳出来的笔记直观地呈现出这一运动超越季节的火热状态,这些归 属于"本地生活"的观察,展示出盛夏里各地室内滑雪场的别样风景。 生活在上海的徐迅君是一名滑雪发烧友,最近她刚从伤病中恢复,便迫不及待地到上海耀雪冰雪世 界"解解馋"。她说,这几天滑雪爱好者都在关注深圳一座顶级滑雪场即将开业的消息,"下次要去深圳 感受一下",作为建筑师,徐迅君对室内滑雪场的兴趣自然也多了一个维度。 北京市滑雪协会副会长伍斌主编的《2024-2025年中国滑雪产业白皮书》于8月28日发布。白皮书认 为,"从全球室内滑雪场的发展来看,中国已经遥遥领先于其他国家,成为了当之无愧的世界第一"。 截至2025年5月1日,按雪区面积排名,全球前十位的室内滑雪场中中国占据了七席,上海耀雪排名第 一,热雪奇迹的哈尔滨、广州、成都和武汉甘露山等四家场馆位列二至五位,"雪区面积排名前五的室 内滑雪场全部在中国"。 从2017年起步,热雪奇迹以"一城一策"的方式运 ...
一周文商旅速报(8.04-8.08)丨亚朵考虑香港上市、迪士尼第三季度盈利52.62亿美元...
Cai Jing Wang· 2025-08-08 09:11
海南:推动优化离岛免税政策 拓宽"即购即提"商品清单目录 8月4日,海南省人民政府办公厅发布关于印发《海南省加快构建具有特色和优势现代化产业体系三年行 动方案(2025-2027年)》的通知。《通知》提到,做好"三篇境外消费回流文章"。打赢免税购物主动 仗,推动优化离岛免税政策,拓宽"即购即提"商品清单目录。擦亮"留学海南"品牌,持续招引境外优质 教育资源,打造"1+3+N"学科专业核心竞争力,力争2027年陵水黎安国际教育创新试验区师生人数达到 18000人。加快推进境外医疗消费回流,持续推动临床真实世界数据应用试点工作走深走实,每年力争 2-4个真实世界研究试点产品获批国内上市,争取每年引进国际创新药械不少于40种,到2027年医疗旅 游人数突破150万人次。 上海虹桥前湾印象城MEGA将于年底正式亮相 8月4日消息,广东中山南区希尔顿花园酒店将于本月启幕迎客。该酒店坐落于南区街道城南一路1号, 楼高17层,内含174间豪华客房(含2间套房、16间家庭房)。据悉,希尔顿花园酒店是希尔顿集团旗下 高端精选服务酒店品牌的全新升级之作。此前,该版本已在重庆、三亚、哈尔滨等城市亮相。(中山发 布、中山南区) 京东 ...
在全国唱响“要滑雪去武汉”
Chang Jiang Ri Bao· 2025-07-21 00:17
Core Viewpoint - The ice and snow economy in Wuhan is experiencing significant growth, with various stakeholders collaborating to enhance the industry and promote the city as a prime destination for winter sports [1][2][3]. Group 1: Industry Development - Wuhan has become the city with the most indoor ice and snow venues in China, featuring 13 facilities that cater to all levels of participants, from beginners to professional athletes [1]. - The Ganlu Mountain Cultural and Creative City International Ski Resort is the largest indoor ski resort in Central China, attracting nearly 450,000 visitors within its first year of operation [1]. - The establishment of the "Wuhan Ice and Snow Industry Communication Alliance" aims to collectively promote the development of the ice and snow industry in Wuhan [2]. Group 2: Market Strategies - Efforts are being made to engage more beginners in ice sports, with initiatives such as ice sports in schools to transition from tourism to active participation [2]. - Suggestions include hosting ice sports competitions to maintain ongoing interest and engagement in the ice venues [2]. - The city is leveraging its top-tier facilities to attract visitors from Central, Southern, and Eastern China, creating a seasonal identity for Wuhan's events [2]. Group 3: Collaborative Efforts - Various enterprises and local media are encouraged to work together to capitalize on opportunities in the post-Olympic era, aiming for a win-win situation in the ice and snow economy [3].