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雅诗兰黛集团2026财年强势开局 第一季度有机净销售额同比增长3%
Zheng Quan Ri Bao· 2025-11-02 12:36
Core Insights - Estée Lauder Companies reported significant performance recovery in Q1 of FY2026, driven by the "Reimagining Beauty" strategy, aiming for sustainable sales growth and improved operational profitability [2] Financial Performance - The company achieved net sales of $3.5 billion, a year-over-year increase of 4%, with organic net sales growing by 3%, a notable recovery from a 13% decline in the previous fiscal quarter [2] - Gross margin increased by 100 basis points from 72.4% to 73.4%, while adjusted gross margin rose by 60 basis points from 72.7% to 73.3% [2] - Operating profit margin improved significantly to 4.9%, compared to -3.6% in the same period last year; adjusted operating profit margin surged from 4.3% to 7.3%, an increase of 300 basis points [2] Market Performance - The China mainland market emerged as a key highlight, contributing to a 9% organic net sales growth in the Asia-Pacific region, with double-digit growth in retail sales in the high-end beauty sector [2] - Seven brands under the company achieved double-digit growth, with Le Labo nearing triple-digit growth [2] Strategic Initiatives - The growth in the China mainland market is attributed to a dual approach of innovation and existing product expansion, targeted consumer outreach, and key marketing activities supporting online growth [3] - For the full FY2026, the company reaffirmed its outlook, expecting organic net sales to remain flat to grow by 3%, with adjusted operating profit margin projected between 9.4% and 9.9% [3] - The company is addressing external uncertainties, such as tariff policies, by optimizing regional production layouts and bringing production closer to consumer locations [3]
雅诗兰黛2026财年一季度净销售额增长4%
Bei Jing Shang Bao· 2025-11-02 12:02
Core Insights - Estée Lauder Companies reported a 4% increase in net sales for Q1 of fiscal year 2026, reaching $3.5 billion [1] - Organic net sales grew by 3% [1] - Gross margin improved by 100 basis points, rising from 72.4% to 73.4% [1] - Adjusted gross margin increased by 60 basis points, from 72.7% to 73.3% [1] - Operating profit margin was 4.9%, a significant improvement from -3.6% in the same period last year [1] - Adjusted operating profit margin rose from 4.3% to 7.3%, expanding by 300 basis points [1] Regional Performance - The Asia-Pacific region achieved a 9% organic net sales growth, driven by strong performance in the fragrance category and inventory optimization [1] - The mainland China market saw continuous growth in market share across all categories, with standout performances from La Mer, Le Labo, and Tom Ford [1]
雅诗兰黛新财季净销售额增长4%,中国大陆市场回暖
Core Insights - The company reported a 3% organic sales growth in Q1 FY26, a significant recovery compared to a 13% decline in the previous quarter, enhancing confidence in its fiscal outlook [2][5] - The net sales for Q1 FY26 reached $3.5 billion, with a 4% increase year-over-year, indicating a positive trend in overall performance [5][6] Group 1: Market Performance - The retail sales in the Chinese market experienced double-digit growth, significantly contributing to the global performance recovery [5] - Emerging markets, particularly Mexico and Turkey, showed high single-digit growth, while travel retail also saw improvements due to a low base from the previous year [5][6] Group 2: Financial Metrics - Gross margin increased by 100 basis points from 72.4% to 73.4%, while adjusted gross margin rose by 60 basis points from 72.7% to 73.3% [5] - Operating profit margin improved to 4.9%, a notable recovery from -3.6% in the same period last year, with adjusted operating profit margin expanding by 300 basis points to 7.3% [5] Group 3: Brand Performance - Seven brands under the company achieved double-digit growth, with Le Labo nearing triple-digit growth, outperforming the high-end beauty market [5] - The company has gained market share in the high-end beauty sector in five out of the last six quarters [5] Group 4: Online Sales Strategy - The company implemented various measures to enhance online consumer reach, resulting in double-digit organic sales growth globally, outperforming the overall high-end beauty industry [6] - The online sales growth was driven by platforms such as Tmall, JD.com, Douyin, and Notino, indicating a successful digital strategy [6] Group 5: Future Outlook - Despite challenges in the Eastern markets, the company remains optimistic about a robust start to the year and a return to growth, supported by consumer confidence improvements [6]