"逛大集喽！"2月4日，淄博市张店区海岱楼钟书阁东广场，人头攒动，洋溢着新春的喜庆氛围， 2026淄博市"黄河大集"新春季活动正式启幕。 "这大集一赶，年味儿就来了" 2026淄博市"黄河大集"新春季活动启幕 现场的一众文创好物中，海岱楼钟书阁推出的马年限定文创冰箱贴"马上转运"格外吸睛，成为市民 争相选购的网红单品。"这款冰箱贴上面不仅复刻了我们海岱楼的楼体造型，还融入了马年传统元素， 设计独具巧思，每转动转盘一次，都会收到一份不一样的新春祝福。"海岱楼钟书阁综合办公室工作人 员高文倩一边向现场群众介绍，一边演示着冰箱贴的趣味玩法。 除了琳琅满目的文创产品，农副产品展区内更是人气爆棚，淄博特色美食香气四溢，乡土农产扎堆 亮相。博山酥锅、周村烧饼……熟悉又地道的淄博味道，勾起人们儿时的记忆。大家穿梭在各摊位之 间，品尝着鲁味美食，挑选着心仪年货，感受着浓浓年味。 "既逛吃逛喝，还有这么多有创意、有特色的文创产品可买，真的被惊艳到了。这大集一赶，年味 儿就来了。"市民刘敏敏手里提着刚选购的马年文创、淄博特色美食，脸上洋溢着幸福的笑容，话语间 满是对这场新春大集的认可与喜爱。 本次"黄河大集"新春季活动由中共淄博 ...

逛大集、购好物、品年味，是新春佳节最动人的市井烟火气。此次启动仪式现场，精心规划设置了 五大特色展区——淄博市马年生肖手造文创精品展区、"山东手造·齐品淄博"城市礼物创意设计大赛优 秀作品展区、非遗手作展区、文创产品展区、农副产品展区，30余家本土优质文创品牌及商户齐聚一 堂，百余款独具淄博特色的"齐品好物"集中亮相，涵盖多个品类，一站式满足市民群众的逛、购、尝、 赏需求。 现场的一众文创好物中，海岱楼钟书阁推出的马年限定文创冰箱贴"马上转运"格外吸睛，成为市民 争相选购的网红单品。"这款冰箱贴上面不仅复刻了我们海岱楼的楼体造型，还融入了马年传统元素， 设计独具巧思，每转动转盘一次，都会收到一份不一样的新春祝福。"海岱楼钟书阁综合办公室工作人 员高文倩一边向现场群众介绍，一边演示着冰箱贴的趣味玩法。 除了琳琅满目的文创产品，农副产品展区内更是人气爆棚，淄博特色美食香气四溢，乡土农产扎堆 亮相。博山酥锅、周村烧饼……熟悉又地道的淄博味道，勾起人们儿时的记忆。大家穿梭在各摊位之 间，品尝着鲁味美食，挑选着心仪年货，感受着浓浓年味。 "既逛吃逛喝，还有这么多有创意、有特色的文创产品可买，真的被惊艳到了。这大集一赶， ...

Core Insights - The 2026 Qilu Agricultural Supermarket Spring Festival Goods Fair will take place from February 6 to 8 at the Shandong International Convention Center, showcasing high-quality agricultural products from 16 cities in Shandong, aligning with national policies to boost consumption and promote agricultural products [2][3] Group 1: Event Overview - The fair is organized under the "Qilu Agricultural Supermarket" brand, which aims to provide quality agricultural products and enhance consumer experience [2][3] - The event is part of a broader initiative to stimulate domestic demand and promote diverse, high-quality agricultural consumption, as outlined in the national consumption promotion plan [2][3] Group 2: Product Highlights - The fair will feature a wide range of products from various regions, including local specialties such as Pingyin rose tea, Qingdao seafood, and traditional handicrafts, creating a comprehensive culinary map of Shandong [4][5] - Each participating city will present its signature products, allowing consumers to experience the diverse flavors of Shandong in one location [5] Group 3: Consumer Engagement and Benefits - The event will include interactive activities and consumer benefits, such as social media engagement rewards and shopping point redemption for gifts, enhancing the overall consumer experience [6] - The fair aims to create a warm and quality-driven shopping atmosphere, reinforcing the brand image of "Good Shandong" and stimulating economic activity through increased agricultural product consumption [6]