Group 1: Harbin Ice and Snow World - The 27th Harbin Ice and Snow World will officially open on December 17, 2025, with a theme of "Ice and Snow Fairy Tale" [1] - This year's event is the largest in scale, created by thousands of ice construction workers [1] - Ticket prices are set at a promotional price of 298 yuan per adult from December 17 to December 23, 2025, reverting to the original price of 328 yuan starting December 24, 2025 [1] Group 2: Overseas Chinese Town A (OCT A) - In November 2025, OCT A reported a total visitor count of 6.97 million for its cultural tourism enterprises, an 8% increase year-on-year [1] - For the period from January to November 2025, the total number of visitors was 73.98 million, a 1% decrease compared to the previous year [1] - In November 2025, the company achieved a contract sales area of 86,000 square meters, a 61% year-on-year decrease, and a contract sales amount of 1.2 billion yuan, down 65% year-on-year [1] Group 3: Beijing Haichang Ocean Park - The Beijing Haichang Ocean Park project has entered the construction phase, with a total building area of approximately 160,000 square meters [2] - The park will feature a combination of ecological, educational, interactive, performance, artistic, and hotel functions, expected to be completed and operational by 2027 [2] - The project is a collaboration between Haichang Ocean Park and Beijing Tongzhou Urban Construction Operation Group [2] Group 4: Taiyuan Plaza and China Resources Mixc Life - Taiyuan Plaza and China Resources Mixc Life have signed a cooperation agreement for the first Mixc Tian Di in North China, located in Taiyuan City [2] - The commercial complex will cover an area of approximately 445,000 square meters, integrating a "block + box mall" innovative model [2] - The project will feature international luxury brands, high-end dining, and cultural art spaces [2] Group 5: New City Holdings - New City Holdings has officially launched two innovative commercial product lines: "New Yuehui" and "Yinxiang" [2] - "New Yuehui" is positioned as an "urban vitality life aggregation body," while "Yinxiang" focuses on "enjoying slow time in urban streets," aimed at creating a "slow life block" [2] Group 6: Guangdong Province - Guangdong Province has issued measures to promote the integration of agriculture, culture, and tourism, focusing on high-quality development [3] - The measures include 27 specific actions to enhance the integration of various tourism-related sectors [3] - The province aims to develop ecological health resorts and promote traditional Chinese medicine health tourism [3] Group 7: Beijing Tourism - In the first ten months of the year, Beijing received over 300 million visitors, with tourism spending exceeding 600 billion yuan, representing year-on-year growth of 5.4% and 7.2% respectively [4][5] - Cultural and tourism consumption has become a significant growth driver for the construction of an international consumption center city [5]

来源：铱星云商 盘点年内13家购物中心餐饮区域调改与"餐饮空间IP化"趋势。 主编：曹婕 撰文&编辑：刘瑾 南京德基广场 这些商场的美食区域有了新变化 在存量时代下，众多购物中心正通过自主调改来提升消费体验，以保持市场竞争力。从市场表现来看，无论是高端购物中心还是大众型购物中心，餐饮区 域的优化都已成为调改的重点。据铱星云商不完全统计，今年以来，至少已有13家购物中心对餐饮区域进行了不同程度的调整。 7家高端购物中心餐饮区域调改情况 近两年，随着消费者消费理念趋于理性，在购物中心的众多业态中，餐饮业态凭借强烈的线下体验属性愈发受到重视，甚至出现了购物中心正演变为"美 食城"的市场声音。 7家高端购物中心餐饮区域调改情况 这一趋势在短期数据中已初现端倪。据铱星云商《全国商场2025年客流报告·品牌开关店》对30个中等体量购物中心的监测，第三季度餐饮业态新开门店 表现持续亮眼：7月新开门店数量位居各业态第一；8月整体热度环比放缓，但部分餐饮品牌表现依然强劲；9月餐饮业态新开门店总数回升至第二位。 具体到实际项目中，无论是高端商场还是大众化项目，都在积极通过餐饮区域的调改，提升线下吸引力与市场竞争力。 | | 7家 ...