当汽车产业迈入深水区，真正决定竞争走向的，已不再只是电动化本身，而是围绕"智能"展开的一整套 系统能力。算法是否成熟、系统是否可靠、体验是否可感知、能力是否可规模化落地，正在成为评判一 家车企与一款车型真实实力的新标尺。 在这样的背景下，钛媒体年度汽车科技榜｜2025 EDGE AWARDS 正式揭晓。 这是一个以"落地能力"为核心标准的年度榜单。它并不单纯关注参数、概念或发布会上的技术宣言，而 是聚焦那些已经在真实用户场景中经受验证、并对行业形成示范效应的智能汽车产品与技术方案。从辅 助驾驶到智能座舱，从单点功能到整车级智能化协同，本榜单试图回答一个关键问题：什么样的智能汽 车，真正具备走向主流市场的条件？ 过去一年，汽车行业的智能化竞争明显进入新阶段。一方面，技术迭代速度持续加快，高阶智能驾驶逐 步从高速、环路向城市复杂场景渗透；智能座舱从"屏幕堆叠"转向对交互逻辑、用户理解和服务闭环的 系统重构；整车智能化开始强调软硬件协同、算力调度与整车架构能力。另一方面，行业也在经历一轮 理性回调，用户对"稳定性"和"长期体验"的关注，正在取代对概念标签的短期追逐。 正是在这样的行业节点上，钛媒体年度汽车科技榜的价 ...

Core Viewpoint - The "Smart Driving Equality" trend in the Chinese automotive industry has gained momentum, with major domestic brands participating, indicating a critical juncture where over 50% of domestic car sales will be involved in this competitive landscape [1][2]. Group 1: Market Dynamics - The urgency for car manufacturers to enter the smart driving market is driven by a narrowing window for smart technology adoption, where strategic positioning will determine future market share [2]. - A price war has intensified, with 28 models, including 20 electric vehicles, experiencing price reductions averaging 30,000 yuan, representing a 13% decrease [4]. - New electric vehicle models have seen significant price cuts, with average reductions of 39,000 yuan and a 17% drop, marking the highest in their respective segments [4]. Group 2: Competitive Strategies - The price reduction strategy is influenced by ongoing promotional tactics and the need for product updates due to the "smart driving" wave, leading to increased market competition [5]. - BYD's dual strategy of promoting both smart and non-smart versions of its vehicles has resulted in sustained sales growth, particularly in lower-tier cities [5][6]. - Other brands, such as Extreme Fox, have also engaged in aggressive pricing, with significant discounts on models to remain competitive [6]. Group 3: Technological Evolution - The "Smart Driving Equality" movement is reshaping the value system of smart driving technologies, with a focus on establishing a new product hierarchy and accelerating the elimination of non-smart vehicles [8][10]. - The emergence of a structured smart driving product hierarchy, akin to a pyramid, is evident, with varying levels of capabilities from basic to advanced features [9]. - The trend indicates a shift where high-level smart driving features are becoming more accessible, with prices for advanced models dropping significantly [13]. Group 4: Challenges and Opportunities - Traditional automakers face challenges in building a sustainable technology cycle for smart driving, requiring both foundational functionality and continuous upgrades to maintain competitiveness [14]. - Collaborations with leading smart driving technology suppliers can provide traditional manufacturers with a balance of efficiency and autonomy, although long-term cost pressures remain a concern [15]. - The transition to a software-driven model poses significant challenges for traditional manufacturers, necessitating organizational restructuring and talent development to adapt to smart driving technology [16].