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“燃”动新年!“尔滨”多元魅力撬动消费热潮
Sou Hu Cai Jing· 2026-01-04 09:12
Core Insights - The domestic tourism market in China experienced a significant surge during the New Year holiday, with a fourfold increase in ticket bookings for domestic attractions compared to the previous year, indicating a strong recovery and consumer enthusiasm in the travel sector [1][14] - Harbin emerged as a top destination for tourists, particularly due to its unique ice and snow attractions, which contributed to a vibrant tourism atmosphere during the holiday [2][14] Group 1: Tourism Statistics - On New Year's Day, Harbin welcomed 1.405 million visitors, marking an 11.4% increase year-on-year, with 591,000 from outside the province, representing 42.1% of total visitors, and a growth of 18.2% [2] - The inbound tourism market also saw remarkable growth, with ticket bookings for inbound travel increasing by 110% and experiential product bookings rising over 30 times during the holiday [14] Group 2: Attractions and Events - Harbin Ice and Snow World was a major highlight, attracting over 100,000 visitors on December 31, 2025, with new attractions like a hot air balloon experience enhancing its appeal [6][8] - The "Like a Song Journey" New Year concert at Harbin Ice and Snow World significantly boosted local tourism, leading to an 82% increase in flight bookings and an 81% rise in hotel reservations [10][11] Group 3: Visitor Demographics and Trends - Young travelers, particularly those born in the 2000s and 1990s, accounted for 39% and 33% of the tourist demographic respectively, indicating a shift towards experiential and personalized travel [13] - The trend of "self-reward travel" is gaining traction, with a 125% increase in searches related to New Year travel experiences, reflecting a desire for meaningful holiday experiences among younger generations [13] Group 4: Service Enhancements - Harbin has improved its tourism services, including bilingual signage and international service islands at transportation hubs, enhancing the overall visitor experience [17] - The city’s efforts to provide a warm and welcoming atmosphere for tourists, including extended public transport hours and safety measures, have contributed to its reputation as a desirable travel destination [17]
元旦首日,哈尔滨狂揽游客140万+
Xin Lang Cai Jing· 2026-01-02 22:39
Group 1 - On January 1, Harbin received 1.405 million tourists, a year-on-year increase of 11.4% [1] - Out of the total visitors, 591,000 were from outside the province, accounting for 42.1% of the total, with a year-on-year growth of 18.2% [1] - The number of domestic tourists reached 814,000, making up 57.9% of the total, with a year-on-year increase of 7% [1] Group 2 - The New Year's Day celebrations featured two grand fireworks shows, creating a vibrant atmosphere to welcome 2026 [2] - A drone light show followed the fireworks, displaying large New Year greetings in the night sky [2] - Harbin successfully transformed its "cold resources" into a "hot economy," showcasing creativity and hospitality to attract visitors [2]
哈尔滨冰天雪地迎元旦 假期首日揽客140.5万人次
Zhong Guo Xin Wen Wang· 2026-01-02 12:31
Group 1 - The core point of the article highlights the significant increase in tourist arrivals in Harbin during the New Year holiday, with a total of 1.405 million visitors on January 1, 2026, representing an 11.4% year-on-year growth [1][3] - Among the visitors, 591,000 were from outside Heilongjiang Province, accounting for 42.1% of total visitors, which is an 18.2% increase compared to the previous year [3] - Local tourists from Heilongjiang Province numbered 814,000, making up 57.9% of the total, with a year-on-year growth of 7% [3] Group 2 - The article describes the vibrant atmosphere in Harbin during the holiday, with bustling streets and popular attractions, including the Harbin Ice and Snow World, which hosted over 100,000 visitors for the New Year's Eve event [3] - The article mentions the upcoming events such as the 42nd China Harbin International Ice and Snow Festival and the 2026 Harbin International Ice and Snow Economic Expo, showcasing Harbin's unique ice and snow tourism appeal and industry vitality [3]
专家学者南京共话文化与经济互促共荣
Zhong Guo Xin Wen Wang· 2025-11-17 06:57
Core Insights - The fifth Cultural Industry Academic Annual Conference was held in Nanjing from November 14 to 16, focusing on the theme of "Mutual Promotion and Prosperity of Culture and Economy" [1] - Experts discussed new paths for high-quality development in the cultural industry, emphasizing the importance of cultural confidence and innovation [1][4] Group 1: Development Directions - Future development of the cultural industry should transition from cultural confidence to cultural awareness, from production-oriented to creation-oriented, from integrated development to structural reshaping, and from narrative dissemination to civilization co-construction [1] - The "14th Five-Year Plan" provides a grand blueprint for the development of the cultural industry, positioning it as a crucial support for Chinese-style modernization [1] Group 2: Innovation and Technology - The role of data elements and artificial intelligence in driving innovation within the cultural industry was highlighted, with examples such as the Dunhuang Digital Art Exhibition and the Yungang Grottoes' smart preservation [3] - Technological advancements like Sora and ChatGPT are reshaping human-machine relationships, offering new possibilities for co-creation in culture [4] Group 3: City Image and Cultural IP - The generation of city IP requires activating grassroots "self-communication" mechanisms, solidifying industrial foundations, and exploring original cultural genes [3] Group 4: Discussions and Awards - Three roundtable forums were held, focusing on topics such as "Innovations in Humanistic Economics Theory and Practice," "Digital Intelligence and High-Quality Development of Cultural Industry," and "Cultural Consumption and Business Model Innovation" [4] - An award ceremony recognized outstanding papers, with five first prizes and eighteen second prizes awarded during the conference [7]