Core Insights - The company ranked second in contract sales in the first half of 2025, with a total sales amount of approximately 120.15 billion yuan, a year-on-year decrease of 19.0% [1] - The company maintains a strong focus on mainstream cities and prime locations, with 53.7% of contract sales coming from Beijing, Shanghai, Guangzhou, Shenzhen, and Hong Kong [1] - The company has a robust land reserve, with a total land reserve of approximately 40.47 million square meters, and 86% of new land investments in first-tier and strong second-tier cities [1] Financial Performance - The company's revenue decreased by 4.3% year-on-year to 83.22 billion yuan, with an overall gross margin of 17.4%, down 4.7 percentage points [2] - Core net profit attributable to shareholders fell by 17.5% to 8.78 billion yuan, with a core net profit margin of 10.6%, still placing the company in the leading tier of the industry [2] - The company's asset-liability ratio is approximately 53.7%, down 2.1 percentage points from the end of 2024, with cash on hand of about 108.96 billion yuan, accounting for 12.1% of total assets [2] Commercial Operations - The company’s commercial operation revenue was 3.54 billion yuan, remaining stable year-on-year, with a 96.2% occupancy rate for mature shopping center projects [2] - The office leasing business has a rental rate of 78.3%, with a renewal rate increase of 16 percentage points to 77% [3] - The company’s first commercial REIT has been accepted by the China Securities Regulatory Commission and Shenzhen Stock Exchange, marking a significant advancement in asset management capabilities [3] Future Outlook - The company is expected to achieve core net profits of 16.1 billion yuan, 17.1 billion yuan, and 18.0 billion yuan from 2025 to 2027, with a target price of 19.35 HKD based on a 12 times price-to-earnings ratio [3] - The company’s focus on high-energy cities and core areas, along with its strong financing capabilities and cost control, provides a solid foundation for profit enhancement and long-term development [3]

Investment Rating - The report assigns a "Buy" rating with a target price of HKD 19.35, indicating a potential upside of 35.4% from the current price of HKD 14.30 [4][6]. Core Insights - The company maintains a strong position in sales and investment, ranking second in contract sales for the first half of 2025, with a total contract sales amount of approximately RMB 120.15 billion, a year-on-year decrease of 19.0% [2]. - The company has a robust land reserve, with a total land bank of approximately 40.47 million square meters as of June 2025, and 86% of new land investments concentrated in first-tier and strong second-tier cities [2]. - Despite a decline in profit margins, the company continues to lead the industry with a gross margin of 17.4% and a core net profit margin of 10.6% [3]. - The company has made significant progress in commercial operations, with a commercial operating income of RMB 3.54 billion, and its first REIT has been accepted for review by regulatory authorities [4]. Summary by Sections Sales and Investment - In the first half of 2025, the company achieved contract sales of approximately RMB 120.15 billion, with a sales area of about 5.12 million square meters, reflecting a year-on-year decrease of 19.0% and 5.9% respectively. The average selling price increased by 1% to RMB 23,500 per square meter [2]. Land Reserve - The company acquired land worth RMB 40.37 billion in the first half of 2025, with a total land bank of approximately 40.47 million square meters as of June 2025. The new land investments are primarily in first-tier and strong second-tier cities, accounting for 86% of the total [2]. Financial Performance - The company's revenue for the first half of 2025 decreased by 4.3% to RMB 83.22 billion, with a gross margin of 17.4%, down by 4.7 percentage points year-on-year. The core net profit attributable to shareholders fell by 17.5% to RMB 8.78 billion [3]. Commercial Operations - The company reported a commercial operating income of RMB 3.54 billion, with a rental rate of 96.2% for shopping centers and 78.3% for office buildings. The first REIT has been accepted for review, marking a significant milestone in asset management capabilities [4].