中证报中证网讯(记者张凌之)随着居民财富管理需求的日益增长，基金投顾迎来发展机遇期。在财富管 理转型的关键时期，以银华基金为代表的公募基金公司，通过不断探索实践，加强投顾投研体系建设， 提升投资顾问专业能力，从而更好服务居民理财需求。 面对当前的低利率环境挑战，银华基金投顾以工业化"策略工厂"为核心，通过整合权益、债券及量化投 研资源，打造覆盖"低波、多元、生息、养老"等需求驱动的解决方案矩阵，借助纪律性的多资产联动和 灵活的工具运用，持续降低投资者持有波动，助力实现风险收益的平衡。 银华基金表示，未来，随着专业投顾队伍的逐步充实，专业能力及AI赋能下策略与服务的持续优化， 服务内容及展业形式的日益多样化，基金投顾业务有望迈入规模与质量同步高速发展的扩张新阶段。银 华基金将继续深耕投顾业务，提升专业服务能力，与同业携手，开启高质量发展新篇章。 银华基金于2021年6月获得投顾业务试点资格，为客户提供一站式的基金投资顾问服务。自获得试点资 格以来，银华基金组建了一支由多领域专家组成的精英团队。在拥有20年金融与互联网复合经验的负责 人杨宇带领下，团队汇聚了来自基金、券商、银行等不同背景顾问专家以及资深的互联网投 ...

Core Insights - Multiple fund subsidiaries have recently been approved and are quickly launching their first business operations, indicating a trend towards differentiated development in the public fund industry [2][5] Group 1: Company Developments - E Fund announced the establishment of its wholly-owned subsidiary, E Fund Wealth Management Fund Sales (Guangzhou) Co., Ltd., with a registered capital of 100 million RMB, focusing on securities investment fund sales [2][5] - The subsidiary aims to provide buy-side investment advisory services and has built a team of over 100 people to support its operations [5] - 华夏基金 has partnered with listed companies to establish the 华夏致远创业投资基金, with a total subscription amount of 35 million RMB, focusing on equity investments in the biopharmaceutical sector [6][8] Group 2: Industry Trends - The establishment of specialized subsidiaries is seen as a response to regulatory encouragement for public fund companies to enhance their core business while achieving differentiated development [5][9] - The trend of multiple fund subsidiaries being approved reflects a broader strategy to enhance comprehensive wealth management capabilities and better serve the wealth management needs of Chinese residents [9] - Other fund companies, such as 汇添富基金, are also exploring investments in the primary market through their subsidiaries, indicating a shift towards a more integrated investment approach [8][9]

Core Viewpoint - The approval of E Fund's wholly-owned subsidiary, E Fund Wealth Management Fund Sales (Guangzhou) Co., Ltd., is expected to inject new vitality into the public fund sales industry and enhance service quality and professionalism among sales subsidiaries [1][3]. Summary by Sections Company Establishment - The China Securities Regulatory Commission (CSRC) has approved E Fund to establish a subsidiary with a registered capital of 100 million yuan, focusing on securities investment fund sales and buy-side investment advisory services [2][4]. - E Fund submitted the application for the subsidiary in May 2023, and after addressing feedback from the CSRC, the approval was granted two years later [2]. Industry Impact - The establishment of E Fund Wealth is seen as a response to policy guidance aimed at promoting high-quality development in the public fund industry, allowing fund management companies to set up subsidiaries for investment advisory services [3][4]. - The approval marks the expansion of the public fund sales subsidiary sector, which now includes nine approved subsidiaries, with E Fund being the latest addition [4][5]. Future Prospects - E Fund Wealth plans to apply for qualifications in fund sales and investment advisory services, aiming to build a comprehensive and intelligent advisory service system for wealth management [3][5]. - The industry is witnessing a surge in applications for public fund subsidiaries, with eight more currently awaiting approval, indicating a trend towards diversification and enhanced competitiveness among public funds [5].

Core Viewpoint - The public fund industry is transitioning towards self-distribution and diversifying its business models in response to declining fee rates and increased competition, with companies like E Fund establishing their own sales subsidiaries to enhance operational efficiency and reduce reliance on third-party sales channels [1][4][6]. Group 1: Establishment of Subsidiaries - E Fund has received approval from the regulatory authority to establish a wholly-owned subsidiary, E Fund Wealth Management Fund Sales (Guangzhou) Co., Ltd., marking it as the ninth fund sales subsidiary in the public fund industry [2][4]. - The new subsidiary will focus on buy-side investment advisory services and has been in the application process for two years, indicating a strategic move towards enhancing service offerings and operational capabilities [3][4]. Group 2: Industry Trends and Competition - The establishment of fund sales subsidiaries is becoming a critical competitive strategy for public fund companies, allowing them to better serve investors and reduce costs amid a trend of fee reductions in the industry [4][6]. - As of now, there are nine approved fund sales subsidiaries, with other major firms like Bosera Fund and China Universal Fund also having established similar entities, indicating a growing trend in the industry [4][5]. Group 3: Future Prospects and Strategic Goals - E Fund aims to build a comprehensive, multi-layered advisory service system leveraging its newly established subsidiary, which is expected to enhance its capabilities in wealth management and investment advisory [6]. - The regulatory environment is supportive of the development of investment advisory services, with recent policies aimed at promoting high-quality growth in the public fund sector, further encouraging firms to innovate and expand their service offerings [6].