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● 本报记者 熊彦莎 7月美团旅行"夜游"相关搜索量和评论量环比增长约100%；多个旅游景区延长夜间营业时间，将机器人 融入夜间表演……夜经济成为多地提振暑期消费的着力点，也为上市公司创新产品与服务提供方向。 专家认为，发展夜经济是推进商旅文体健深度融合发展的有效路径之一。目前多方正加大合力，着重提 升高品质夜间产品供给，扩展夜经济空间，提升城市公共服务水平，让夜经济从"暑期热"延伸为"四季 旺"。 上市公司创新产品 从夜宿夜游、夜生活节、夜间运动到夜间表演，在情绪价值与科技发展共振下，夜经济为上市公司产品 创新、优化服务拓宽思路。 "针对暑期亲子游的旺盛需求，上海海昌海洋公园推出夜宿沉浸式海洋主题体验。"海昌海洋公园相关负 责人告诉中国证券报记者，体验者可在全国唯一的7度倾斜式沉浸大展缸前聆听科普讲解，搭建帐篷并 夜宿一晚，与海龟、魔鬼鱼等上万只海洋动物共眠。 独特的夜间体验塑造景区"磁吸力"。上述海昌海洋公园相关负责人透露，平日夜宿客群中，约70%为上 海本地消费者，30%为外地消费者，今年暑期，外地客群占比提升至50%。 一些上市公司正加大夜经济相关业务布局。重庆百货近期在上证e互动平台上表示，将在多个 ...

Core Insights - The night economy is becoming a focal point for boosting summer consumption and providing direction for listed companies to innovate products and services [1] Group 1: Night Economy Growth - In July, search volume and comment volume related to Meituan Travel's "night tours" increased by approximately 100% month-on-month [1] - The number of existing night economy-related enterprises in China exceeds 1.65 million, with 168,600 new registrations this year [3] Group 2: Company Innovations - Companies are expanding their offerings in the night economy, including night stays, night life festivals, and night performances, driven by emotional value and technological advancements [2] - Shanghai Haichang Ocean Park launched an immersive night stay experience, with 70% of night stay customers being local and 50% being from outside the city during the summer [2] Group 3: Consumer Trends - The search heat for "night tours" on Meituan Travel increased nearly 230% in July, indicating a growing interest across all age groups for night activities [4] - Nighttime activities such as boat rides, riverside walks, and museum night tours are becoming popular among consumers [4] Group 4: Government Initiatives - Local governments are actively developing night economy clusters, with regions like Henan and Sichuan promoting unique local night economy experiences [6] - The night economy is seen as a significant driver for service consumption, meeting local residents' needs while attracting tourists [5]