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宝安“双节”商圈消费热力全开,三大湾区文旅新地标成假期“顶流”
Sou Hu Cai Jing· 2025-10-09 09:35
Group 1 - The core viewpoint of the article highlights the significant increase in consumer spending in Bao'an during the Mid-Autumn Festival and National Day holiday, with offline consumption reaching approximately 2.987 billion yuan, a year-on-year growth of 17.08% [1] - The new cultural and tourism landmarks in Bao'an, such as Bay Area Book City, Qianhai Ice and Snow World, and Happy Theater, have become major attractions, driving a comprehensive rise in the consumption market [3][8] - Online engagement around Bao'an's cultural tourism has surged, with the "Bao'an City Grass-Planting Plan" topic on Douyin surpassing 56 million views and over 4 million views on Xiaohongshu, indicating its popularity among holiday travelers [7] Group 2 - During the holiday period, Bao'an's nine key business districts recorded a total footfall of 5.6175 million, a year-on-year increase of 38.33%, with total sales reaching 583 million yuan, up 20.3% [16] - Major shopping centers like Qianhai Yifang City and Haiya Colorful City each exceeded 100 million yuan in sales, while the newly opened Dayue City attracted over 1 million visitors, becoming a key growth driver during the holiday [16] - Digital consumption in Bao'an led the region, with a transaction scale growth of 10.5% during the holiday, ranking third among 776 non-county areas nationwide, and leading in both provincial and city rankings [23] Group 3 - Various creative activities were held in major shopping districts, such as the "Greater Bay Area Trendy Life Festival" at Qianhai Yifang City and the non-legacy culture season at Haiya Colorful City, enhancing the festive atmosphere [21] - Cultural and sports events, including the "Guochao Culture Week" at Qingping Ancient Market and the FIBA 3x3 Basketball Shenzhen Masters, attracted significant crowds, contributing to the vibrant cultural landscape during the holiday [26][28] - Bao'an's diverse offerings in cultural, sports, and commercial activities provided residents and visitors with a rich and energetic holiday experience [28]
宝安三大文旅新地标成“顶流”
Shen Zhen Shang Bao· 2025-10-09 03:12
Core Insights - The offline consumption amount in Bao'an from October 1 to 7 reached approximately 2.987 billion yuan, representing a year-on-year growth of 17.08% [1] - The new cultural and tourism landmarks in Bao'an, including Bay Area Book City and Qianhai Ice and Snow World, have significantly boosted local tourism and consumption during the holiday period [2] - Digital consumption in Bao'an also showed strong performance, with a transaction scale growth of 10.5% during the same period, ranking third among 776 non-county regions nationwide [3] Group 1: Consumption Trends - The total offline consumption in Bao'an during the holiday period was about 2.987 billion yuan, with a year-on-year increase of 17.08% [1] - Key commercial districts in Bao'an saw a total foot traffic of 5.6175 million, up 38.33% year-on-year, and total sales reached 583 million yuan, a 20.3% increase [2] Group 2: New Attractions - Qianhai Ice and Snow World, recognized as the world's largest indoor ski center, became a top destination for holiday outings [2] - The newly opened Bay Area Book City, the largest physical bookstore globally, attracted significant visitor interest with various themed activities [2] Group 3: Digital Consumption - During the holiday, Bao'an's digital transaction scale grew by 10.5%, ranking first in both the province and city [3] - The restaurant category in Bao'an led the transaction scale in both the city and province [3]