Core Viewpoint - The article discusses the efforts of Haifeng County to enhance the branding and market presence of its Lianhua Mountain tea through a study visit to the Fangcun tea market in Guangzhou, aiming for high-quality development and better market integration [1][5][43]. Group 1: Market Research and Development - A delegation from Haifeng County, including representatives from eight key tea enterprises, visited the Fangcun tea market for specialized research and to learn advanced experiences [3][5]. - The research aimed to connect market resources accurately and explore new paths for the high-quality development of the tea industry [7][8]. - The Fangcun tea market is recognized as a major hub for tea distribution, gathering top industry resources and showcasing innovative practices in distribution systems, brand operation, digital marketing, and supply chain management [12][15]. Group 2: Brand Development Strategies - The visit highlighted the need for Lianhua Mountain tea to adopt a diversified development approach, emphasizing product characteristics to better target consumer groups [16][17]. - Insights from leading companies like Guizhou Duy Tea and Baijing Golden Tea emphasized the importance of government support and regional characteristics in brand expansion [21][25]. - The Haifeng tea industry faces challenges such as a single sales channel and insufficient brand recognition, which the study aimed to address by learning from Fangcun's successful brand operations [42][43]. Group 3: Recommendations and Future Directions - The Guangzhou Tea Association provided systematic recommendations for the development of Lianhua Mountain tea, including strengthening government support, integrating local cultural elements, and embracing e-commerce trends [52][54]. - The interaction between Haifeng and Guangzhou's tea industries marks a significant step towards transforming from "production advantages" to "brand value," with a focus on standardization, marketization, and digital strategies [55][57].

4月21日，南都记者从广州知识产权法院获悉，该院发布2024年知识产权司法保护状况白皮书及十大典 型案例。一对父子因生产销售假冒"中茶"、"大益茶"等注册商标茶叶，被指控犯假冒注册商标罪。同 时，涉事两家茶业公司也以侵害商标权为由提起民事诉讼。法院采用"刑民合一"审理模式，判决两被告 分别赔偿涉事茶业公司100.2万、7.2万。 法院一审判决两被告分别赔偿中茶公司经济损失及合理维权费用1002072.56元、大益茶公司经济损失及 合理维权费用72625元。一审判决现已生效。 据悉，本案采用"三审合一"审理模式框架下的"刑民合一"审理模式，将相关的刑事、民事案件合并审 理，有利于统一裁判标准，提高案件审理水平。案件审理中，刑事案件与民事案件实现证据共享，事实 认定更加充分，缓解了知识产权民事案件中权利人举证难的问题，突破了知识产权民事案件中常见的因 无法查明基数难以适用惩罚性赔偿的困境。 采写：实习生 王岑 南都记者 冯奕然 通讯员 广知宣 "中茶"、"大益茶"品牌茶叶。 据案情披露，被告人罗某甲、罗某乙为父子关系。2017年起，两人在某加工场生产假冒"中茶""大益 茶"等注册商标茶叶。其中，罗某甲主要负责生产 ...