以下文章来源于豹变 ，作者詹方歌 豹变 . 直抵核心。做最具穿透力、洞察力的商业观察，深度影响未来。 本文来自微信公众号： 豹变 ，作者：詹方歌，编辑：邢昀，题图来自：AI生成 周日早上 9点，北京沙河，人群簇拥着涌向大集。在这里，青椒和西红柿躺在同一辆小卡车上，红红 绿绿地供人挑选。这里有最传统的烟丝和市面上已经不太常见的老式饼干，也有经营新式甜品 的年 轻摊主把"安佳奶酪"的宣传语写在招牌上。 酥香滚烫的耳朵眼炸糕刚刚起锅，摊位招牌上不止介绍产品，还印着老板的"收徒热线"——这生意， to C也to B。 随着传统大集在社交平台上越来越火，越来越多年轻人开始光临大集，也有越来越多年轻人决定来这 里摆摊试试身手。于是，年轻人和社交平台一起，把传统集市的买卖模式重新解构升级。 虽然电商对于消费的改造痕迹同样挥之不去，但那些充满市井气息的，不曾被宏大叙事记录的灵光乍 现还在发生。有心人仍然可能在任何角落赚到一笔小钱。 在这里，你能看到宏观经济、巨头游戏之外的另一种"商业"。 一、大集的新功能，烟火气的新 定义 拥挤的小路上，有人拉着露营车，露营车里坐着孩子和各式瓜果蔬菜。还有人干脆背上山姆的巨大购 物袋，用大集 ...

周日早上9点，北京沙河，人群簇拥着涌向大集。在这里，青椒和西红柿躺在同一辆小卡车上，红红绿绿地供人挑选。这里有最传统的烟丝和市面上已经 不太常见的老式饼干，也有经营新式甜品的年轻摊主把"安佳奶酪"的宣传语写在招牌上。 拥挤的小路上，有人拉着露营车，露营车里坐着孩子和各式瓜果蔬菜。还有人干脆背上山姆的巨大购物袋，用大集来代替逛山姆。"都是每周一次的采 购，我现在比较喜欢逛大集，山姆卡明年考虑不续了。"小刘说。 大集上提着山姆购物袋的人 和山姆一样，大集上的瓜果蔬菜也以"量大"创造性价比。在这里可以买到8块钱一大袋的洋葱，每袋接近15颗，价格几乎是生鲜平台的一半；香蕉，20元 能买到16到18根，红心蜜柚15元能买到两个，价格同样是生鲜平台的一半。平日习惯了平台送菜到家的年轻人来到这里，就像老鼠掉进了米缸。 酥香滚烫的耳朵眼炸糕刚刚起锅，摊位招牌上不止介绍产品，还印着老板的"收徒热线"——这生意，to C也to B。 随着传统大集在社交平台上越来越火，越来越多年轻人开始光临大集，也有越来越多年轻人决定来这里摆摊试试身手。于是，年轻人和社交平台一起，把 传统集市的买卖模式重新解构升级。 虽然电商对于消费的改造痕迹同 ...

Core Points - The article highlights the launch of JD's "Anxin Underwear Day" on July 24, featuring discounts and promotions on various underwear brands to provide consumers with comfort during the summer heat [1][3][4] - The event includes a live broadcast titled "Tonight's 'Cool Pants'," where JD's underwear sales team will engage consumers with humor while promoting quality underwear and exclusive offers [3][4] - All products featured in the event are marked with JD's "Anxin Quality" standard, ensuring quality control and offering compensation for counterfeit materials [3][4] Promotions and Discounts - JD is offering a 10% discount, additional reductions of 15 for every 100 spent, and tiered discounts of 20% for two items and 30% for three items during the event [1] - A limited-time offer of 50% off on clothing from 8 PM on July 24 to July 25 is also available [1] - The "Buy Cheap Double Compensation" service allows consumers to claim double the price difference if they find the same product cheaper on another platform [3] Product Highlights - Women's options include antibacterial cotton underwear from Quan Mian Shi Dai, which has a 7A level antibacterial capability, and 100% cotton underwear from Odi Fen, designed for breathability [4] - Men's choices feature Aimer's modal boxer shorts, which are lightweight and comfortable, and Miao Ren's ice silk shorts, designed for a cool feel [4] - All products are designed to meet various consumer needs for comfort and hygiene during hot weather [4]