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商务发布|山东打通产销渠道拓宽农产品消费空间
Qi Lu Wan Bao· 2025-10-18 09:59
Core Points - The "2025 Shandong Golden Autumn Consumption Season and Global Promotion of International Consumption Scenarios" event was launched in Qingdao, organized by multiple provincial departments and local government [1] - A series of initiatives were announced to promote agricultural product consumption, including an international agricultural product trade fair [3] - The Shandong Provincial Agricultural and Rural Affairs Department aims to enhance market access for agricultural products through participation in various international trade exhibitions [4] - The province will invite major wholesalers and e-commerce platforms from key markets to conduct centralized procurement in Shandong [5] - Activities to trace the origin of high-quality agricultural products will be conducted to strengthen supply-demand connections [6] - E-commerce initiatives will be promoted to boost online sales and support farmers' income [7] - The department plans to focus on precise matching of production and sales, promoting agricultural products, and cultivating consumption scenarios for greater effectiveness in consumption promotion [8] Group 1 - The event aims to enhance consumer engagement and promote Shandong's agricultural products [1] - The international agricultural product trade fair is scheduled for October 24-26, 2025, to facilitate production and sales connections [3] - Participation in international trade exhibitions is intended to expand the market for Shandong's agricultural products [4] Group 2 - Major procurement channels will be targeted, including key markets in Beijing-Tianjin-Hebei, Yangtze River Delta, and Guangdong-Hong Kong-Macau Greater Bay Area [5] - The "Shandong Quality Agricultural Products Industry Belt Traceability Tour" will be organized to enhance product visibility and connections with major stakeholders [6] - E-commerce platforms like "Qilu Nongchao" will be leveraged for online promotions and sales events to increase farmers' income [7] Group 3 - The focus will be on precise production and sales matching to enhance the effectiveness of consumption promotion efforts [8]
南农晨读 | 青山叠翠
Nan Fang Nong Cun Bao· 2025-05-25 11:36
Group 1 - Guangdong province is intensifying efforts to combat illegal wildlife trade through the "Qingfeng Action 2025" and spring bird protection initiatives, running from February 1 to March 31 [3] - The "2025 Guangdong Lychee Procurement Map" has been launched to facilitate consumer purchases and help buyers accurately grasp procurement information, integrating details from 12 major lychee production areas [7] - The "Good Products Shandong" brand export center has been officially launched in the Guangdong-Macao deep cooperation zone, aiming to promote Shandong agricultural products overseas [10][11] Group 2 - The second "Qian Niu Ben Yue" production and sales connection conference was held to enhance cooperation between Guangdong and Guizhou, promoting the high-quality development of Guizhou's beef industry [13][14] - The "Yibangfu Jiangmen Pavilion" was inaugurated to deepen East-West cooperation and promote agricultural product circulation, marking a new attempt in rural revitalization [16][17] - The "Xianpin Lychee" from Suixi County was showcased in Chongqing, highlighting its unique qualities and early market entry, filling a gap in fresh fruit availability [19][22][24] Group 3 - Maoming lychee gained over 100 million exposures on Douyin last year, with a significant increase in merchant numbers and sales, indicating strong e-commerce potential for this year's harvest [26] - A delegation from Haifeng County visited Guangzhou to explore brand upgrading strategies for the Lianhua Mountain tea brand, aiming to enhance market channels [28][29]
好品山东粤澳深度合作区(横琴)品牌出海中心正式启动
Nan Fang Nong Cun Bao· 2025-05-24 04:03
Core Points - The "Good Products Shandong" brand export center in the Guangdong-Macao Deep Cooperation Zone (Hengqin) has officially launched, marking a significant step in Shandong's agricultural products going global [2][4][6] - The center aims to leverage Hengqin's policies and its connection to Portuguese-speaking countries to create a comprehensive export base for Shandong's agricultural products [5][6][22] - Shandong's agricultural exports have reached 164.82 billion yuan in 2024, maintaining its position as the leading province in agricultural exports for 26 consecutive years [10][11] Group 1 - The establishment of the brand export center is a practical implementation of the national Guangdong-Hong Kong-Macao Greater Bay Area strategy [8] - Shandong has already exported agricultural products to over 190 countries and regions, with exports to Hong Kong and Macao amounting to 2.11 billion yuan in 2024 [10][11] - The center has gathered over 700 unique products from more than 240 enterprises across 16 cities in Shandong [16][22] Group 2 - The center is positioned as a strategic support point for Shandong's high-quality agricultural products to enter the global market, particularly benefiting from the Greater Bay Area's large consumer market [22][31] - The collaboration between Guangdong and Shandong has evolved beyond simple trade, focusing on shared resources and joint innovation [28][31] - The "Great Bridge Economy" effect in Hengqin is expected to accelerate the integration of resources from Shandong, Guangdong, and Macao, creating a north-south agricultural hub [40][41]