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清华大学乡村振兴工作站走进重庆巫溪
Xin Lang Cai Jing· 2026-01-27 13:42
Core Viewpoint - Tsinghua University's Rural Revitalization Workstation is conducting a 10-day social practice activity in Wuxi County, Chongqing, involving students from four universities to enhance local development through cultural and industrial engagement [1][2]. Group 1: Activity Overview - The practice team focuses on two core elements: Wuxi Eagle Tea and Ba Embroidery, exploring local culture and heritage through visits to the county museum and ancient towns [2]. - This is the first social practice activity by Tsinghua University's Rural Revitalization Workstation in Wuxi, aimed at revitalizing local vitality and promoting cultural tourism and rural development [2][3]. Group 2: Impact and Contributions - Local officials express gratitude for the fresh perspectives brought by students, including optimized packaging for Wuxi Eagle Tea and the introduction of AR technology for Ba Embroidery, enhancing cultural dissemination [4]. - The deputy secretary of Wuxi County's committee highlights the establishment of a collaborative bridge between the university and the local area, aiming to apply design outcomes for industrial upgrades and cultural promotion [6].
渝农优品·京彩绽放——巴渝“土特产”名优百品暨重庆美食走进新华社推介会举行
Zhong Guo Jing Ji Wang· 2025-12-23 05:24
Core Viewpoint - The event "Yunong Excellent Products · Jingcai Blooming" aims to promote high-quality agricultural products from Chongqing to Beijing and nationwide, enhancing the market presence of local specialties [1][5] Group 1: Event Overview - The promotional event was held on December 19, co-hosted by the Chongqing Agricultural and Rural Committee and Xinhua News Agency, focusing on connecting production and sales [1] - The event featured representatives from various sectors, including government officials and local businesses, to discuss industry collaboration and showcase Chongqing's unique agricultural products [1] Group 2: Product Promotion - Eight representative companies from Chongqing presented their specialty products, including Wuxi Eagle Tea, Pengshui Crystal Silk Sweet Potato Flour, and Fuling Pickled Vegetables, highlighting the diversity and uniqueness of local offerings [2] - The event showcased over a hundred specialty products from 41 enterprises across 23 districts in Chongqing, covering fresh produce, processed foods, and beverages [4] Group 3: Strategic Partnerships - A cooperation agreement was signed between the Chongqing Modern Agricultural Brand Service Promotion Center and Xinhua Screen Media, focusing on brand communication and content collaboration [4] - Five key enterprises from Chongqing signed strategic cooperation agreements with Beijing's New Fa Di Live E-commerce Base, establishing direct sales links to major distribution platforms [4] Group 4: Impact and Future Prospects - The event is seen as a significant step for Chongqing's agricultural sector to expand its market reach and enhance the influence of local agricultural brands [5] - The successful execution of the event is expected to inject new momentum into the integration of Chongqing's specialty agriculture into larger markets [5]
鲁渝山海情,消费促振兴!2025鲁渝协作促消费重庆茗茶专场展销会即将启幕
Sou Hu Cai Jing· 2025-09-17 15:45
Core Viewpoint - The "2025 Lu-Yu Cooperation to Promote Consumption: Chongqing Tea Special Exhibition" aims to enhance collaboration between Shandong and Chongqing, focusing on promoting high-quality agricultural products and expanding sales channels for Chongqing tea farmers [1][2]. Group 1: Event Overview - The exhibition will take place from September 19 to 21 at the Quancheng Square in Jinan, organized by the Chongqing Agricultural and Rural Committee and the Shandong Development and Reform Commission [1]. - The theme of the event is "Lu-Yu Mountain-Sea Affection, Consumption Promotes Revitalization," emphasizing the importance of collaborative support for consumption and employment [1]. Group 2: Participation and Activities - Over 50 tea enterprises from Chongqing, including brands like Yongchuan Xiuyuan and Wuxi Eagle Tea, will participate in the exhibition, which will last for three days [1]. - The event will feature special matchmaking sessions for tea enterprises and buyers from both regions to establish long-term cooperation mechanisms [1][2]. Group 3: Promotional Strategies - The exhibition will introduce promotional activities such as flash sales, discounts, and Mid-Autumn gift boxes, utilizing an "online + offline" model to maximize outreach [2]. - Activities like tea art performances and tasting experiences will enhance Shandong consumers' understanding and appreciation of Chongqing tea culture [2].