Core Insights - Yihai Kerry Goldengrain debuted a health-focused theme at the 8th China International Import Expo, showcasing products like zero trans-fat cooking oil and low GI rice, reflecting the company's shift towards functional and precise food offerings [1] Group 1: Company Strategy - The company aims to transition from merely providing food to promoting health and nutrition, aligning with the evolving consumer demands for healthier eating options [1] - Yihai Kerry Goldengrain plans to launch its health brand "Jinlongyu Fengyitang" with functional products by April 2025, emphasizing its commitment to the health sector [1] Group 2: Market Response - The establishment of a dedicated health exhibition booth is a response to current industry trends and consumer needs, showcasing the company's achievements in the health domain [1] - The company envisions that in the next five years, the name "Jinlongyu" will be synonymous not only with quality grain and oil but also with concepts like "scientific dietary practices" and "active health" [1]

Core Insights - Yihai Kerry's President Mu Yankui emphasizes the importance of the China International Import Expo (CIIE) as a platform for showcasing innovative products and technologies, highlighting the company's commitment to introducing cutting-edge solutions to the Chinese market [1][3] - The company has launched its health-focused brand, Jinlongyu Fengyitang, at this year's expo, promoting the concept of "Eastern dietary therapy" to meet the health needs of specific populations [1][2] - The company is leveraging advanced agricultural technologies, such as the "6-step fresh rice precision control technology," to enhance the quality and freshness of its rice products, which could significantly reduce losses in rice production [2] Company Initiatives - Yihai Kerry has introduced functional products aimed at addressing health issues, such as plant sterol protein milk for individuals with abnormal blood lipids and glycerol diester oil for those struggling with obesity [1] - The company is utilizing a rice circular economy model to maximize the value of rice by-products, which could potentially produce approximately 2.3 million tons of rice oil annually, alleviating pressure on oil imports [2] - The company is optimistic about the Chinese market, viewing it as a stable environment for investment due to its large economic scale and untapped consumer potential, particularly in health consumption and green transformation [3]

Group 1 - Yihai Kerry's Golden Dragon Fish has participated in the China International Import Expo (CIIE) for the eighth consecutive year, showcasing a variety of products including edible oils, rice, flour, milk, and seasonings [2] - The company introduced its health-focused brand, Golden Dragon Fish Fengyitang, emphasizing the integration of traditional Eastern dietary wisdom with modern nutritional science to meet specific health needs [2] - New products include plant sterol protein milk for individuals with abnormal blood lipid levels and glycerol diester oil for those struggling with obesity and high blood fat [2] Group 2 - The company highlighted the full value development process of rice, utilizing a circular economy model that maximizes the value of rice husks and bran, potentially producing approximately 2.3 million tons of rice oil annually, which could save 11 million acres of soybean farmland [3] - Yihai Kerry has upgraded its technology with the "6-step fresh rice precision control technology," which enhances the freshness and taste of rice, potentially reducing losses by 2.35 million tons, equivalent to the annual rice consumption of about 21 million people [3] - The CIIE serves as a platform for innovative technologies and industry transformation, showcasing Yihai Kerry's advancements in agricultural production capabilities [3] Group 3 - Many multinational companies view China as a "certainty oasis" amid global economic uncertainties, with significant potential for consumer upgrades, particularly in health consumption, green transformation, and technological innovation [4] - The stable and predictable development environment in China encourages companies to increase their investments in the market [4]

Group 1 - Yihai Kerry's Golden Dragon Fish has participated in the China International Import Expo (CIIE) for the eighth consecutive year, showcasing a variety of products including edible oils, rice, flour, milk, and seasonings [2] - The company introduced its health-focused brand, Jinlongyu Fengyitang, emphasizing the integration of traditional Eastern dietary wisdom with modern nutritional science to meet specific health needs [2][3] - The company has developed functional products targeting specific health issues, such as a plant sterol protein milk for individuals with abnormal blood lipid levels and a glycerol diester oil for those struggling with obesity [2] Group 2 - The company highlighted the importance of a circular economy in rice production, stating that utilizing rice bran for oil extraction could produce approximately 2.3 million tons of rice bran oil, alleviating pressure on oil imports and saving significant agricultural land [3] - Yihai Kerry has upgraded its technology with a "6-step fresh rice precision control technology," which enhances the freshness and taste of rice, potentially reducing losses and increasing yield [3] - The company views China as a stable and predictable market for investment, driven by its large economy, complete industrial system, and untapped potential in health consumption and green transformation [4]