Core Insights - The eighth China International Import Expo (CIIE) was held in Shanghai from November 5 to 10, showcasing Yihai Kerry Arawana's commitment to innovation in the health food sector [1] - The company presented its new health brand "Jinlongyu Fengyitang," emphasizing the integration of traditional wisdom with modern dietary science [1] - Yihai Kerry Arawana has achieved significant recognition in the industry, winning the first prize in the China Nutrition Society Science and Technology Award for its innovative soybean protein and plant sterol technology [1] Group 1: Product Innovation - The company highlighted its focus on health-oriented products, particularly the functional products under the "Jinlongyu Fengyitang" brand, which cater to specific dietary needs [1] - The introduction of the "6-step fresh rice precision control technology" ensures the freshness and taste of rice, reducing field losses by 5% and increasing rice yield by 1%-4% [1] Group 2: Industry Chain Expansion - Yihai Kerry Arawana is expanding its industry chain by establishing central kitchen parks that facilitate collaboration among upstream and downstream enterprises, enhancing resource sharing in procurement, logistics, and quality management [2] - The company has set up nine central kitchen parks in various cities, including Hangzhou and Chongqing, and has formed partnerships with numerous clients [2] Group 3: Technological Advancements - The company is investing in smart factories to enhance operational efficiency, production processes, quality control, and product traceability [2] - An AI technology application team has been established to leverage data analysis and artificial intelligence across core business functions, including procurement and logistics [2]

Group 1 - Yihai Kerry's Golden Dragon Fish has participated in the China International Import Expo (CIIE) for the eighth consecutive year, showcasing a variety of products including edible oils, rice, flour, milk, and seasonings [2] - The company introduced its health-focused brand, Golden Dragon Fish Fengyitang, emphasizing the integration of traditional Eastern dietary wisdom with modern nutritional science to meet specific health needs [2] - New products include plant sterol protein milk for individuals with abnormal blood lipid levels and glycerol diester oil for those struggling with obesity and high blood fat [2] Group 2 - The company highlighted the full value development process of rice, utilizing a circular economy model that maximizes the value of rice husks and bran, potentially producing approximately 2.3 million tons of rice oil annually, which could save 11 million acres of soybean farmland [3] - Yihai Kerry has upgraded its technology with the "6-step fresh rice precision control technology," which enhances the freshness and taste of rice, potentially reducing losses by 2.35 million tons, equivalent to the annual rice consumption of about 21 million people [3] - The CIIE serves as a platform for innovative technologies and industry transformation, showcasing Yihai Kerry's advancements in agricultural production capabilities [3] Group 3 - Many multinational companies view China as a "certainty oasis" amid global economic uncertainties, with significant potential for consumer upgrades, particularly in health consumption, green transformation, and technological innovation [4] - The stable and predictable development environment in China encourages companies to increase their investments in the market [4]

Core Viewpoint - The eighth China International Import Expo (CIIE) is being held in Shanghai from November 5 to 10, showcasing Yihai Kerry's Jinlongyu and its parent company, Wilmar International, with a focus on health-oriented products and innovations [1] Group 1: Company Innovations - Yihai Kerry Jinlongyu is presenting its new health brand "Jinlongyu Fengyitang" at the expo, emphasizing functional products that align with the theme of health and wellness [1] - The company has received a first-class scientific and technological award from the Chinese Nutrition Society for its project on key technology innovations in soybean protein and plant sterols [1] - Jinlongyu has introduced a "6-step fresh rice precision control technology" to ensure the freshness and taste of rice, with the "fresh cutting" method reducing field losses by 5% [1] Group 2: Industry Strategy - The company is expanding its industrial chain layout by launching a new model for central kitchen parks, attracting leading upstream and downstream enterprises to share resources such as raw material procurement and logistics [1] - Yihai Kerry Jinlongyu is increasing investments in smart factories to enhance the intelligence of operations, production processes, quality control, and product traceability [1] - The establishment of an AI technology application team aims to deepen data analysis and artificial intelligence applications to uncover further efficiencies [1]

Group 1: National Food Security Strategy - The core viewpoint emphasizes the importance of food security in China, highlighting the government's commitment to self-sufficiency in grain production and the implementation of strict land protection policies [1] - In 2024, China's grain production is projected to reach 1.4 trillion jin, significantly exceeding the international food security benchmark of 400 kg per capita [1] Group 2: Technological Innovations in Food Production - Yihai Kerry Golden Dragon Fish has introduced a "6-step fresh rice precision control technology" aimed at reducing food loss during the harvesting process, ensuring quality and minimizing waste [3][5] - The "fresh cutting" method, which involves harvesting rice at 90% maturity, can potentially reduce field losses by approximately 5%, equating to a loss reduction of about 2.35 million tons, enough to feed 21 million people for a year [5] Group 3: Sustainable Practices and Agricultural Modernization - The company is focused on maximizing the value of agricultural products through modern agricultural technology, ensuring that every grain of rice, soybean, wheat, and corn is fully utilized [10] - By-products from rice processing, such as rice bran and husks, are being repurposed into high-value products like rice oil and activated carbon, showcasing the company's commitment to sustainable practices [10] Group 4: Community Engagement and Agricultural Awareness - Yihai Kerry Golden Dragon Fish sponsors the agricultural reality show "Let's Farm," aiming to raise awareness about agriculture and respect for food among the public, particularly younger audiences [7] - The company's "contract farming" model enhances farmers' motivation to grow crops and increases overall grain production, contributing to rural revitalization [11]

Core Insights - The event highlighted the quality and taste of Jinlongyu's Six-Step Fresh Rice, showcasing the company's commitment to product excellence and consumer engagement [1][2][4] Group 1: Event Overview - The rice harvesting festival took place in Wuhan, Hubei, focusing on the exploration of the delicious secrets behind Jinlongyu's Six-Step Fresh Rice [1] - Consumers participated in a hands-on experience at the Jinlongyu factory, tasting the rice and engaging in DIY activities related to rice knowledge [2] Group 2: Technology and Quality Assurance - Jinlongyu employs a unique "Six-Step Fresh Rice Precision Control Technology" that ensures high quality through a comprehensive process from harvesting to consumption [3] - The technology includes monitoring environmental factors for optimal harvesting, low-temperature drying to maintain grain vitality, and low-oxygen packaging to preserve nutrition and flavor [3] Group 3: Future Directions - The event emphasized the dual benefits of taste and nutrition achieved through ecological planting and advanced technology, with Jinlongyu aiming to enhance quality and bring healthier rice options to more households [4]