Group 1 - The company reported Q3 2025 operational data showing a year-on-year revenue growth of approximately 10% for the main brand's offline sales, 10% for children's clothing offline sales, and about 20% for e-commerce sales, continuing the performance from Q2 [1] - The discount rate remains stable at around 70%, indicating consistent pricing strategies [1] - The inventory turnover ratio for Q4 2024 is projected to be between 4.5 to 5 times, maintaining a steady performance [1] Group 2 - The company has accelerated the opening of super stores, with a total of 93 super stores as of Q3 2025, including over 80 in adult apparel and 13 in children's apparel, adding 44 new stores since Q2 [1] - The company plans to open an additional 20 adult super stores in Q4, with improved store area and location compared to traditional store types, effectively enhancing overall store efficiency [1] - New online channels such as Meituan Flash Delivery and Meituan Group Buying have been introduced, providing consumers with a 30-minute rapid delivery service [1] Group 3 - The product matrix has been further upgraded, with new releases including the "Rain Shield 9" running shoes, "Flying Burn 4.5" marathon racing shoes, "DVD4" basketball shoes, and "Racing 2PRO" running shoes, along with outdoor and women's fitness series [1] - The company collaborated with NBA stars for promotional events in China, enhancing brand visibility and driving category sales [1] Group 4 - During the National Day holiday, the outdoor brand ONEWAY opened six new stores in northern cities, with store sizes ranging from 100 to 120 square meters and approximately 120 SKUs across three product lines [2] - The brand aims to expand its product line, focusing on professional skiing, outdoor activities, and urban outdoor styles, primarily through apparel [2] - The company maintains profit forecasts for 2025-2027 with net profits of 1.3 billion, 1.46 billion, and 1.62 billion yuan, corresponding to low PE ratios of 8, 8, and 7 times, respectively, and maintains a "buy" rating [2]

国庆期间户外品牌ONEWAY六店齐开，秋冬滑雪旺季销售表现值得期待。2013年公司收购芬兰户外品 牌ONEWAY大中华区运营权，经过近10年发展，疫情期间有所调整收缩。伴随户外消费热度高涨， 2024年品牌进行了焕新升级，2025年国庆假期ONEWAY品牌中国市场新增6家门店(位于郑州、济南、 西安、北京、大庆、拉萨六个北方城市)，门店面积100-120平，SKU约120个，包括NUUKSIO、SISU及 LUXE三条产品线，覆盖专业滑雪、专业户外及都市泛户外风格穿搭，以服装为主，未来有望丰富产品 线。 产品方面，25Q3迭代上新"雨屏9代"跑鞋、专业马拉松竞速跑鞋"飞燃4.5"、篮球鞋"DVD4"、跑鞋"狂飙 2PRO"，并推出户外新品系列"轻野"，女子健身系列"新肌PRO"、"新动"等，持续通过产品科技创新扩 大市场竞争力。品牌方面，25Q3携手NBA球星约基奇中国行、阿隆戈登亚洲行活动，与球迷深入互 动，巩固品牌专业形象的同时带动品类销售。 东吴证券发布研报称，361度(01361)2025Q3主品牌线下/童装线下/电商流水分别同比增长约10%/约10%/ 约20%，延续Q2表现。折扣接近7折，相对平稳 ...