Investment Rating - The report maintains a "Buy" rating for the company with a target price of 21.40 CNY, based on a 2025 PE average valuation of 20 times [2][5]. Core Insights - The company's terminal sales in the first quarter exceeded wholesale sales by approximately 135,000 vehicles, indicating a healthy channel improvement. The overall wholesale sales in March reached 385,700 vehicles, a year-on-year increase of 1.1% and a month-on-month increase of 30.8% [10]. - The company is making progress in its reforms and partnerships, particularly with Huawei, which is expected to enhance its brand influence and sales performance. The domestic sales of the company's self-owned brands saw a significant year-on-year improvement, with a 58.7% increase in the first quarter [10]. - The financial forecasts for 2024-2026 project EPS of 0.15 CNY, 1.07 CNY, and 1.16 CNY respectively, with a predicted revenue of 611.67 billion CNY in 2024, reflecting a year-on-year decline of 15.8% [4][2]. Financial Summary - The company's revenue for 2022 was 720.99 billion CNY, with a slight increase to 726.20 billion CNY in 2023. However, a significant drop to 611.67 billion CNY is expected in 2024, followed by a recovery to 674.25 billion CNY in 2025 and 721.88 billion CNY in 2026 [4][11]. - The net profit attributable to the parent company decreased from 16.12 billion CNY in 2022 to 14.11 billion CNY in 2023, with a forecasted drop to 1.77 billion CNY in 2024, before rebounding to 12.38 billion CNY in 2025 and 13.39 billion CNY in 2026 [4][11]. - The gross margin is projected to improve from 10.2% in 2023 to 11.0% by 2026, while the net margin is expected to stabilize around 1.9% in 2026 [4][11].

Investment Rating - The report maintains a "Buy" rating for the company with a target price of 21.40 CNY, based on a comparable company PE average valuation of 20 times for 2025 [2][5]. Core Insights - The company's terminal sales in the first quarter exceeded wholesale sales by approximately 135,000 vehicles, indicating a healthy channel improvement. The overall wholesale sales in March reached 385,700 vehicles, a year-on-year increase of 1.1% and a month-on-month increase of 30.8% [10]. - The company is experiencing significant improvements in domestic sales of its self-owned brands, with a year-on-year increase of 58.7% in the first quarter. The sales of new energy vehicles in March reached 125,700 units, a year-on-year increase of 48.2% [10]. - The company is advancing its collaboration with Huawei, aiming to enhance its product development and marketing capabilities, which is expected to gradually improve the sales and brand influence of its self-owned brands [10]. Financial Summary - The company's revenue for 2022 was 720,988 million CNY, with a projected revenue of 611,672 million CNY for 2024, reflecting a year-on-year decline of 15.8%. However, revenue is expected to recover to 721,878 million CNY by 2026, with a growth rate of 7.1% [4]. - The net profit attributable to the parent company was 16,118 million CNY in 2022, projected to drop to 1,771 million CNY in 2024, before rebounding to 13,389 million CNY in 2026, with a growth rate of 8.2% [4]. - The earnings per share (EPS) are forecasted to be 0.15 CNY in 2024, 1.07 CNY in 2025, and 1.16 CNY in 2026 [2][4].

Investment Rating - The report maintains a "Buy" rating for the company with a target price of 21.40 CNY, based on a 20x PE valuation for the comparable companies in 2025 [2][5]. Core Views - The company's overall sales have shown positive growth both year-on-year and month-on-month, indicating that the reforms are beginning to take effect [1][8]. - The company has seen significant improvements in its sales performance, particularly in the new energy vehicle segment and overseas markets, with February wholesale sales increasing by 41.9% year-on-year and 11.7% month-on-month [8]. - The company is undergoing substantial reforms, including a restructuring of its passenger vehicle segment and a deep cooperation agreement with Huawei, which is expected to enhance its brand influence and sales performance [8]. Financial Forecasts and Key Metrics - The forecasted EPS for 2024-2026 is 0.15 CNY, 1.07 CNY, and 1.16 CNY respectively [2]. - The company's revenue for 2024 is projected to be 611,672 million CNY, with a year-on-year decline of 15.8%, followed by a recovery in 2025 with a growth of 10.2% [4]. - The gross margin is expected to improve from 10.2% in 2023 to 11.0% in 2026, while the net profit margin is projected to stabilize around 1.9% by 2026 [4]. - The company's net profit attributable to the parent company is expected to drop significantly to 1,771 million CNY in 2024, before rebounding to 12,377 million CNY in 2025 and 13,389 million CNY in 2026 [4].