2月2日是江苏省十四届人大五次会议代表报到的日子。"苏大强"的13个兄弟姐妹全部到齐。一进住地，来自13个市代表团的代表们就被记者团团围住，而 大家口中总有一个共同的热词"苏超"。代表们不约而同为自己的家乡代言打CALL，为2026年的"苏超"提前摇人。 【南京】 南京途科技有限公司(途旅游)席执官于敦德代表： 这么近那么亲，周末到南京！ "这么近那么亲，周末到南京！"于敦德用一句网络流行语，向广大网友推荐南京。 于敦德告诉记者，去年"苏超"期间，他有幸现场观看了南京队对战宿迁队的比赛。当晚南京奥体中心有超过6万名观众，刷新了"苏超"现场观众记录，而 比赛中场关于南京文旅特色展示，也令人印象深刻。在"苏超"的带动下，南京文旅消费也有了明显增长。 于敦德介绍，根据最近发布的南京春节期间暖心惠民十条举措中，春节期间南京将有600多场丰富的文旅活动，且游客可以凭来宁机票、火车票享受景区 门票、酒店住宿等优惠。 【无锡】 宜兴紫砂工艺厂工人许艳春代表： 紫砂文化借势"破圈"，从工艺领域走进体育视野 【徐州】 徐州市体育运动学校教练员，国家残奥乒乓球队教练员衡新代表： 建议2026年制作"苏超"官方攻略 "俺们徐州是刘 ...

Core Insights - The dual holiday period of National Day and Mid-Autumn Festival has led to a significant increase in domestic tourism, with a focus on emotional value and experiential offerings becoming key competitive factors in the cultural tourism industry [1][6]. Domestic Tourism Trends - The National Day and Mid-Autumn Festival holiday lasted 8 days, leading to a 31% year-on-year increase in tourism orders for Xinjiang on the Ctrip platform [1]. - Popular destinations for long-distance travel include Beijing, Chengdu, Shanghai, and others, with orders for cities like Urumqi and Hohhot seeing nearly a 30% increase [2]. - Night tourism has surged, with a 200% increase in search interest on Ctrip during the holiday, and various night activities were organized across Hubei province [2][3]. Cross-Border Travel Growth - There was a nearly 100% year-on-year increase in long-distance group tours for outbound travel during the holiday, particularly from non-first-tier cities [4]. - The demographic for outbound travel is predominantly young adults and families, with 39% of outbound flight purchasers aged 23-30 [4]. - Inbound tourism also saw growth, with Chengdu receiving 2.86 million visitors, a 5.3% increase year-on-year, and a 32% increase in inbound tourists [4]. Industry Evolution - The cultural tourism industry is transitioning from scale expansion to quality enhancement, with a shift in consumer preferences towards deeper, more immersive experiences [6]. - The competition is evolving from resource-based advantages to content innovation centered around cultural IP and technology [6]. - The growth of cultural creative products, particularly in the realm of tourism souvenirs, is expected to be a new growth point for the industry [7].