Core Viewpoint - The article highlights the innovative business model of "Baking Memory," a large bakery in Zibo, which combines a supermarket-like experience with freshly baked goods, targeting family-oriented consumers in third and fourth-tier cities [2][15][46]. Group 1: Business Model and Experience - "Baking Memory" operates in a 3000㎡ space, resembling a supermarket where customers can select freshly baked bread and cakes while enjoying a family-friendly environment [2][11]. - The bakery features an open kitchen where customers can see the baking process, enhancing transparency and trust in product quality [20][23]. - The shopping experience is designed to be immersive, with customers using shopping carts to select products, similar to a grocery store [28][30]. Group 2: Target Market and Consumer Behavior - The business model aligns with the consumption habits of families in third and fourth-tier cities, where bulk purchases of baked goods are common [18][32]. - The average transaction value is around 50 yuan, with weekend purchases reaching up to 80 yuan, indicating a high volume of sales per visit [30][43]. - The bakery's pricing strategy is 20%-30% lower than traditional supermarkets, appealing to cost-conscious families [43][47]. Group 3: Product Offering and Quality - "Baking Memory" offers a wide range of products, including freshly baked bread, desserts, and beverages, catering to family and social occasions [35][46]. - The bakery emphasizes high-quality ingredients, with a commitment to using child-safe standards for raw materials, which is crucial for attracting family customers [41][43]. - The brand focuses on providing a "fresh" experience, with products served hot and straight from the oven, enhancing customer satisfaction [33][46]. Group 4: Future Expansion and Market Potential - The success of "Baking Memory" in Zibo has led to plans for further expansion, including a flagship store in Shanghai, indicating a scalable business model [44][46]. - The brand aims to tap into the overlooked market opportunities in smaller cities, suggesting a potential trend in family-oriented baking consumption [46][47].

Group 1 - The opening of the Guangming Daqianli store marks the first upgrade of Yonghui Supermarket in Guangming District, adopting the operational model of "Pang Donglai" to enhance consumer shopping experience through optimized product structure and improved service quality [2][3] - The store features a new fresh produce section with various summer-exclusive products, including frozen durian and mango, as well as a "green starry fish" series sourced from a national-level breeding demonstration base, emphasizing quality and ecological standards [2][3] - The store's layout has been redesigned to improve customer comfort, with wider aisles and more transparent product displays, enhancing the overall shopping experience [2][3] Group 2 - The Guangming Daqianli store's opening is a strategic response to Shenzhen's consumption upgrade policy, aiming to meet the high-quality consumption needs of the Guangming Science City population [3] - The product structure has undergone a transformative reconstruction, with a total of 9,772 items, including 57 products from Pang Donglai's proprietary brand and 15.1% imported premium goods, achieving over 80% alignment with Pang Donglai's product structure [3] - Guangming District's commercial market is experiencing dynamic changes, with new openings such as the "seed planting" Tianhong Supermarket 3.0 and the entry of Hema Fresh, indicating a competitive retail environment [3][4] Group 3 - Guangming is accelerating the integration of commerce, culture, and tourism, aiming to activate consumer vitality and create a "15-minute commercial living circle" through a redefined retail experience [4] - Seasonal events and activities are being organized to enhance the consumer experience, such as the "Spring Bloom" cultural tourism experience in the spring and a series of engaging activities themed around science and ecology during the summer [4]