中新网南宁9月30日电 广西南宁横州市委书记梁枫表示，作为全球最大的茉莉花和茉莉花茶生产基地， 该市已成为全国茉莉花新茶饮科创研发中心，接下来，将着力打造茉莉花新式茶饮产业生态圈。 广西香茹怡茉茶业有限公司是横州市的一家新式茶饮制作和产品研发企业，该公司研发技术中心总监赖 碧云介绍，随着新式茶饮市场需求不断更新迭代，该企业已研发水果茶、冷泡茶、围炉煮茶等新式饮品 超200款，接下来，将通过区块链技术实现原料溯源，降低供应链成本。 （文章来源：中国新闻网） 9月28日—30日，2025年横州茉莉花文化节在横州市举行，与会嘉宾在探讨茉莉花和茉莉花茶产销趋势 的同时，聚焦新式茶饮创新等议题。 梁枫介绍，横州市正以数字技术串联茉莉花种植、采摘、加工每个环节，并依托国家茉莉花及制品质量 检验检测中心，对茉莉花香气物质、农残等130余项指标从严检测，为新式茶饮企业提供放心的原料。 当前，有150多家头部新茶饮品牌在横州建立直供基地，蜜雪冰城、霸王茶姬、奈雪的茶等新茶饮头部 品牌和横州强化供应链合作。 此次活动期间，中国茶叶流通协会授予横州市"2025茉莉花新茶饮供应链核心县域"称号。中国茶叶流通 协会副会长梅宇接受采访时 ...

Core Viewpoint - The opening of the upgraded Yonghui Supermarket in Xiamen's Jimei District represents a significant enhancement in the retail landscape, aligning with local consumption promotion policies and aiming to provide a high-quality shopping experience for residents [1][25]. Store Upgrade Details - The new store, located in the basement of the Anxin Vanke Mall, covers an area of 1,758 square meters and targets nearby communities and young families, focusing on "quality living + convenient service" [3]. - The store features approximately 7,100 selected products, with nearly 3,600 from first and second-tier brands, and 14.8% of imported goods, closely mirroring the product structure of the "Fat Donglai" model [5][25]. - The product upgrade emphasizes higher quality, differentiation, and local relevance, catering to the dietary habits and quality demands of residents in Fujian [5]. Product Categories - The fruit and vegetable section introduces a three-dimensional matrix focusing on "livelihood attraction + quality differentiation + trendy new products," including both traditional and trendy items [6]. - The meat and poultry section highlights local freshness and quality upgrades, featuring a mix of international and domestic brands [8]. - The seafood area enhances the coastal theme by introducing a variety of imported seafood and offering live fish cutting services, enhancing customer experience [10]. - The bakery and deli sections have added popular items and diverse instant food options to attract younger customers [12]. Environmental and Service Enhancements - The store environment has been revamped for better visibility and comfort, with upgraded lighting and wider aisles to create a pleasant shopping atmosphere [13]. - New customer service facilities include health measurement tools and convenience items, enhancing the overall shopping experience [15]. - The store implements strict food safety measures, including a freshness management system to ensure product quality [17]. Employee Welfare Improvements - The number of employees has increased from 66 to 100, with salary and welfare enhancements to improve job satisfaction and service quality [19]. - The management emphasizes the importance of employee care, aiming to foster a respectful and warm service environment [21]. Market Impact and Future Plans - The store's opening coincides with the Mid-Autumn Festival and National Day, featuring seasonal products to meet diverse consumer needs [23]. - The successful performance of the first upgraded store in Xiamen, with over 800% sales growth in the first week, validates the effectiveness of the upgrade model [23]. - Yonghui plans to continue adopting the "Fat Donglai" model to enhance quality retail, aiming to better meet the needs of mainstream Chinese families and support high-quality market development in Xiamen [25].

Core Viewpoint - Lipton has appointed Mark Bousquet as CEO effective October 1, following a series of leadership changes, indicating potential growth challenges amid competition from local tea brands and new tea beverage trends in China [1][3] Company Overview - Lipton, founded in 1890, is the world's largest tea brand and was acquired by Unilever in 1973. It entered the Chinese market in 1992 and quickly became the leading brand in the tea bag segment [3] - In 2021, Unilever sold Lipton's global tea business for €4.5 billion to CVC Capital Partners, leading to a decline in Lipton's performance [3] - In 2023, Lipton reported revenues of €1.74 billion and profits of €580 million, significantly lower than the €2 billion reported by Unilever in 2020 [3] Market Dynamics - Consumer preferences in China have shifted, with a growing demand for diverse and health-oriented tea products, challenging Lipton's traditional image as a "broken leaf tea" brand [4][5] - Local brands and new tea beverage companies are gaining market share by offering innovative products and experiences that resonate with younger consumers [5][6] Strategic Initiatives - Lipton is investing in the Chinese market, including a ¥50 million project to build a central warehouse aimed at improving logistics and supply chain management by 2027 [6] - The company plans to launch new products, including the "Louis Bousquet Tea," to better align with market trends, although similar products already exist from local competitors [6] - A global brand upgrade has been initiated, emphasizing the health benefits of tea and introducing new packaging and product lines [6] Competitive Landscape - The tea market is facing increased competition from the growing coffee market, which is impacting tea's market share [5] - Analysts express skepticism about Lipton's ability to innovate and connect with younger consumers, given its current product and marketing strategies [7] - Local brands are leveraging unique flavors and attractive packaging to capture the attention of younger demographics, further squeezing Lipton's market space [5][7]

Core Viewpoint - The event organized by Jinghua, a time-honored brand under Shou Nong Food Group, successfully engaged young people in a creative journey, blending traditional tea culture with modern lifestyles [1][6]. Group 1: Event Highlights - The Jinghua 2025 Spring Collection Contest concluded with a celebration in Beijing, showcasing innovative designs that incorporate local cultural elements and modern packaging concepts [3][5]. - The event featured a creative space where students could taste Jinghua's classic teas and present their design works, fostering a dialogue between the brand and the youth [5][6]. - Jinghua's marketing director emphasized the importance of the contest in connecting the brand with young consumers and gathering valuable feedback and creative ideas [6]. Group 2: Contest Structure - The contest began in spring 2025, inviting students from across the country to submit works in graphic advertising and packaging design, aiming to unlock a new era of tea culture [7][9]. - From March to May, the contest included both online and offline activities, engaging with students through discussions about Jinghua's history and tea-making techniques [9][11]. - An expert evaluation meeting held in late June assessed the submitted works based on creativity, brand alignment, and feasibility, recognizing outstanding contributions from students [11]. Group 3: Future Implications - The contest represents a creative seed for Jinghua, aiming to rejuvenate the brand and connect with younger generations through innovative expressions of traditional tea culture [12]. - Students highlighted the importance of blending tradition with modernity, suggesting that the brand's evolution should reflect contemporary lifestyles while maintaining its heritage [12]. - The event's impact on social media and campus activities indicates that Jinghua's tea culture is gradually integrating into the daily lives of young consumers [12].

Core Insights - The research conducted by the Youth Practical Team from Sichuan Agricultural University provides valuable insights into the tea market consumption and awareness in the Dujiangyan area, aiming to support local tea industry development [1] Group 1: Research Methodology - The research team utilized a combination of online and offline random sampling methods, distributing electronic questionnaires through social media and professional research communities, while also conducting on-site surveys at various tea sales points and tea houses in Dujiangyan [3] - A total of 105 valid questionnaires were collected, and the data was analyzed using SPSS software, covering descriptive statistics, reliability and validity, correlation, and regression analysis [3] Group 2: Market Characteristics - The tea market in Dujiangyan shows distinct characteristics, with a significant proportion of consumers being female and aged 18-25, particularly students, and most consumers having a monthly income below 3000 yuan [4] - The primary tea consumption scenarios are home drinking and social gatherings, with green tea being the most popular choice; consumers generally have a purchasing budget under 300 yuan, and the main purchasing channels include supermarkets/convenience stores, tea specialty stores, and e-commerce platforms [4] - Taste is the primary factor influencing purchasing decisions, followed by price; consumers mainly acquire tea knowledge through online articles/videos and have a general understanding of tea efficacy, with a focus on origin and variety [4] Group 3: Recommendations - The research team proposed targeted suggestions, including developing innovative tea products such as fashionable bagged tea and cold brew tea for young and female consumers, and promoting organic and functional teas for health-conscious consumers [5] - A differentiated pricing strategy should be established based on the price sensitivity and purchasing power of different consumer groups to cover all market segments [5] - The strategy should also include online and offline integration, enhancing e-commerce promotion and optimizing specialty store layouts, while improving brand culture and quality control [5]

Group 1 - The opening of the Guangming Daqianli store marks the first upgrade of Yonghui Supermarket in Guangming District, adopting the operational model of "Pang Donglai" to enhance consumer shopping experience through optimized product structure and improved service quality [2][3] - The store features a new fresh produce section with various summer-exclusive products, including frozen durian and mango, as well as a "green starry fish" series sourced from a national-level breeding demonstration base, emphasizing quality and ecological standards [2][3] - The store's layout has been redesigned to improve customer comfort, with wider aisles and more transparent product displays, enhancing the overall shopping experience [2][3] Group 2 - The Guangming Daqianli store's opening is a strategic response to Shenzhen's consumption upgrade policy, aiming to meet the high-quality consumption needs of the Guangming Science City population [3] - The product structure has undergone a transformative reconstruction, with a total of 9,772 items, including 57 products from Pang Donglai's proprietary brand and 15.1% imported premium goods, achieving over 80% alignment with Pang Donglai's product structure [3] - Guangming District's commercial market is experiencing dynamic changes, with new openings such as the "seed planting" Tianhong Supermarket 3.0 and the entry of Hema Fresh, indicating a competitive retail environment [3][4] Group 3 - Guangming is accelerating the integration of commerce, culture, and tourism, aiming to activate consumer vitality and create a "15-minute commercial living circle" through a redefined retail experience [4] - Seasonal events and activities are being organized to enhance the consumer experience, such as the "Spring Bloom" cultural tourism experience in the spring and a series of engaging activities themed around science and ecology during the summer [4]

Group 1 - Lipton is optimizing its supply chain in China by investing over 50 million yuan in the Liheng Central Warehouse project, which is seen as a crucial step to enhance logistics efficiency and reduce costs in a competitive market [1][2] - The company faces challenges in the Chinese market due to the rise of sugar-free and freshly brewed tea, which has squeezed the growth potential of traditional tea bags [1] - Lipton plans to launch a caffeine-free Louis Bos tea in 2025, targeting caffeine-sensitive consumers, and is accelerating the introduction of new products like whole leaf tea and cold brew tea to change the perception of "broken leaf tea" [1] Group 2 - The Huangshan project has received strong local support, including rent-free factory space and reserved development land, which is expected to boost local tea farmers' income and upgrade the industry [2] - The company's sales strategy continues to focus on dining and office scenarios, with iced tea and milk tea powders performing well in fast-food chains, while e-commerce sales show a pattern of high demand during weekdays and low demand on weekends [1]

Group 1 - The article discusses the preference of the stomach for cooler temperatures, suggesting that drinking warm water can damage the gastric mucosal barrier, potentially leading to gastritis and other serious conditions [2] - It highlights that while cold water can stimulate the gastrointestinal tract, it is generally safe for most people as the body regulates temperature effectively [3][4] - The article emphasizes the importance of hygiene when consuming ice water, noting that industrially produced ice is usually safe, but contamination can still occur [3] Group 2 - Recommendations are made for consuming ice water, suggesting that adults should limit intake to 500 milliliters at a time and allow several hours between large quantities to avoid gastrointestinal discomfort [6] - It identifies five specific groups of individuals who should avoid ice water due to their sensitive gastrointestinal systems, including those with acute gastritis and children with underdeveloped digestive systems [7][9] - The article provides guidance on preferred beverages during hot weather, recommending plain ice water and cold brew tea while advising against sugary drinks [8]

Core Points - The article discusses various summer dessert recipes that can be easily prepared at home, emphasizing the flexibility and creativity in combining different ingredients [1][11]. Group 1: Ingredient Categories - Category A includes solid ingredients primarily consisting of fruits such as mango, grapefruit, and various nuts [5]. - Category B consists of liquid ingredients like milk, yogurt, and coconut water, which can be combined with Category A [5]. - Category C includes flavoring and semi-liquid ingredients that may require cooking, such as fruit syrups and gelatin [5]. Group 2: Preparation Techniques - White sago requires boiling in water until it becomes transparent, then rinsing with cold water to prevent clumping [2]. - White jelly powder is mixed with water in a 1:30 ratio, boiled, and then cooled in the refrigerator for at least 4 hours [4]. - Gelatin can be used in both sheet and powder forms, requiring specific preparation methods to ensure proper setting [8][10]. Group 3: Recipe Examples - Lychee yogurt is a simple A+B combination that offers a rich and refreshing taste [12]. - Homemade soda can be created by mixing flavored syrup with soda water, allowing for various flavor combinations [21]. - Mango grapefruit sago coconut milk is a refreshing dessert that combines fruits with creamy elements [29].