Core Viewpoint - The development of mass sports events in Hainan has transformed from a singular activity into a significant driver for urban development and a strong engine for the deep integration of culture, sports, and tourism [1][2]. Group 1: Innovation in Mass Sports Events - Hainan is actively exploring new models such as "Sports + Business District," "Sports + Scenic Area," and "Sports + Community," bringing events closer to citizens and integrating sports into daily life [2]. - The "Haikou Cup" basketball league serves as a vivid example of this innovation, breaking spatial limitations and enhancing the event's appeal and participation [2]. Group 2: Economic Impact and Consumption Growth - Mass sports events generate significant consumer demand in areas such as accommodation, dining, transportation, and shopping, contributing to economic growth [3]. - During the recent "May Day" holiday, 26 sports events attracted over 7,600 participants and nearly 100,000 spectators, resulting in approximately 65 million yuan in related consumption [3]. Group 3: Integration of Sports with Other Industries - Each mass sports event provides an excellent opportunity for the deep integration of culture, tourism, and sports industries, creating a virtuous cycle of development [2]. - The integration of sports with tourism, culture, and entertainment extends the industry chain and promotes a model of "promoting tourism through sports, enhancing culture through tourism, and invigorating sports through culture" [2]. Group 4: Government Support and Future Potential - The State Council has issued opinions to unleash the potential of sports consumption and promote high-quality development in the sports industry, indicating strong governmental support [3]. - With the expansion of sports consumption scenarios and the implementation of consumer-friendly measures, mass sports events are expected to play a larger role in enhancing urban quality and driving economic vitality in Hainan [3].

图为在二〇二五年"文化和自然遗产日"非遗宣传展示活动中进行的坡陈五形桩表演。 海南3项目入选"两个博览会"推介名单 分别为屯昌坡陈五形桩、"海口杯"篮球联赛(赛事)、海南分界洲岛旅游区(景区) 海南日报讯(海南日报全媒体记者 王黎刚)近日，2025年中国体育文化博览会、中国体育旅游博览会(简 称"两个博览会")在苏州国际博览中心落幕，博览会评选出36个"2025中华体育文化优秀项目"和40个"中国体 育旅游精品项目"。其中，海南省共有3个项目成功入选，屯昌坡陈五形桩入选"2025中华体育文化优秀项 目"，"海口杯"篮球联赛(赛事)、海南分界洲岛旅游区(景区)入选"2025中国体育旅游精品项目"。 据了解，源于屯昌县坡陈村的"坡陈五形桩"，属南派少林拳种，是省级非物质文化遗产保护项目。以"热 带海洋、海岛、奇石景观"为特色，分界洲岛旅游区明确"以海上休闲运动娱乐为核心，适度发展海岛度假"的 定位，致力于打造综合性高端海岛体育旅游胜地。拥有28年举办历史的"海口杯"篮球联赛，在去年由原"海口 市篮球联赛"正式更名升级，并成功入选"中国体育旅游精品项目"，已然成为海南体育赛事与城市消费融合的 标杆案例。 海南日报全 ...