海岛游

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香港:构建文旅融合新业态
Ren Min Ri Bao· 2025-06-13 20:12
Core Viewpoint - The Hong Kong government is enhancing tourism experiences by introducing nine new tourism hotspot projects aimed at attracting more visitors through unique cultural and experiential offerings [1][2][3] Group 1: New Tourism Projects - The nine upcoming tourism projects include the transformation of the old Yau Ma Tei Police Station into a themed exhibition hall focused on Hong Kong police films, integrating AR technology for visitor engagement [2] - Other projects include deep-dive tours in Kowloon City, industrial brand tourism, and the development of the former Hung Hom railway freight terminal, blending natural landscapes with Hong Kong's industrial history and community [2][3] Group 2: Visitor Trends and Statistics - Over 30% of visitors to Hong Kong seek experiences beyond traditional shopping and sightseeing, indicating a growing demand for immersive tourism experiences [3] - The Hong Kong Tourism Board plans to invite over 100 influencers from 13 countries to experience and promote Hong Kong's summer activities, targeting over 100 million followers globally [5] Group 3: Economic Impact - The Hong Kong government and industry stakeholders are actively promoting event-driven economic growth, with over 240 events planned for 2024, expected to attract over 2 million visitors and generate approximately HKD 7.5 billion in consumer spending [6] - The first half of 2024 is projected to see around 840,000 visitors participating in events, with an estimated economic contribution of HKD 3.3 billion [6] Group 4: Future Outlook - The government aims to continue developing more tourism hotspots, emphasizing the importance of tourism as a key pillar of Hong Kong's economy and enhancing the city's international tourism reputation [7]
新场景、新技术、新体验!各地花样翻新,释放文旅新动能
Xin Hua She· 2025-04-29 07:10
新华社广州4月29日电(记者邓瑞璇、杨淑君、郭翔)"五一"假期将至,面对高涨的出行热情,全国各地聚焦文旅供给创新,优化资源配置, 推出多元文旅新场景,为假期文旅市场注入强劲动能。 "多彩套餐",触发文旅新体验 想一边城市漫步一边体验生活?想一天玩好几个特色项目?为了满足游客对同一目的地的多样需求,提升"打卡"性价比,全国多地推出诚意满 满的"假日套餐",以多彩文旅活动提振消费,激发文旅融合新动能。 到城市副中心欣赏15万余株牡丹的国色天香,在"漫游白浮泉"旅游文化季体验国潮魅力,来"我在鼓楼"生活节感受浓浓文艺范儿……北京市文 化和旅游局副局长郑芳介绍,今年"五一"假期,北京以"京彩五一·乐享好时光"为主题,聚焦多元供给、业态融合、精品演出等,推出1900余 场活动,解锁首都新玩法,丰富文旅新体验。 今年春节期间的广东省中山市的非遗巡游。新华社发 广东中山以"文化传承+消费提振+生态体验"为主线,推出200多项文旅活动。其中,近50场非遗展演活动串联起"村BA"篮球赛、美食盛宴、民 间艺术大巡游等,展现粤港澳大湾区的文化底蕴与休闲生活。 正在广州举办的第137届广交会,更为广东的"五一"文旅热添了一把火。美团 ...
“五一”假期海南酒店订单量增长超70% 粤浙川鄂沪等地是海南旅游热门客源地
Hai Nan Ri Bao· 2025-04-26 01:19
海南日报海口4月25日讯 (海南日报全媒体记者 刘晓惠)随着"五一"假期的临近,旅游市场热度 持续攀升。本周以来,多个线上旅游平台显示,海南酒店搜索量、机票搜索量大幅上升,海南成为全国 游客出行的热门选择。 飞猪发布的《2025"五一"假期出游风向标》显示,今年"五一"假期,海南的酒店订单量同比增长超 70%,前往海南的机票订单量同比增长超60%,包车、接送机/站订单量均同比增长超40%。海口、三 亚、万宁、陵水、琼海等是我省内旅游热门城市。今年"五一"假期,广东、浙江、四川、湖北、上海等 地是前往海南旅游的热门客源地。 "五一"假期,国内深度游需求快速释放。飞猪数据显示,截至目前,国内机票预订量在去年"五 一"强劲增长的基础上,同比上扬了约30%。海南等长线游目的地商品预订量增速领先全国。赶海游、 登山游、海岛游等特色玩法的搜索热度环比上月增长超200%。 在4月17日,"五一"假期首日火车票正式开售时,前往海南的车票就已出现"抢购"热潮,广州、长 沙、武汉、郑州前往三亚的火车票不到半天就已售罄,三亚前往广州、长沙、武汉、北京、石家庄等城 市的车票也已售罄。目前,海南环岛高铁假期期间动车票票源相对充足。 5 ...