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光影绘假日 文旅显活力
He Nan Ri Bao· 2025-10-08 23:27
国庆中秋假期期间,连绵秋雨未减河南文旅市场热潮。记者兵分多路,感受中原大地的山水田园、古都新 貌,深入热门景区、文博场馆,用镜头记录文旅消费场景,见证节日里的欢乐氛围和蓬勃活力。 传统景区持续火爆。洛阳洛邑古城、开封清明上河园、郑州建业电影小镇等景区内人声鼎沸,游客络绎不 绝。身着汉服的游人穿梭其中,衣袂与灯笼光影交织,在"一朝步入画卷,一日梦回千年"的意境中驻足打 卡,各类创新场景让传统文化魅力尽显。 文博场馆成假期"顶流"。河南博物院吸引全国各地游客纷至沓来,每日参观人数屡创新高。展厅内人流如 织,妇好鸮尊、莲鹤方壶等国宝级文物展柜前,里三层外三层围满观众,大家仰头凝视的眼眸里,盛满对千 年文明的敬仰。 乡村旅游别样精彩。信阳杉屿森林露营地及周边民宿人气高涨,成为都市人寻觅宁静的首选。乡村旅游与生 态保护、特色农业深度融合,不仅丰富了游客的文旅体验,更带动了当地村民增收,为城乡发展注入新动 能。 从沉浸体验的悠然惬意,到繁华景区内的动人笑容,光影间,活力十足的河南文旅图景愈发清晰。(记者 陈 晓东) 10月3日,洛阳市洛邑古城景区内上演天女散花表演。 黄政伟 摄 10月5日晚,洛阳市隋唐洛阳城国家遗址公园 ...
总编有约·“两高四着力”大家谈丨加快构建现代文旅产业体系
He Nan Ri Bao· 2025-07-29 23:23
Core Insights - The article discusses the comprehensive deployment of the spirit of Xi Jinping's important speech during his inspection in Henan, focusing on promoting cultural prosperity and building a strong cultural tourism province [2] Group 1: Industry Development - The cultural tourism industry in Henan achieved a milestone last year, receiving over 1 billion visitors and generating over 1 trillion yuan in tourism revenue, but still faces challenges such as lagging urban tourism compared to cities like Changsha, Xi'an, and Chengdu [2] - To become a pillar industry, Henan's cultural tourism must focus on cultural transformation, industry capability, international communication, and operational entities [2] - The province aims to enhance its cultural tourism capabilities by creating a modern cultural tourism system and implementing projects like "cultural empowerment" and "street renewal" to revitalize historical cultural districts [2] Group 2: IP Development and Marketing - Henan has seen the emergence of popular cultural tourism IPs like Wansui Mountain Wuxia City, and to sustain this momentum, the province plans to create an IP matrix and strengthen its main brand "Walking Henan, Understanding China" [3] - The strategy includes integrating IP with technology to develop immersive experiences and promoting IP elements across the entire tourism value chain [3] - Innovative marketing strategies will be employed, utilizing new media to create buzz around IPs through events and collaborations with influencers [4] Group 3: Future Directions - The article emphasizes the need for regional collaboration to create a unified cultural tourism development community, leveraging the historical significance of the Yellow River ancient capital group [4] - It advocates for breaking industry boundaries to promote integration across culture, tourism, and technology, and expanding into various tourism sectors such as educational tourism and wellness tourism [4] - The focus will be on nurturing specialized enterprises in key areas like digital cultural tourism, cultural creativity, and tourism performance to drive structural adjustments and industry chain reshaping [4]
行走开封 品味幸福——开封文旅观察之三
He Nan Ri Bao· 2025-06-25 23:33
Group 1 - The core viewpoint emphasizes the integration of cultural tourism and local identity in Kaifeng, showcasing how the city's rich history and modern lifestyle coexist harmoniously [1][2][3] - The cultural tourism industry in Kaifeng has evolved from basic sightseeing to immersive experiences, reflecting a significant upgrade in offerings that cater to both tourists and residents [2][3] - The city's commitment to "all-region tourism" is evident in the systematic restoration of historical sites and the creation of ecological tourism routes, enhancing the cultural landscape [3][4] Group 2 - Continuous improvement in the business environment and government services has attracted numerous quality cultural tourism projects to Kaifeng, fostering innovation and development [4] - The integration of cultural tourism with value education is highlighted, as various attractions serve as platforms for imparting traditional values and fostering cultural confidence among visitors and locals [4] - The transformation of urban spaces, including historical districts and modern recreational areas, contributes to a vibrant community atmosphere, enhancing the quality of life for residents and the experience for tourists [3][4]