Group 1 - The company, Songcheng Performance, emphasized its focus on the performing arts as its main business during an interaction with investors on August 7 [2]

Core Insights - The "May Day" holiday in Shandong province saw a vibrant cultural tourism market, with significant events like the 2025 Shandong Cultural Tourism Industry High-Quality Development Conference and the Huabiao Awards contributing to increased visitor engagement and new consumption experiences [1][2] Group 1: Visitor Statistics and Trends - During the first four days of the "May Day" holiday, 2,216.5 million visitors were received at 200 key monitored tourist attractions, marking an 8.0% year-on-year increase, while revenue reached 1.09 billion yuan, up 8.2% [1] - Popular cities such as Jinan, Qingdao, and Weifang saw high hotel booking rates, indicating strong tourist interest [1] Group 2: New Tourism Experiences - The launch of the "Good Guest Shandong Qilu No. 1" tourist train and themed activities like "Theatrical Travel" and "Film Tourism" enriched the cultural tourism landscape, attracting many visitors to filming locations [2] - New interactive projects, such as the immersive experience at the Dezhou Lelung Film City, drew significant crowds, showcasing the appeal of film-related tourism [2][3] Group 3: Cultural and Rural Tourism - Rural tourism gained popularity, with outdoor activities like picnics and fruit picking being favored by visitors, and various local events enhancing the appeal of rural destinations [4] - Cultural tourism products were also highlighted, with museums and cultural venues extending their hours and offering special exhibitions to meet visitor demand [5] Group 4: Impact of Events on Tourism - The cultural tourism conference in Dezhou significantly boosted local tourism, with various attractions and events experiencing high visitor numbers during the holiday [6][7] - The integration of cultural and tourism elements, such as the immersive performance "The Great River Up and Down," showcased the potential for innovative tourism experiences [6]