Core Insights - The integration of culture, tourism, and commerce in Lianyungang's Haizhou District has led to a significant increase in visitor numbers and commercial activity during the 2026 Spring Festival, with 3.004 million visitors recorded, representing a year-on-year growth of 25.47% [1][3]. Group 1: Cultural and Tourism Development - Haizhou District has focused on integrating cultural elements into tourism experiences, creating a model where daytime activities involve sightseeing and nighttime activities focus on shopping, thus enhancing overall consumer engagement [3]. - Local cultural resources, including intangible heritage performances and traditional customs, have been incorporated into tourism, attracting a large number of visitors and establishing Haizhou as a popular destination during the Spring Festival [3][5]. - The district's innovative cultural events, such as the "HIJOY" night tours and various themed activities, have significantly boosted nighttime consumer traffic, with peak daily visitor numbers exceeding 100,000 [5][7]. Group 2: Commercial Growth and Economic Impact - The district launched over 100 promotional activities during the Spring Festival, leading to a total sales revenue of 1.53 billion yuan from major supermarkets, with 174.1 million visitors recorded [7]. - New retail formats and promotional events have been introduced, with notable sales figures from first-time stores, indicating a thriving commercial environment supported by tourism [7]. - The successful integration of tourism and commerce has created a virtuous cycle where cultural tourism drives commercial growth, which in turn supports further tourism development [7][9]. Group 3: Service and Infrastructure Support - To enhance the visitor experience, Haizhou District implemented various support measures, including volunteer services at transportation hubs and free shuttle services to tourist sites [7]. - A daily monitoring mechanism for essential goods was established, ensuring stable prices and availability of key consumer products, which supports the overall integration of tourism and commerce [7].

Core Viewpoint - The "Chengnan Temple Fair" held in Dongying, Shandong, on the second day of the Lunar New Year, attracted numerous visitors and showcased various traditional folk performances, enhancing the cultural atmosphere of the Spring Festival [2][4][6][8][10][12][14] Group 1 - The event featured performances from Zhejiang's Wuju opera, Fuzhou's God Parade, and Chaoshan's Yingge dance, highlighting the diversity of Chinese folk culture [2][4][6][8] - Visitors engaged in various activities, including selecting cultural creative products themed around the Year of the Horse and interacting with robotic dogs [6][12] - The fair also included a fish market, providing a unique experience for attendees [10] Group 2 - The event served as a significant cultural gathering, contributing to the festive spirit of the Lunar New Year celebrations [2][4][8] - The variety of performances and activities aimed to attract a wide range of visitors, promoting local tourism and cultural heritage [2][6][10]

Group 1 - Cultural activities are thriving across various regions in China, showcasing traditional arts and heritage during the festive season [2][4][6][8][10][12] - Events include lion dances, paper-cutting workshops, and performances of national intangible cultural heritage, attracting significant public participation [6][8][12] - The activities are enhancing the festive atmosphere and promoting local culture, contributing to community engagement and tourism [10][12]

Core Points - The article highlights the journey of Malaysian Chinese student Pang Qirui, who has actively participated in traditional Chinese cultural performances, particularly the Yingge dance, during her time at Shantou University [1][2][3] - Pang Qirui's dedication to the Yingge dance, despite facing physical challenges, showcases the resilience and commitment of students in preserving and promoting traditional culture [2][3] Group 1: Cultural Participation - Pang Qirui joined the Shantou University drum team shortly after her enrollment in 2020 and later became a member of the Yingge dance team, which was formed in response to the growing popularity of the dance [1] - The Yingge dance is a traditional folk performance that combines martial arts, dance, and drama, featuring actors in ancient costumes and face painting [1] - The Yingge dance team has grown to approximately 50 members within a year and has performed at significant events, including the "Challenge Cup" opening ceremony and the Jieyang Marathon [2] Group 2: Personal Challenges and Achievements - Pang Qirui faced a serious injury, a comminuted fracture of her collarbone, yet she remained committed to her training and performances, demonstrating her determination [1][2] - Despite suffering from a high fever during training for the international cultural festival, she continued to participate and even shifted to the instrument group to support her team [2] - Pang Qirui actively shares her experiences and the uniqueness of Yingge dance on social media, promoting traditional Chinese culture to a broader audience [2]