央视网消息（新闻联播）：这个暑假，全国各地非遗场馆开展内容丰富的传统文化普及活动，让孩子们在沉浸式体验中近距离感受非遗魅力。 在中国非物质文化遗产馆内，发源自隋唐的西安鼓乐以它典雅、古朴的演奏吸引众多青少年前来欣赏。演出结束后，专家还带领孩子们体验了各类传统特色 乐器，深入讲解中国音乐的独特魅力。 暑假以来，多地非遗场馆推出"遇见非遗"、暑期非遗课堂等传统文化普及活动，古琴、昆曲等多个特色非遗项目通过讲解、展演及互动体验点亮青少年假 期。据了解，仅中国非物质文化遗产馆暑期就举办近500场展演、体验活动，日均接待观众超13000人次。 湖南省非物质文化遗产保护中心推出的"我来学手艺"体验活动，涵盖了剪纸、面塑等十余种湖南传统非遗技艺。45场体验活动，场场爆满。在长沙窑的陶瓷 体验活动中，小朋友跟随非遗传承人亲身体验这项传承千年的传统技艺。 在浙江省非物质文化遗产馆的非遗互动体验区，孩子们系着围裙专注地跟着非遗传承人学习靛青白花印染技艺。由于捆扎的松紧不同，每一块扎染作品都是 独一份儿的艺术品。暑期该馆已举办90场非遗展览、展演、体验活动，日均接待观众超5500人次。 ...

南非斯坦陵布什中学学生阿德里安·鲁(Adriaan Roux)说："用剪刀需要小心翼翼，剪错了很难补救；用 APP，觉得不好看还能撤回修改，而且还可以通过AR张贴在任何位置并且保存图片，很有意思。" 中新网约翰内斯堡8月22日电 开普敦消息：南非斯坦陵布什大学孔子学院近日在斯坦陵布什中学"艺术 周"期间推出"剪纸生花·数字非遗"体验活动，课上40名南非学生通过体验中国剪纸技艺。 左刘岗说，传统剪纸讲究仪式感，AR技术恰好保留了"贴窗花"这一动作，把虚拟与现实融为一体，让 年轻人愿意学、愿意晒。斯大孔院通过数字化工具打破时空界限，借助创新科技赋能文化体验，丰富海 外学子中文学习体验。(完) 南非斯坦陵布什大学孔子学院近日在斯坦陵布什中学"艺术周"期间推出"剪纸生花·数字非遗"体验活 动，课上40名南非学生通过体验中国剪纸技艺。(斯大孔院供图) 本次课程结合传统剪纸与数字技术，学生用剪刀完成剪纸；也通过手机和平板的应用程序(APP)，将一 张张虚拟窗花"贴"到墙壁上。在虚拟的红纸上，他们指尖轻滑"剪"出图案，再一键启动增强现实(AR)功 能，可将自己的剪纸作品"贴"到适合张贴的位置。 孔子学院公派教师左刘岗为学生 ...

Core Insights - The article highlights the vibrant consumer market in Heze City, driven by innovative consumption activities that leverage local resources and cultural heritage [1][4]. Group 1: Consumer Activities - Juye County organized a market event featuring intangible cultural heritage (ICH) representatives, attracting over 5,000 visitors on the first day and generating sales exceeding 40,000 yuan [4]. - The "2025 Consumption Promotion · Benefit People's Livelihood · Enjoy Shopping in Dingtao" event integrated various sectors such as real estate, cultural tourism, and healthcare, creating a comprehensive consumption experience [6]. Group 2: Community Engagement - Local residents expressed satisfaction with the events, noting the variety of products and significant discounts available, which encouraged purchases [8]. - The events included cultural performances, enhancing the overall experience for attendees and promoting local brands and heritage products [10]. Group 3: Future Initiatives - The Dingtao District Commerce Bureau plans to continue promoting consumption initiatives to enhance local brand visibility and foster a diverse consumer landscape [10].

Core Perspective - The integration of traditional Chinese intangible cultural heritage (ICH) with the World University Games showcases the beauty of Eastern aesthetics and cultural exchange with the world [1][2]. Group 1: Cultural Exchange at the Event - The opening ceremony featured a guiding sign made from Daoming bamboo weaving, incorporating various traditional crafts, highlighting the essence of Eastern aesthetics [1]. - Athletes engaged in immersive experiences with ICH, such as paper-cutting and dough modeling, with over 600 participants daily in these activities [1]. - International participants expressed admiration for traditional performances like Sichuan opera, emphasizing the vibrant presentation of Chinese culture [2]. Group 2: Unique Cultural Artifacts - Athletes received bamboo-crafted medal boxes, symbolizing traditional craftsmanship and cultural significance, with intricate designs reflecting the artisans' skills [5]. - A Swedish athlete purchased a folding fan inscribed with "厚德载物," interpreting its symbolism related to Chinese character and spirit [4]. - The bamboo medal box's transformation from hard bamboo to a smooth, delicate artifact illustrates the profound craftsmanship of Chinese artisans [7]. Group 3: Lasting Impressions - The cultural experiences and artifacts collected by athletes serve as tangible reminders of their encounters with Chinese heritage, fostering a deeper understanding of Eastern aesthetics [7]. - The event has allowed Chinese ICH to take root in the hearts of international participants, extending the narrative of Eastern beauty globally [7].

Core Points - The 12th World Games is being held in Chengdu, Sichuan, where cultural activities in the athletes' village are showcasing traditional Chinese heritage alongside sports [1] - Athletes are engaging in interactive experiences such as bamboo weaving and paper cutting, highlighting the integration of sports and culture [1][5] Group 1: Cultural Activities - The cultural activities in the athletes' village include hands-on experiences and interactive exchanges, allowing foreign athletes to experience Chinese intangible cultural heritage [1] - Activities such as rope weaving and paper cutting are designed to reflect traditional Chinese culture, with specific crafts like the "Ping An Ru Yi" knot and the mascots of the World Games being featured [5] - Athletes can also learn calligraphy and painting, participate in "Chinese Bridge" activities to learn Chinese characters and Sichuan cuisine, and experience traditional Chinese medicine practices [7] Group 2: Athlete Experiences - Athletes from various countries express enjoyment in the cultural activities, with one Italian athlete noting the ease and fun of making a rope bracelet [3] - A Cypriot athlete appreciates the local handmade crafts and the unique aspects of Chinese culture, highlighting the positive experiences during their stay [11] - The cultural market within the village attracts athletes who explore and purchase local handicrafts as souvenirs [9] Group 3: Local Artisans and Heritage - The cultural activities involve ten local intangible cultural heritage teachers from Chengdu, showcasing traditional crafts such as lacquer, silver wire, and bamboo weaving [13] - The initiative aims to enhance understanding of Chinese culture and Eastern aesthetics among international athletes [13]

Core Viewpoint - The 2025 Huaiyuan County Summer Cultural and Technology Market aims to enhance cultural and technological experiences for citizens and tourists, promoting a vibrant summer consumption atmosphere [1][4]. Group 1: Event Overview - The event features a variety of performances including non-heritage shows, national trend performances, instrumental music, and technology magic shows, creating a lively atmosphere for attendees [2]. - Extended opening hours for cultural and technology venues allow for increased engagement and enjoyment among visitors [2]. Group 2: Community Engagement - Local citizens express positive feedback about the event, highlighting the diverse programs and the opportunity to experience local culture and heritage [3]. - The non-heritage market showcases various traditional crafts and foods, enhancing public awareness and appreciation of local cultural heritage [3]. Group 3: Economic Impact - The market includes 96 exhibitors from various sectors such as digital appliances, non-heritage projects, daily necessities, and agricultural products, stimulating local economic growth [3]. - The integration of cultural, commercial, and tourism elements aims to create a comprehensive summer experience, contributing to the revitalization of Huaiyuan's cultural tourism consumption [4].

Core Insights - The article highlights the vibrant summer tourism and consumption activities in Jining, with a focus on the "2025 Summer Food" service consumption season and the Grand Canal Food Carnival, aimed at stimulating consumer spending and promoting local culture [1] Group 1: Event Highlights - The "2025 Summer Food" service consumption season was launched on July 18, featuring a blend of culture, food, tourism, and consumption, showcasing over 600 types of renowned dishes and local snacks [1] - Activities include the release of the "Shandong Province Landmark Food Map" and the "Micro Lake Fish Banquet," along with various events such as the Qilu Food Market and the Grand Canal Food Culture Exchange [1] Group 2: Government Initiatives - The Jining Municipal Bureau of Commerce announced a consumption boost plan, allocating 30 million yuan in consumer vouchers to stimulate spending through a combination of policies, activities, and services [1] - The integration of commerce, culture, tourism, and sports is emphasized to further enhance consumer vitality [1] Group 3: Cultural and Health Activities - The event features four major exhibition areas, including a Traditional Chinese Medicine (TCM) health area where attendees can experience acupuncture and other therapies, highlighting the appeal of TCM culture [2] - The Non-Heritage Cultural and Creative area attracted international participants with traditional crafts such as knitting, paper-cutting, and clay sculpture [2] Group 4: Brand Promotion - The activities aim to expand the influence of the "Canal Capital" brand through immersive experiences and online sales, promoting a diverse range of cultural and culinary events [2]

Group 1 - The article highlights the unexpected flourishing of life in the desert region of Yinchuan, Ningxia Hui Autonomous Region, China, particularly through grape cultivation and winemaking [2] - Yinchuan is recognized as an important node in the Belt and Road Initiative, facilitating the global distribution of its wines through a "sea-rail intermodal" system [2] - The region's historical expertise in winemaking dates back over 800 years to the Western Xia Dynasty, showcasing a blend of ancient wisdom and modern ambition [2] Group 2 - Yinchuan is characterized by its vibrant culture, including traditional crafts like red paper-cutting and modern creative expressions, contributing to its global resonance [3] - The city is depicted as a lively place, with local products like goji berries being reimagined in contemporary contexts, reflecting a blend of tradition and modernity [3] - The narrative emphasizes a celebration of both the historical depth and the promising future of Yinchuan, highlighting its dynamic cultural landscape [3]

Group 1 - The core theme of the promotion event was "Silk Road Station · Magical Ningxia · Hometown of Stars," focusing on showcasing Ningxia's unique cultural tourism resources through various formats such as exhibitions and business exchanges [1][2] - The event aimed to deepen cultural tourism cooperation between Ningxia and Paris, expanding Ningxia's inbound tourism market [1][2] - A cooperation agreement was signed between Ningxia's cultural tourism department and Paris tourism authorities, covering areas such as tourism promotion, wine tourism exchange, and talent exchange [2][3] Group 2 - Ningxia's red wine and goji berries were highlighted in the product display area, with tasting sessions allowing guests to experience the quality of Ningxia's wines [3] - The event featured a non-heritage cultural exhibition showcasing traditional crafts, which received positive feedback from attendees [3] - The promotion event laid the foundation for cultivating internationally influential cultural tourism brands and emphasized the importance of aligning with international demands [3]

Core Viewpoint - The event "Second American Chinese Youth Bashu Cultural Experience Tour" in Sichuan provides over 200 American Chinese youth with immersive experiences in various intangible cultural heritage (ICH) crafts, enhancing their understanding of Chinese culture through hands-on activities [1][3]. Group 1: Cultural Experience - American Chinese youth engaged in hands-on activities such as sugar painting, dough figurines, paper cutting, and lacquer art, showcasing their enthusiasm and creativity [2][3]. - Participants expressed excitement and challenges while creating traditional crafts, highlighting the uniqueness of the experience compared to what they encounter in their local communities [2][3]. - The event aims to deepen cultural understanding through interactive experiences, moving beyond textbook knowledge to real-life applications [3]. Group 2: Participant Feedback - Participants like Kevin Tan from California and Bo Wen Gao from Chicago shared their positive experiences, emphasizing the joy and sense of accomplishment from creating traditional crafts [2][3]. - Feedback from educators, such as Li Miao Zheng from North Carolina, indicates that hands-on experiences significantly enhance students' understanding of Chinese culture compared to traditional classroom learning [3]. Group 3: Event Overview - The "Second American Chinese Youth Bashu Cultural Experience Tour" lasts for 10 days, allowing participants to explore various locations in Sichuan and engage in cultural activities [3].