Core Insights - Guangzhou's exhibition industry has expanded and improved in the first half of the year, integrating deeply into the domestic and international dual circulation [1] - The industry has supported foreign trade enterprises in securing orders and stabilizing the foreign trade and investment landscape, while also contributing to the construction of a modern industrial system [1] Exhibition Growth - A total of 155 trade exhibitions were held in Guangzhou from January to June, covering an area of 6.3 million square meters, with 7.52 million attendees, all setting historical records [1] - Large-scale exhibitions over 50,000 square meters accounted for 75% of the total exhibition area, with 26 such events [1] Sector-Specific Growth - The South China International Dental Exhibition saw a 41% increase in area, becoming the second largest globally in its category [2] - The Performing Arts Equipment Exhibition and the World Cultural Tourism Expo experienced growth rates of 47% and 39%, respectively, setting new records [2] - The Guangzhou Construction Expo attracted 206,000 professional visitors, demonstrating effective engagement [2] Innovation in Exhibition Formats - Innovations in exhibition formats, such as immersive experiences and standardized participation options, have enhanced the quality and appeal of exhibitions [2][3] - The Guangzhou Home Expo utilized natural lighting and innovative design to improve visitor experience and product display [2] Economic Impact - The exhibition industry has become a crucial driver for economic high-quality development, facilitating dual empowerment of industry and trade [3] - The International Logistics Equipment and Technology Exhibition attracted over 600 leading companies and saw a 142% increase in audience numbers [3] Consumer and Trade Growth - Modern service industry exhibitions have significantly boosted consumer engagement, with the World Cultural Tourism Expo attracting over 200,000 visitors, a 135% increase [4] - The Spring Canton Fair drew buyers from 219 countries and regions, providing essential support for foreign trade enterprises [4] Integration with Urban Development - Guangzhou's exhibition industry is closely aligned with the "12218" industrial system, hosting 79 exhibitions that accounted for nearly 90% of total exhibition area and attendance [4] - The industry is expected to continue releasing vitality and supporting high-quality economic development with the introduction of brand exhibition recognition methods [4]

Group 1 - The core viewpoint highlights that Guangzhou's exhibition industry has achieved record highs in the first half of the year, with 155 trade exhibitions held, covering an area of 6.3 million square meters and attracting 7.52 million visitors, ranking second nationally [1] - The exhibition industry in Guangzhou is supported by high-quality projects, forming a dual-driven development pattern of scale and specialization, with 26 exhibitions exceeding 50,000 square meters, accounting for 75% of the total area [1] - Leading exhibitions such as the Canton Fair and the Guangzhou International Lighting Exhibition continue to expand their domestic and international influence, contributing to the city's exhibition development [1] Group 2 - Guangzhou has cultivated a "one industry, one exhibition" brand system to promote deep integration of the exhibition industry with upstream and downstream industries, hosting 79 industry exhibitions with a total area of 5.51 million square meters and 6.75 million attendees in the first half of the year [2] - The Guangzhou Municipal Bureau of Commerce plans to continue leveraging the exhibition industry's joint meeting mechanism and specialized teams to implement brand exhibition recognition methods and measures to accelerate the development of the exhibition industry [2]

Core Insights - Guangzhou's exhibition industry has achieved historical highs in the first half of the year, with 155 trade exhibitions covering 6.3 million square meters and attracting 7.52 million visitors, ranking second nationally [1][2] - The industry is integrating into both domestic and international markets, supporting foreign trade enterprises and contributing to the construction of a modern industrial system [1][2] Group 1: Exhibition Growth and Impact - The exhibition sector in Guangzhou is driven by high-quality projects, with 26 exhibitions exceeding 50,000 square meters, accounting for 75% of the total exhibition area [2][4] - Major exhibitions like the Canton Fair and the South China Dental Expo have expanded their influence, with the latter's area increasing by 41% year-on-year, making it the second largest in its category globally [4][6] - The number of attendees at key exhibitions has surged, reflecting the industry's vitality, with events like the Canton Fair attracting buyers from 219 countries and regions [4][5] Group 2: Innovation and Quality Enhancement - The exhibition industry is focusing on innovation to enhance quality, with initiatives such as scene-based innovations and standardized exhibition solutions [5][6] - The Guangzhou Home Expo showcased innovative layout designs that improved visitor experience and optimized exhibition flow, while the International Future Packaging Expo introduced a "move-in ready" exhibition model [5][6] - The global lighting industry exhibition has created immersive environments to showcase cutting-edge lighting technologies, reinforcing its role as a leader in industry development [6] Group 3: Integration and Ecosystem Development - Emerging pillar industry exhibitions are becoming platforms for global resource aggregation, with significant increases in attendance, such as a 142% rise at the International Logistics Equipment and Technology Expo [7][9] - The South China Printing and Packaging Expo has established a comprehensive ecosystem from design to application, enhancing cross-sector procurement efficiency [7][9] - The tourism exhibition has successfully integrated cultural and tourism industries, attracting over 200,000 visitors and expanding its international participation [9][11] Group 4: Future Development Strategies - The Guangzhou Municipal Bureau of Commerce plans to enhance the exhibition industry's quality through brand recognition and collaborative efforts with industry associations and leading enterprises [11] - The city aims to deepen the integration of exhibitions with upstream and downstream industries, leveraging the multiplier effect of the exhibition economy to strengthen its competitive position [11]