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骏马迎春 两岸同驰
Xin Lang Cai Jing· 2026-01-23 20:58
Core Viewpoint - The "Zhejiang Huacai · Cross-Strait New Year Goods Market" event aims to enhance cultural exchange and economic cooperation between Taiwan and mainland China, showcasing local products and fostering community engagement [4][8]. Group 1: Event Overview - The event was held on January 17 in Hangzhou, featuring a variety of Taiwanese and Zhejiang specialties, including tea, pineapple cakes, and local delicacies [3][4]. - The theme "Jum Horse Welcomes Spring · Cross-Strait Together" emphasizes the integration of cultural and creative elements from both regions, creating an immersive experience for visitors [3][8]. Group 2: Product Highlights - The market included three main themed areas with nearly 80 stalls, showcasing Taiwanese specialties, local Zhejiang gifts, and achievements in rural revitalization [4]. - Popular products included various Taiwanese pastries from the brand "Taiwan Flavor Mom," which has seen significant sales growth since its establishment in 2021 [4][5]. Group 3: Cultural Activities - The market featured interactive cultural performances, including traditional dances, lion dances, and tea ceremonies, enhancing the festive atmosphere [7]. - Visitors participated in activities like sharing New Year stories online and engaging in traditional calligraphy, receiving blessings and gifts [7][8]. Group 4: Economic and Social Impact - The event serves as a platform for cross-strait businesses to expand their sales channels while providing a diverse selection of New Year goods for mainland consumers [4][6]. - The initiative is part of a broader effort to promote economic integration and cooperation between Zhejiang and Taiwan, reflecting the goals of the Democratic Progressive Party [8].
两岸年货市集杭州开集 台湾年味“飘香”大陆餐桌
Xin Lang Cai Jing· 2026-01-17 14:40
Group 1 - The cross-strait New Year goods market officially opened in Hangzhou, Zhejiang, featuring nearly 80 stalls showcasing quality products from both Taiwan and Zhejiang, creating an immersive experience space for shopping, appreciation, tasting, and interaction [1][3] - The "Taiwan Flavor Mom" stall, founded by Taiwanese entrepreneur Zhang Yousheng in 2021, has seen significant sales growth, leveraging local policies and a complete e-commerce supply chain [3] - The market not only expands sales channels for cross-strait businesses but also provides a rich selection of New Year goods for mainland consumers, highlighting both culinary and cultural products [3] Group 2 - Taiwanese craftsman Shi Shunrong specializes in creating traditional cultural products like "Lugang Flower Lion" and "Lion Head Ornaments," using unique techniques that differ from mainland practices [3] - Shi hopes to engage more with mainland designers through the market, aiming for creative exchanges that could lead to innovative collaborations [3]
文博会观察:台商携新品拓市场
Zhong Guo Xin Wen Wang· 2025-05-24 16:34
Group 1 - The 21st China (Shenzhen) International Cultural Industries Fair is currently being held in Shenzhen, showcasing Taiwan's cultural products and innovations [1][4] - The Taiwan Pavilion features over 30 quality manufacturers, with a total exhibition area of 702 square meters, divided into the "Treasure Island Mazu" theme pavilion and a "Manufacturer Zone" [1][2] - The "Treasure Island Mazu" theme pavilion highlights Mazu culture, offering immersive experiences through cultural products, street performances, and interactive games [1][2] Group 2 - The Taiwan Pavilion includes unique products such as the "Lukang Flower Lion" and coral jewelry, which are popular among customers [2][5] - Taiwan's Qili Coral Company has brought various coral products, particularly red coral, which symbolizes good fortune and blessings, aiming to expand its market in mainland China [2] - The Taiwan Fushan Xiang Tang Company showcases incense, essential oils, and agarwood tea, with plans to promote its new agarwood tea product in the mainland market [5]