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记者手记:返程的后备箱里,装着传统与现代交织的浙江
Zhong Guo Xin Wen Wang· 2026-02-24 07:38
中新网杭州2月24日电(邵燕飞)春节假期渐近尾声。车流如织,行色匆匆,但在这归途的起点,浙江大 地上,一幕幕温情的"装箱仪式"仍在悄然上演。 汽车发动的声音此起彼伏,像一曲无言的告别。可当你掀开每一只后备箱,看到的却是另一个浙江—— 那个既传统又现代的浙江。传统的,是母亲塞进去的那半只酱鸭,是冻米糖里化不开的甜;现代的,是 珍珠粉的精美包装,是游子们即将奔赴的远方。它们并排躺着,像这个时代最真实的注脚:我们一边守 着故土的根,一边奔向更广阔的世界。 送别的人还在挥手,车子已经驶出村口。后视镜里,故乡越来越小,后备箱里的乡愁却越来越重。这大 概就是浙江人的年——把最深的眷恋,装进最寻常的箱子里,然后带着它,奔赴山海。 一只酱鸭"晒出"美好生活 2月23日,收拾返程行李时,来自绍兴的傅飞扬望向家中的阳台,目光总会落在油亮泛红的酱鸭上—— 这是亲戚送来的年货,也是许多绍兴游子返程时沉甸甸的牵挂。 "再拿半只,到了杭州加热就能吃,比外面买的干净入味。"妈妈一边念叨,一边小心翼翼地将包装好的 酱鸭塞进汽车后备箱,生怕挤压变形。 在绍兴,过年的仪式感是从酱鸭开始的。过去,每到腊月,家家户户都会挑选上好的麻鸭,用本地酱 油 ...
(神州写真)《太平年》带火“南宋CBD” 四方游客杭州赶“年市”
Zhong Guo Xin Wen Wang· 2026-02-12 06:25
Core Viewpoint - The popularity of the TV series "Tai Ping Nian" has significantly boosted tourism in Hangzhou, particularly in areas associated with the historical context of the show, leading to a surge in visitor numbers and interest in local culture [1][6]. Group 1: Tourism Impact - The airing of "Tai Ping Nian" has led to a more than 30% year-on-year increase in visitor traffic to Hangzhou, with many tourists specifically seeking to experience the historical sites depicted in the series [1][6]. - Key attractions such as Qianwang Shrine and other related landmarks have become essential destinations for fans of the show, enhancing their understanding of Wu-Yue culture [3][6]. Group 2: Cultural Experience - The local government has launched themed activities like "Follow 'Tai Ping Nian' to Tour Hangzhou," allowing visitors to engage with six cultural landmarks and enjoy traditional foods featured in the series [6]. - Tourists are increasingly interested in immersive experiences, such as exploring the historical sites and cultural artifacts related to the Wu-Yue Kingdom, as evidenced by personal itineraries shared on social media [6]. Group 3: Local Economy - Traditional foods, such as the famous sauce duck, have seen a notable increase in sales, with many visitors purchasing local delicacies as souvenirs, reflecting a growing trend of culinary tourism [5][7]. - The phenomenon of a single show driving tourism and local economic activity has been observed in other regions as well, indicating a broader trend in the cultural tourism industry [6].
西湖区“村晚”上演文化新年俗
Hang Zhou Ri Bao· 2026-02-10 03:35
上午9点,15个跑团、800余名跑者在湖畔鸣枪开跑。15.5公里的路线串联起铜鉴湖花海、下杨村步 行街、灵山景区等特色点位;5.2公里的亲子路线沿湖畔红杉林展开,适合全家参与。"湖边风景好,跑 起来也带劲!"带着儿子跑完亲子路线的王莉说。 跑步之余,特色市集同样人气旺盛。本土企业带来的九曲红梅、青瓷茶具、年宵花等产品,让游客 一站式选购双浦好物。中午,杨村食府内团圆饭开席,村民自制的酱鸭、腊肉、香肠端上桌,笑语欢声 中年味愈浓。 傍晚,真正的"村晚"登场。歌舞、越剧、小品等15个节目均由村民自编自演。去年成立的杭富村大 鼓队首次亮相,"队员们特意赶回来为乡亲演出。"队长张巧琴言语激动。 "'村晚'不仅是村民们的才艺舞台,也是乡村凝聚力的体现。"双浦镇相关负责人表示,今年以"村 晚"为契机推出系列活动,让村民从文化的享受者转变为文化IP的创造者与传播者,成为乡村文旅融合 的新尝试。 从"看戏"到"唱戏" 文化特派员"种"出自信 菜市里搭起舞台,叫卖声和歌声此起彼伏;文化礼堂中,村民披挂上阵,一曲越剧赢得满堂彩;清 晨的铜鉴湖畔,跑团队伍穿梭于花海与红杉林,运动、市集、团圆饭、看戏连成一线……2026年春节将 至 ...
多地文旅融合迎新春 点燃消费热潮
Sou Hu Cai Jing· 2026-02-06 00:16
Group 1 - The article highlights the festive atmosphere and consumer engagement in various regions as the Spring Festival approaches, showcasing local特色 through innovative scenarios and policy support [1] - In Tonglu County, Zhejiang Province, a consumer carnival titled "Spring Tour Tonglu, Good Fortune Ahead" is actively taking place, featuring over a hundred booths with diverse products such as specialty foods and consumer goods [1] - The local government has integrated multiple venues, including scenic spots and commercial areas, to organize over a hundred activities, along with a cultural tourism package offering free admission to eight major attractions and a million yuan in accommodation subsidies [1] Group 2 - In Harbin, Heilongjiang Province, the historical and cultural street of Zhonghua Baroque has enhanced its appeal with ice and snow elements, leading to an increase in the average visitor stay from 20 minutes to over 1 hour, positively impacting the surrounding tourism market [3]
本周五,来赶一场“年货市集”
Hang Zhou Ri Bao· 2026-01-26 03:37
福利加码,年味更足。市民朋友可提前关注"杭州供销"官方微信公众号,获取年货市集最新逛展攻 略、好物推荐、活动亮点等一手信息;活动期间,凡到场市民均可在服务台领取新春消费券(数量有 限,先到先得),凭券可在活动现场直接抵扣消费。 本次年货市集每天10时至17时开放,分为四大主题展区和两大特色专区。"腊味丰年·传统年货 区"还原老杭州腊月囤货景象,腊肉、鱼干、酱鸭等腌腊制品一应俱全;"杭鲜贺岁·供销优品区"堪 称"年礼"首选地,西湖龙井、临安山核桃等地理标志产品悉数亮相;"非遗寻趣・手作年味区"邀请剪 纸、糖画等非遗代表性传承人现场献艺;"年味食集・现制体验区"会有杭州小笼包、桐庐米粿等传统小 吃现做现卖;市妇联"妈妈的味道"特色专区将有20多家参展企业带来萧山萝卜干、余杭手工米糕等产 品;"共富工坊"专区选取的年货都是"从田间到餐桌"的新鲜产品…… 1月30日至2月1日,"醉忆杭鲜·共富迎新"2026杭州新春年货市集将在武林广场热闹开市,老底子腌 腊、非遗手作、共富助农产品等100余个特色摊位集结,可一站式解锁地道杭式年味。 ...
两岸年货市集杭州开集 台湾年味“飘香”大陆餐桌
Xin Lang Cai Jing· 2026-01-17 14:40
Group 1 - The cross-strait New Year goods market officially opened in Hangzhou, Zhejiang, featuring nearly 80 stalls showcasing quality products from both Taiwan and Zhejiang, creating an immersive experience space for shopping, appreciation, tasting, and interaction [1][3] - The "Taiwan Flavor Mom" stall, founded by Taiwanese entrepreneur Zhang Yousheng in 2021, has seen significant sales growth, leveraging local policies and a complete e-commerce supply chain [3] - The market not only expands sales channels for cross-strait businesses but also provides a rich selection of New Year goods for mainland consumers, highlighting both culinary and cultural products [3] Group 2 - Taiwanese craftsman Shi Shunrong specializes in creating traditional cultural products like "Lugang Flower Lion" and "Lion Head Ornaments," using unique techniques that differ from mainland practices [3] - Shi hopes to engage more with mainland designers through the market, aiming for creative exchanges that could lead to innovative collaborations [3]
特色集市、年宵花海……年味渐浓!用N种方式打开火热节前市场
Yang Shi Wang· 2026-01-12 09:51
Group 1: Festive Preparations in Jiangsu - The festive atmosphere in Jiangsu is intensifying as the Spring Festival approaches, with various local activities such as winter fishing auctions and flower markets gaining popularity [1][3][5] - In Zhenjiang, the winter fishing event features the auction of a 58-pound "head fish," attracting significant public interest alongside a new year market offering local delicacies and crafts [3] - Suzhou is experiencing a surge in sales of cured meats, with a month-long "Cured Meat Festival" launched in local markets to cater to consumer demand for one-stop shopping [5] Group 2: Flower Markets and Unique Offerings - In Suqian, flower markets are seeing a rise in demand for both traditional and novel varieties of New Year flowers, with specific plants like North American holly and lemon trees becoming popular among consumers [7] - The market is particularly appealing to younger consumers, who favor small potted plants and combination bonsai arrangements, while classic varieties like orchids continue to dominate sales [7] Group 3: Cultural and Culinary Experiences - In Zhejiang's Xiaoshan District, a non-heritage market has been established, showcasing local agricultural products, specialty foods, and handicrafts, allowing visitors to engage in traditional cultural experiences [8][10] - The market features unique offerings such as a "new soy sauce trio" and hands-on experiences in traditional crafts, enhancing the cultural engagement of visitors [12] Group 4: Seafood and Agricultural Products - In Fujian's Lianjiang, over 200,000 octopuses are being harvested and are well-received in the market due to their rich nutritional value [15][18] - In Xinjiang's Tumushuke City, a new variety of greenhouse-grown Hami melons is being harvested, with an average weight of over 1.5 kilograms, contributing to the pre-festival fruit market [19][21] - The new Hami melon variety is drought-resistant and has a high yield, with local farmers benefiting from employment opportunities through its cultivation [21] Group 5: Dried Mushroom Sales in Yunnan - In Kunming, Yunnan, the sales of dried mushrooms are peaking, with various types available in the market, including over 50 varieties of dried mushrooms and combination packs [23] - The dried mushrooms are a staple for winter dining, with prices for different quality levels ranging from 300 to 800 yuan per kilogram for morels and 300 to 600 yuan for porcini [23]
千年山塘的“新味道”和“活密码”
Xin Lang Cai Jing· 2026-01-08 22:05
Core Viewpoint - The article highlights the ongoing development and revitalization of the ancient Shantang Street in Suzhou, focusing on the integration of culture, commerce, and tourism to enhance the area's appeal and livability for both residents and visitors [1][10]. Group 1: Cultural and Culinary Revival - The "Shantang Breakfast" initiative is promoting local delicacies and enhancing the cultural experience, attracting both locals and tourists to the area [3][5]. - Traditional Suzhou cuisine, such as Shengjian Mantou and Su-style soup dumplings, is gaining popularity, with local eateries becoming hotspots for food enthusiasts [3][4]. - The "Jiangnan Anshantang Intangible Cultural Heritage Boat Banquet" showcased local culinary traditions at a recent culinary festival, further expanding the reach of Shantang's food culture [2]. Group 2: Urban Development and Infrastructure - The establishment of the "Shili Shantang Development Alliance" aims to integrate resources and enhance the vitality of the old street, promoting collaboration among local businesses [5][6]. - New parking facilities have been developed to improve accessibility to Shantang Street, addressing parking challenges for both residents and tourists [8]. - The renovation of historical sites and the introduction of modern amenities, such as the Suzhou Tiger Hill Hotel, are enhancing the overall visitor experience [9]. Group 3: Community Engagement and Experience - The "Shantang Lighting Ceremony" has become a popular attraction, enhancing the nighttime ambiance and drawing visitors to the area [4]. - New cultural and tourism projects, such as the "Tiger Hill Flower Event," are being launched to provide immersive experiences for visitors [7]. - The focus on creating a vibrant community space is evident in the development of youth-oriented housing and cultural venues, fostering a sense of belonging among residents [9][10].
冻抖冷!小寒遇上“魔法攻击”
Xin Lang Cai Jing· 2026-01-04 23:12
Group 1 - The article highlights the arrival of the "Minor Cold" solar term, marking the coldest period of the year, with temperatures in Jiaxing dropping to -4.6℃, setting a record for the winter season [1][3] - The weather forecast indicates that from January 7, Jiaxing will experience sustained cold and clear weather, with morning temperatures falling below 0℃, emphasizing the need for winter preparedness [2][3] - Traditional food practices during the "Minor Cold" period include the consumption of warming dishes such as braised lamb and pig trotters, which are believed to enhance health and vitality for the coming year [3] Group 2 - The article discusses the cultural significance of the "Minor Cold" period, where families prepare traditional foods and engage in practices like drying cured meats, which not only serve as winter provisions but also symbolize the onset of the festive season [3] - It is noted that the low temperatures during this period are conducive to brewing yellow wine, with local customs still observed in areas like Wangjiangjing and Xitang, where the fermentation process is enhanced by the cold [3] - The article emphasizes the importance of adapting to the cold weather through dietary and lifestyle adjustments, which align with modern health concepts, suggesting that proper nutrition and routine can bolster the body's resistance during this frigid season [3]
各地迎元旦春节气氛渐浓 传统习俗与丰富供应共绘节日画卷
Yang Shi Wang· 2025-12-25 03:08
Group 1 - The festive atmosphere is intensifying as New Year's Day approaches, with less than two months until the Spring Festival [1] - In Anhui's Shexian County, traditional flower lanterns are being crafted by local artisans, symbolizing good fortune and blessings [3] - In Hebei's Shijiazhuang Gaocun District, a significant number of palace lanterns are being produced and shipped nationwide, marking the peak sales season [4][6] Group 2 - In Guangzhou's Jiangnan Fruit and Vegetable Wholesale Market, the daily domestic fruit trading volume remains stable at around 1,500 tons, while imported fruit trading has increased to nearly 4,000 tons, with cherries, durians, and coconuts being the main products [8] - Over 40% of the vegetables and fruits from this market are destined for northern regions, reflecting a robust supply chain from farms to markets [10] - In Zhejiang's Shaoxing, the traditional cured meats are prominently displayed, contributing to the festive atmosphere and local culinary culture [11][13]