Core Viewpoint - The article highlights the development of an ecological chicken farming model in Pengyang County, Ningxia, which integrates agriculture, culture, and tourism, creating a new path for rural revitalization and economic growth [1][5]. Group 1: Ecological Chicken Farming - The ecological chicken farming base, known as "Seven Chicken Battlefield," utilizes a circular ecological industry chain by raising chickens under apricot trees, where chicken manure serves as organic fertilizer [1][2]. - The base's manager, Cao Long, emphasizes the growing consumer demand for healthy and organic food, which drives the need for high-quality poultry products [2]. - An "online adoption" model allows consumers to adopt chickens for four months, receiving eggs monthly and the processed chicken at the end of the period, enhancing consumer engagement and trust [3]. Group 2: Integration of Agriculture and Tourism - The farm has expanded into tourism by creating camping sites, outdoor activities, and partnerships with local accommodations, fulfilling diverse customer needs for food, lodging, and recreation [5]. - The county's approach includes a "company + cooperative + base + farmer" model to support the development of various agricultural enterprises, promoting comprehensive growth in the ecological economy [5]. Group 3: Policy and Economic Transformation - Since 2021, Pengyang County has been a key area for forest rights reform in Ningxia, aiming to convert ecological resources into economic benefits [5]. - The local government promotes a multi-faceted ecological industry system, combining medicinal herbs, fruit trees, and poultry farming to maximize land use and revenue [5].