炒股就看金麒麟分析师研报，权威，专业，及时，全面，助您挖掘潜力主题机会！ 智通财经1月8日讯（记者 陈俊兰）2025年，证券类APP在市场走势变化与技术深度变革的双重挑战下展现出强劲韧性。据QuestMobile最新数 据显示，今年前11个月，证券类APP月均活跃用户规模达1.27亿，行业活跃度在10月攀升至全年高点，单月月活跃用户数突破1.35亿，创下年 内新高。 | | | 前11个月APP月均活跃度百万以上券商 | | | --- | --- | --- | --- | | 序号 | 证券公司 | App | 前11个月均值 | | 1 | 华泰证券 | 涨乐财富通 | 824.95 | | 2 | 国信证券 | 国信金太阳 | 788.88 | | 3 | 中国银河证券 | 中国银河证券 | 753.50 | | 4 | 中信证券 | 中信证券信e投 | 704.82 | | 5 | 国泰海通证券 | 国泰海通君弘 | 696.34 | | 6 | 平安证券 | 平安证券 | 649.76 | | 71 | 广发证券 | 广发易淘金 | 497.31 | | 3 | 招商证券 | 招商证券 | 470 ...

上海市通信管理局于2025年11月26日发布消息"上海市通信管理局关于侵害用户权益行为APP （SDK）的通报（2025年第十批）"。近期，上海市通信管理局组织第三方检测机构对我市APP （SDK）进行抽查，共发现71款APP（SDK）存在侵害用户权益行为。其中，ICP备案主体为申万宏源 证券有限公司的申万宏源（版本号1.3.81）、申万宏源证券（版本号6.0.6）所涉问题均为账号注销难。 申万宏源（000166.SZ）年报显示，申万宏源证券有限公司为申万宏源全资子公司。 (责任编辑：华青剑) 中国经济网北京1月7日讯 深圳商报·读创客户端1月4日发布文章《申万宏源IPO保荐屡受罚 投行业 务质量评价连降两级》称，证券业协会近日公布2025年证券公司投行业务质量评价结果。从结果看，93 家证券公司中，本次评价A类12家、B类66家、C类15家。其中，申万宏源从A类连降两级至C类引发市 场关注。去年以来，申万宏源已多次被监管处罚，这或许是其降级的主要原因。 去年3月，上交所连发四则处分，对科创板IPO企业国宏工具及其相关中介机构作出纪律处分。保 荐人申万宏源在发行上市申请过程中，存在保荐职责履行不到位的情形。为 ...

| 62 | 申万宏源 | 申万宏源证券有限公司 | 小米应用商店 | 1.3.81 | 沪ICP备16027679号-7A | 费器共和关 | | --- | --- | --- | --- | --- | --- | --- | | 63 申万宏源证券 | | 申万宏源证券有限公司 | vivo 应用商店 | 6.0.6 | 沪ICP备16027679号-8A | 账号注销难 | 国信证券（002736.SZ）年报显示，国信期货有限责任公司为国信证券100%持股的子公司。 中国经济网北京12月23日讯 上海市通信管理局11月26日发布消息"上海市通信管理局关于侵害用户权益行为APP（SDK）的通报 （2025年第十批）"。近期，上海市通信管理局组织第三方检测机构对我市APP（SDK）进行抽查，共发现71款APP（SDK）存在侵害用 户权益行为。 其中，ICP备案主体为国信期货有限责任公司的国信期货通（版本号1.0.8）所涉问题为违规收集个人信息。 | | | | FURNE F W LAND TH T T S | | --- | --- | --- | --- | | 53 国信期货通 | 国信期货有限责 ...

Core Viewpoint - The company has achieved significant recognition in wealth management and digital practices, winning four major awards at the 2025 Wealth Securities Digital Annual Ecological Summit hosted by Securities Times [2] Group 1: Awards and Recognition - The company received the 2025 China Securities Industry Institutional Service Provider Jun Ding Award for Public Fund Services, highlighting its excellence in this area [4] - The company was awarded the 2025 China Securities Industry APP Operation Team Jun Ding Award, reflecting its continuous upgrades in wealth management digital capabilities [5] - The company also won the 2025 China Securities Industry Wealth Brokerage Digital Practice Case Jun Ding Award, showcasing its effective use of AI algorithms to enhance customer service and investment experience [5] - The company secured the 2025 China Securities Industry Digital Innovation Service Practice Case Jun Ding Award for its advanced low-latency options market-making platform, which has significantly improved market liquidity [5] Group 2: Service Innovations - The company provides comprehensive service solutions for public fund clients, integrating financial technology and various business resources to achieve information sharing and business collaboration [5] - The company focuses on "customer lifecycle management" to maximize customer value through a closed-loop system of "reach-cultivation-conversion" [5] - The company has developed a multi-center architecture for its options market-making platform, enhancing automated quoting capabilities and achieving a leading market share in options trading volume [5]

Core Viewpoint - The trend of fund companies shutting down their mobile apps is accelerating, driven by high operational costs and declining user engagement, leading to a shift towards simplified operational strategies in the industry [1][6]. Group 1: Industry Trends - Since 2019, several mid-sized public fund companies have closed their independent app operations, including Qianhai Kaiyuan Fund and Guoshou Anbao Fund [1]. - The overall pressure on fund apps includes shrinking net values, declining monthly active users (MAU), and low operational scales [1]. - The initial goal of fund companies developing their own apps was to reduce reliance on third-party distribution channels, but this has changed due to high maintenance costs and limited direct sales revenue [1][5]. Group 2: User Engagement Data - In the first half of 2025, only five fund apps saw positive growth in monthly active users: E Fund e-Wallet (+26,300 to 138,600), Huaxia Fund Manager (+23,800 to 102,600), and others [2]. - Conversely, many fund apps are experiencing significant user losses, with Tianhong Fund's app dropping to 40,800 MAU, about one-third of its user base three years ago [2]. - Other fund apps, such as Bosera and Xingsheng Global, also reported declines of over 10,000 MAU [2]. Group 3: Competitive Landscape - The competitive landscape shows that brokerage apps maintain higher user engagement, with monthly active users in the hundreds of thousands, contrasting sharply with fund apps [2][5]. - The top-performing brokerage app, "Zhang Le Cai Fu Tong," had 10.97 million MAU, while the second, Ping An Securities, had 8.14 million [5]. - The decline in user numbers for fund apps is attributed to the siphoning effect of third-party distribution platforms, which have rapidly grown due to their traffic and product offerings [5][6]. Group 4: Regulatory Impact - The China Securities Regulatory Commission's 2025 action plan encourages fund companies to optimize resource allocation and reduce inefficient investments, further accelerating the trend of app closures [6]. - The industry is transitioning from "heavy asset direct sales" to "lightweight operations," with a focus on cost-effective models [6]. Group 5: Future Outlook - The future of direct sales channels in public funds is expected to diversify, with smaller institutions likely abandoning independent apps in favor of lighter platforms like WeChat services and official websites [6]. - The industry is predicted to deepen investment advisory services, enhancing competitiveness through professional services and brand building rather than high-frequency trading [6].