Core Viewpoint - Baidu is leveraging AI technology to revolutionize live e-commerce, exemplified by the successful debut of a digital human featuring Luo Yonghao, achieving over 55 million yuan in GMV within just 26 minutes of streaming [2][4][5]. Group 1: AI-Driven GMV Achievement - The collaboration between Luo Yonghao and Baidu's digital human technology resulted in a live stream that attracted over 13 million viewers and generated a GMV exceeding 55 million yuan, showcasing the commercial viability of digital human technology [5][6]. - The digital human's performance surpassed Luo Yonghao's previous live stream, indicating a significant advancement in AI-driven e-commerce capabilities [2][4]. Group 2: Technological Innovations - Baidu's digital human technology is supported by a multi-modal collaborative framework, enabling the digital human to exhibit human-like characteristics and decision-making abilities during extended live streams [3][11]. - The technology integrates script-driven multi-modal collaboration, dynamic decision-making, and high-fidelity voice synthesis, resulting in a highly realistic digital human capable of engaging with users effectively [14][18]. Group 3: Enhanced User Interaction - The digital human can perform over 8,300 actions and interact with user comments in real-time, significantly enhancing user engagement compared to traditional live streams [9][10]. - The integration of multiple digital humans in the live stream allowed for natural interactions and seamless transitions, mimicking the dynamics of human co-hosting [8][9]. Group 4: Market Position and Future Outlook - Baidu's focus on practical AI applications, such as digital humans, positions it ahead of competitors still exploring general video generation models, emphasizing the importance of targeted model optimization and user experience [25][27]. - The company plans to accelerate the iteration of its Wenxin series models, with ongoing developments aimed at enhancing AI capabilities and expanding application scenarios across various industries [24][27].