Core Viewpoint - The event "Million Talents Gathering in South Guangdong" emphasizes the importance of talent in the media industry, particularly in the context of AI-driven transformation and the need for a new generation of media professionals [2][6][10]. Group 1: Talent Development and AI Integration - The Southern Media Group showcases its innovative product "Guangdong Sports 'Thousand Miles Landscape Map'," which has achieved significant engagement and revenue, reflecting the group's systematic transformation and talent cultivation [6]. - The company aims to build a "double first-class" mainstream media model, focusing on high-quality content production and the development of all-media talent to enhance its competitive edge in the news and commercial markets [6][9]. - AI is identified as a crucial driver of change in the media industry, necessitating the development of new talent capable of leveraging AI technologies effectively [7][8]. Group 2: Future Talent Needs - The future of journalism is envisioned as requiring reporters who are proficient in AI and can effectively collaborate with AI systems [9]. - The Southern Media Group seeks to cultivate a diverse range of talent, including AI technology experts and creative professionals, to support its various media initiatives [8][9]. - The company is expanding its talent pool to include roles beyond traditional journalism, such as product operators and technology developers, with a particular emphasis on cultural and creative industry professionals [9][10]. Group 3: Strategic Initiatives - The company is implementing a comprehensive transformation program that includes training camps and innovation competitions focused on AI applications in media [7]. - Plans are in place to develop media-related industrial parks and platforms that integrate media with various sectors, including agriculture, education, and tourism, aiming for significant economic impact [9]. - The Southern Media Group invites talented individuals who are innovative and willing to embrace change to join its mission of achieving substantial growth and development in the media landscape [10][11].

Core Viewpoint - The collaboration between the "Zhenxiang" rural tourism service platform and the Meizhou "Xingning Specialty" project aims to enhance the promotion and market competitiveness of Xingning's agricultural products through comprehensive marketing strategies and new media channels [2][5][15]. Group 1: Collaboration Details - The "Zhenxiang" platform will create a comprehensive promotional plan for "Xingning Specialty," leveraging its traffic advantages through homepage recommendations and special pages [3][4]. - The promotion will utilize short videos and creative posters to provide consumers with a more intuitive understanding of "Xingning Specialty," thereby increasing brand awareness [4][5]. Group 2: Agricultural Resources and Branding - Xingning City has successfully developed five national and 13 provincial specialty agricultural products, along with 44 "Yue" branded agricultural products, showcasing its rich agricultural resources [8][9]. - The city has established three regional public brands: "Xingning Pigeon," "Xingning Silmiao Rice," and "Xingning Dancong Tea," which are well-recognized for their quality [9][10]. Group 3: Marketing Strategy and Future Plans - The project leader, Wang Chenyang, emphasizes the need for further efforts in market promotion, stating that the integration of agriculture, culture, and tourism is the core development direction for "Xingning Specialty" [11][12]. - The collaboration is seen as a significant step towards expanding the market reach of "Xingning Specialty," with aspirations to penetrate both national and international markets [15][30]. Group 4: Events and Initiatives - An offline launch event for "Xingning Specialty" and "Xingning Pigeon" is scheduled to take place on June 21 at the Weiersi International Hotel in Meizhou City [28]. - Wang Chenyang, who has transitioned from the arts to the agricultural sector, aims to integrate various resources to promote the branding of "Xingning Specialty" [24][30].