中经记者 黄永旭 西安报道 土地供应放量，纯新盘扎堆入市，明星项目"每开每罄"……西安市未央区团结片区正以肉眼可见的姿态 持续积蓄热度。尤其是今年以来，团结片区频频出圈，俨然是西安楼市的新晋顶流。 《中国经营报》记者走访了解到，随着城市更新的实施，团结片区拆迁安置全面结束，宅地供应端率先 发力，结束了区域内多年的"供地荒"。同时，交通、医疗、教育、商业等配套的相继落实，"城郊结合 部"的老旧面貌全面焕新，居住舒适度显著提升。多重因素叠加，片区内"供需两旺"的局面正在上演。 "项目赶上了一个好机遇"，绿城·绿汀芳菲项目营销负责人表示，如今团结片区发展迅猛，相当于"十年 磨一剑"。"团结村从刚开始的规划、拆迁、平整，再到配套的引进、完善，一直走在项目开发前面。到 2024年，诸多配套集中落实后，未央区再进行土拍和房企引进，配套先行的做法，消除了开发商、购房 者双方的后顾之忧，形成了销售火爆的前提。" "网红盘"引爆市场 摇号抢房、开盘即罄、排队长龙……未央区团结片区的楼盘正在上演一场场"销售奇迹"，这片曾经的城 市"边缘地带"，如今成为西安楼市最炙手可热的区域。绿城、保亿、招商、龙翔等房企竞相落子，多个 全新住宅 ...

Group 1 - Xi'an's new property launches are accelerating as developers aim to boost performance for the second half of the year [1][2] - Greentown China made a significant impact by announcing four new projects at the "Flourishing Era of Xi'an" event, signaling confidence in the current sluggish market [1][2] - The four projects announced include Greentown·Run Baihe, Greentown·Gui Guan Dongfang, Greentown·Lvtin Fangfei, and Greentown·Chang'an Yuhua, each targeting different market segments [2][4] Group 2 - Greentown·Lvtin Fangfei is set to launch at the end of September, featuring units ranging from 89 to 139 square meters with a 40% gift rate, emphasizing spacious interior designs [4][6] - Greentown·Run Baihe, the first Baihe series project in Xi'an, will offer units from 125 to 195 square meters, with a focus on high-quality urban locations [8][9] - Greentown·Gui Guan Dongfang, positioned as a premium urban project, is expected to enter the market by the end of the year, targeting high-end buyers [12][15] Group 3 - Greentown·Chang'an Yuhua aims to surpass existing high-end offerings in the area, with a focus on large units and high-end improvements, expected to launch by the end of the year [17][19] - Other developers like China Resources, Longfor, and China Overseas are also launching new projects in Xi'an, indicating a competitive market landscape [19] - The upcoming months are anticipated to be significant for Xi'an's real estate market, with multiple new projects set to enter [19]