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鹭卓即将亮相京东服饰采销直播间 美力城同款鹅绒服直购福利享不停
Zhong Jin Zai Xian· 2025-11-27 06:08
直播当天亮点十足,19:00 鹭卓将准时现身京东服饰采销直播间,全程高能不断:不仅会参与趣味互动 游戏,亲身演绎冬日多元穿搭方案,还将通过 "暖冬补给站" 情景化演绎,结合日常通勤、户外出行、 居家休闲等不同生活场景,直观科普鹅绒服的实用性与适配性,帮粉丝解锁冬日保暖新思路。 当天20:00 起,直播迎来重磅环节 —— 美力城品牌总裁游博文将接棒登场,正式启动 "总裁暖心局" 系 列直播计划。直播中,游博文将深入解析美力城多款主打鹅绒服的科技内核,从锁温面料研发到防风结 构设计,全方位揭秘产品保暖性能背后的技术支撑,让消费者更清晰了解产品优势。 11月27日,京东服饰携手高科技服饰品牌美力城惊喜联动,重磅开启明星直播活动。本次直播特邀美力 城品牌潮流大使鹭卓惊喜亮相,不仅设置了暖心互动环节,更有红包雨、福袋、亲签、周边等惊喜福 利。同时,活动期间,消费者打开京东APP搜索"美力城鹅绒服",即可一键选购海量鹅绒服好物,入手 鹭卓同款鹅绒服还能免费获赠限量周边,福利与温暖双双到位。 寒冬保暖不将就,更有明星福利添惊喜!11 月 27 日和美力城品牌潮流大使鹭卓一起,挑选暖心鹅绒 服,把限量周边与冬日温暖一键带回家 ...
降本、出海、破圈,2025重庆数字经济创享会给出消费企业“生存指南”
Sou Hu Cai Jing· 2025-06-26 14:15
Group 1 - The 2025 Digital Economy New Consumption Conference was held in Chongqing, focusing on the integration of consumer goods and digital economy, aiming to promote industry exchanges and capital-project interactions [3][15] - The conference highlighted the trend of "precision consumption," with a 19% year-on-year increase in users opting for interest-free installment payments during the "6·18" shopping festival [6] - The event featured discussions on overcoming challenges in the consumer goods sector, emphasizing the need for digital transformation and innovative marketing strategies [11][12] Group 2 - The conference showcased successful case studies, such as the rapid growth of the high-tech apparel brand "Meili City," which achieved significant market presence within a year by focusing on product innovation and targeted marketing [8] - A roundtable discussion included insights from various industry leaders, emphasizing the importance of integrating food culture and digital strategies to create successful products [11][12] - The launch of the 2025 Digital Economy New Consumption Initiative aims to explore new paths for consumer innovation, focusing on collaboration across different sectors to enhance consumer experiences [15][17]