以下文章来源于正和岛 ，作者豆汁儿 正和岛 . 正和岛，基于信任链接的企业家供需适配平台。 来源丨 正和岛 （ID： zhenghedao ） 作者丨 豆汁儿 提到河南，你最先想到什么？ 是千年古都、少林功夫，还是一望无际的麦田？ 如果告诉你，你用的香奈儿、雅诗兰黛这些国际大牌的化妆刷， 其实 来自河南一个名不见经传的小 县城 ——鹿邑， 你敢相信吗？ 这个看似和 "时尚"毫不沾边的农业县， 不仅 拿下了全国一半以上的化妆刷市场 ， 产品 还 远销欧 美、日韩、中东等多个 国家和 地区。 社会学家费孝通 曾 在《江村经济》里 预言：中国未来的工业化不一定全部出现在城市里，偏远的乡 村小镇也可能是工业化的发起地。 德国管理学家赫尔曼 ·西蒙也提出过"隐形冠军"的概念——指那些在细分领域里做到极致，却鲜为人 知的中小企业。 如今的中国， 诞生了一个又一个的品类 "冠军小镇" 。 而化妆刷界的 "隐形冠军"，就是河南 小县 —— 鹿邑。 老子故里，不只会讲"道" "道可道，非常道；名可名，非常名。"——《道德经》第一章 常说 "一部中国史，半部河南史"。 因古时"麋鹿甚多，常闻鹿鸣"，才得名"鹿邑"，一直沿用至今。 ...

Core Viewpoint - The article highlights the transformation of Lu Yi, a traditional agricultural county in Henan, into a significant hub for makeup brush production, capturing over 50% of the national market and exporting to various countries, showcasing the potential of rural areas in industrialization and entrepreneurship [3][6][94]. Group 1: Background and Historical Context - Lu Yi, known as the birthplace of Laozi, has a rich cultural heritage that attracts global attention, but it faced economic challenges due to its geographical location and lack of resources [9][21][22]. - The county was recognized as a national "Double Innovation" demonstration base, which marked a turning point in its economic development [23][24][31]. Group 2: Industry Development - The makeup brush industry in Lu Yi has become a leading sector, with over 150 related enterprises and an annual output value nearing 130 billion yuan, employing more than 30,000 people [26][27]. - Lu Yi produces 1.5 billion sets of mid-to-high-end brushes annually, with an export value of nearly 300 million USD [26][27]. Group 3: Transformation and Innovation - The county transitioned from being a raw material supplier to a complete production hub, driven by returning entrepreneurs who brought back advanced techniques and international resources [60][67]. - Lu Yi has established over 63 independent brands and developed a comprehensive industrial chain, including makeup sponges and false eyelashes, aiming to become a "makeup tools city" [71][75][76]. Group 4: Government Support and Policy - The local government implemented policies to encourage returning workers to start businesses, which significantly contributed to the growth of the makeup brush industry [58][66]. - The establishment of quality standards and industrial clusters has helped improve product quality and competitiveness in the market [84][87]. Group 5: Economic Impact and Future Prospects - The return of nearly 100,000 entrepreneurs has led to the creation of 35,000 entities, boosting employment for over 190,000 people in various sectors beyond makeup brushes [93]. - Lu Yi's success story exemplifies how traditional agricultural regions can leverage local resources and entrepreneurial spirit to achieve significant economic transformation [94][96].