Core Viewpoint - The rise of "internet celebrity drugs" has led to widespread concerns about their safety and efficacy, as many of these products lack proper regulation and can pose serious health risks to consumers [2][3][10]. Group 1: Overview of "Internet Celebrity Drugs" - Various "internet celebrity drugs" have gained popularity, including weight loss pills, whitening capsules, and vision-correcting eye drops, often promoted through social media and live-streaming platforms [1][3]. - Many of these drugs are marketed with exaggerated claims, leading to misuse and adverse health effects, such as malnutrition and hypoglycemia [3][4]. Group 2: Marketing Tactics - The marketing strategies for these drugs often include sensationalized advertising that preys on consumer anxieties, particularly among vulnerable populations [6][7]. - Some prescription medications are rebranded as "internet celebrity drugs," misleading consumers about their intended use and potential side effects [4][5]. Group 3: Regulatory Challenges - There are significant gaps in the regulation of online drug sales, allowing consumers to easily purchase prescription medications without proper oversight [5][10]. - Recent investigations have revealed numerous cases of illegal advertising and the sale of fake "miracle drugs," highlighting the need for stricter enforcement of existing laws [8][10]. Group 4: Recommendations for Improvement - Experts suggest enhancing the drug regulatory framework, improving medical education, and increasing the accountability of online platforms to prevent the spread of misleading health information [10][11]. - There is a call for better collaboration between regulatory bodies and healthcare professionals to ensure accurate medical guidance is available to the public [10][11].

Core Viewpoint - The article explores the rising demand for skin whitening among young people, highlighting their perceptions, behaviors, and the challenges they face in achieving desired results [2][18][41]. Demand for Skin Whitening - Young people rate the importance of skin whitening at an average of 6.95 out of 10, with demand increasing with age [2][3]. - The demand scores vary by demographic, with urban residents showing slightly higher scores compared to those in lower-tier cities [4]. Skin Sensitivity and Product Selection - A significant portion of young people experience skin sensitivity, with 60.3% reporting occasional reactions and 11.2% experiencing frequent issues [6][8]. - Different age groups prioritize various skincare benefits, with younger individuals focusing on acne treatment while older groups emphasize anti-aging and skin brightening [10]. Misguided Whitening Practices - Many young people engage in ineffective or misguided whitening practices, with 38.4% consuming lemon water and 29.8% taking high doses of Vitamin C [12][13]. - The article identifies common mistakes in whitening routines, such as neglecting sun protection and mixing multiple products, which can lead to adverse effects [22]. Core Whitening Challenges - The primary challenges faced by young people include dull skin tone (70.2%), sun damage recovery (45.7%), and sensitivity concerns (36.4%) [24]. - There is a prevalent concern regarding the effectiveness and safety of whitening products, with 72.2% doubting the claims made by brands [25]. Effective Whitening Ingredients - Vitamin C and niacinamide are the most commonly tried ingredients, but their effectiveness is questioned, with less than 20% reporting successful results [28][30]. - Newer ingredients like "Oxygen White" show promise, with a higher effectiveness rate among users, suggesting a shift towards innovative solutions in the market [41][42]. Conclusion on Whitening Strategies - The article emphasizes the importance of a scientific approach to skin whitening, advocating for safe, effective products, consistent sun protection, and healthy lifestyle choices as the ultimate strategy for achieving lasting results [41][42].