老人护理
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增强供需适配性 打开万亿级消费新蓝海
Yang Guang Wang· 2025-12-01 05:51
Core Insights - The Chinese government has introduced a significant policy to boost consumption, focusing on enhancing the adaptability of supply and demand through a comprehensive implementation plan with 19 key tasks aimed at promoting a two-way economic cycle [1][2] Group 1: Policy Overview - The implementation plan was jointly released by six government departments, including the Ministry of Industry and Information Technology and the National Development and Reform Commission [1] - The plan emphasizes the importance of matching consumer demand with production, highlighting the need for quality products that meet market needs [1] Group 2: Market Potential - China is the world's second-largest consumer market, with the largest middle-income group, indicating substantial growth potential in consumption [1] - The rise of new technologies such as artificial intelligence and virtual reality is accelerating the emergence of new consumption patterns, creating opportunities for market expansion [1] Group 3: Demographic Insights - By the end of 2024, the elderly population in China is projected to reach 310 million, accounting for 22% of the total population, indicating a growing market for elderly care products and services [2] - There is a significant unmet demand across various demographic groups, including children, students, and young adults, suggesting potential for multi-trillion market opportunities [2] Group 4: Supply-Side Structural Reform - The implementation plan aims to address structural mismatches in supply and demand, promoting the entry of high-quality consumer goods into everyday life [2] - The focus is on supply-side structural reform, encouraging brand leadership, standard upgrades, and the application of new technologies to enhance production quality [2]
大学生入职助力家政服务业升级
Jing Ji Ri Bao· 2025-07-15 23:59
Group 1 - The first batch of graduates from Zhejiang Province's first undergraduate program in home economics has been quickly recruited by multiple home service agencies, indicating a strong demand for high-quality talent in the home service market amidst a challenging employment landscape [1] - The home service industry has traditionally been viewed as a low-threshold profession, primarily occupied by middle-aged women performing cleaning and caregiving tasks. However, the sector is evolving with the emergence of specialized services such as maternal and infant care, child education, elderly care, professional cooking, and organization, necessitating skilled professionals to meet modern family needs [1][2] - There is a current labor shortage of 20 million workers in China's home service industry, particularly a lack of high-quality, specialized talent. The rise of home economics as a major reflects higher education's proactive response to societal needs [2] Group 2 - The Ministry of Education encourages universities to establish programs in home economics and geriatric medicine, aiming to integrate higher education with industry needs. This initiative provides new career paths for students and helps alleviate employment pressure for graduates [2] - Despite progress, some occupational biases persist, necessitating the development of a systematic education and training framework to enhance the professional development and job security of home service workers, including older individuals in basic roles [2][3] - Universities are urged to update home economics curricula and enhance practical training to improve students' skills and confidence, while also fostering interdisciplinary innovation to meet market demands and avoid trends that lead to obsolescence [3]