Core Viewpoint - The Chinese government is focusing on boosting consumption and optimizing supply to stimulate economic growth, especially during the Spring Festival period, which is a critical time for consumer spending [3][4][9]. Group 1: Economic Strategy - The "14th Five-Year Plan" emphasizes expanding domestic demand, boosting consumption, and increasing effective investment, highlighting the importance of a large consumer market with over 1.4 billion people [3]. - By 2025, China's total retail sales of consumer goods are projected to exceed 50 trillion yuan, reflecting a 3.7% increase from the previous year, indicating a strong retail market position globally [3]. Group 2: Consumer Behavior and Market Trends - There is a shift in consumer preferences towards high-quality, experiential, and self-improvement-oriented consumption, moving away from basic survival needs [7]. - Despite the growing demand for quality, many companies continue to focus on quantity, leading to increased competition in low-end products and a lack of high-quality offerings that meet the upgrading consumption trend [7]. Group 3: Local Government Initiatives - Local government officials, including those from Chongqing and Hubei, are actively engaging in on-site inspections to promote consumer activities and assess market conditions during the Spring Festival [2][6][8]. - Initiatives such as new consumer experience activities and the introduction of new retail stores are being implemented in key commercial areas to enhance consumer engagement and spending [5][9]. Group 4: Safety and Security Measures - Ensuring safety during the Spring Festival is a priority, with local leaders emphasizing the need for effective communication and coordination among various departments to maintain public safety and service quality [9].

A F T T - T H - T - "十五五"规划建议围绕"大力提振消费",提出了"深 实施提振消费专项行动""扩大优质消费品和服务供给 "推动商品消费扩容升级"等一系列重大举措。中央乡 济工作会议也把提振消费作为建设强大国内市场的j 要内容作出部署。 提振消费怎么做? 提振消费,(供需适配是 什么是供需适配? 供需适配是供给和需求的"双向奔赴", 使生产供给端提供的产品和服务能够精 准匹配消费者的需求,并能够通过产品 和服务创新引领需求、创造需求。 传统商品: 近年来,我国产业前 水平显著提升,几乎 有领域能够提供充裕 统商品。 新产品新服务涌现 与此同时,在新一轮科技革 命和产业变革的强劲推动 下,生产供给端的创新创造 能力大幅度提升 供给能力越强 增强供给与需求的 电动艺节艺书记 电印 | 消费者的选择就越多 如何推动供需适配? 供需适配要准确把握当 前消费新特征。 商品+服务江 我国正处在消费结构快速升 段,文旅、医疗、康养等肌 费领域 8 需求全面积 服务性消费支出占居民人均消费 支出的比重从2013年的39.7% 提高到2025年的46.1%。 E 消费从满足基本生活需求 2 逐步转向追求品质 ...

云南大理白族自治州，游客(左)与摄影师一起挑选照片。 消费是满足需要的过程，同时又会创造出新的需要，从而推动生产进一步发展。从这个意义上讲，消费 是一个使社会再生产得以持续进行的连续、阶梯式发展过程。因此，把握消费发展阶段性特征对于推动 供需适配十分重要。 北京朝阳区，一名智能柜补货员在卸货。 以上图片均为人民网记者马天翼摄 福建漳州漳浦县，渔船陆续返港。 人民网记者 欧阳易佳摄 视频报道请看人民日报客户端、"人民网+"客户端，英文报道请看环球时报英文版客户端 总需求不足是当前经济运行面临的突出矛盾。加快补上内需特别是消费短板，使内需成为拉动经济增长 的主动力和稳定锚，意义重大。习近平总书记指出："要坚持供需两侧协同发力、动态平衡，持续深化 供给侧结构性改革，有进有退、有保有压，增强供给与需求的适配性、平衡性。""十五五"规划建议围 绕"大力提振消费"，提出了"深入实施提振消费专项行动""扩大优质消费品和服务供给""推动商品消费 扩容升级"等一系列重大举措。中央经济工作会议也把提振消费作为建设强大国内市场的重要内容作出 部署。提振消费，供需适配是关键。 提振消费要在供需适配上下更大功夫 消费受制于收入水平，也 ...

一场说走就走的旅拍；一袋鲜气满满的海味；一瓶紧跟潮流的气泡水……近年来，市场上一些创新型产 品受到消费者欢迎。 "十五五"规划建议提出，以新需求引领新供给，以新供给创造新需求，促进消费和投资、供给和需求良 性互动，增强国内大循环内生动力和可靠性。 近期，习近平经济思想研究中心主任、研究员史育龙为人民日报"高质量发展故事汇"栏目撰写署名文章 时表示，在千方百计提高消费者收入的同时，还要在供需适配上下功夫，使生产供给端提供的产品和服 务能够精准匹配消费者的即期需求，并能够通过产品和服务创新引领需求、创造需求，实现供给和需求 的"双向奔赴"，形成需求牵引供给、供给创造需求的更高水平动态平衡。 信任快门，拍出文旅新风景 日落时分，云南大理古城被金色滤镜笼罩，摄影师们拿起相机，在快门的咔嚓声中，为身着白族服饰的 游客定格时光。 "在成为旅拍摄影师之前，我是一名建筑师。"云南大理旅拍店店主赵立伟表示，当前，年轻人的需求正 变得更个性、多元，传统"到此一游"正向"深度体验"转型，民族服饰旅拍便是游客沉浸式体验的一种方 式。 得益于通过美团等互联网平台架起的供需"信任之桥"，从"村BA"到"苏超""赣超"，从"博物馆热"到火 ...

本期主讲人：习近平经济思想研究中心主任、研究员 史育龙 总需求不足是当前经济运行面临的突出矛盾。加快补上内需特别是消费短板，使内需成为拉动经济 增长的主动力和稳定锚，意义重大。习近平总书记指出："要坚持供需两侧协同发力、动态平衡，持续 深化供给侧结构性改革，有进有退、有保有压，增强供给与需求的适配性、平衡性。""十五五"规划建 议围绕"大力提振消费"，提出了"深入实施提振消费专项行动""扩大优质消费品和服务供给""推动商品 消费扩容升级"等一系列重大举措。中央经济工作会议也把提振消费作为建设强大国内市场的重要内容 作出部署。提振消费，供需适配是关键。 提振消费要在供需适配上下更大功夫 消费受制于收入水平，也受消费环境、政策和心理预期等多方面因素影响，在千方百计提高消费者 收入的同时，还要在供需适配上下更大功夫，使生产供给端提供的产品和服务能够精准匹配消费者的需 求，并能够通过产品和服务创新引领需求、创造需求，实现供给和需求的"双向奔赴"，形成需求牵引供 给、供给创造需求的更高水平动态平衡。 近年来，我国产业能力和水平显著提升，从农产品到工业制成品，几乎在所有领域能够提供充裕的 传统商品。与此同时，在新一轮科技 ...

总需求不足是当前经济运行面临的突出矛盾。加快补上内需特别是消费短板，使内需成为拉动经济增长 的主动力和稳定锚，意义重大。习近平总书记指出："要坚持供需两侧协同发力、动态平衡，持续深化 供给侧结构性改革，有进有退、有保有压，增强供给与需求的适配性、平衡性。""十五五"规划建议围 绕"大力提振消费"，提出了"深入实施提振消费专项行动""扩大优质消费品和服务供给""推动商品消费 扩容升级"等一系列重大举措。中央经济工作会议也把提振消费作为建设强大国内市场的重要内容作出 部署。提振消费，供需适配是关键。 近年来，我国产业能力和水平显著提升，从农产品到工业制成品，几乎在所有领域能够提供充裕的传统 商品。与此同时，在新一轮科技革命和产业变革的强劲推动下，生产供给端的创新创造能力大幅度提 升，开发出不少与数字化、智能化、绿色化技术和应用场景密切关联的新产品新服务。智能家电、新能 源汽车、家用无人机和智能穿戴产品等大规模走入"寻常百姓家"，为满足人民日益增长的美好生活需要 作出巨大贡献。供给能力越强，消费者的选择就越多，增强供给与需求的适配性就越重要。 供需适配要准确把握当前消费新特征 消费是满足需要的过程，同时又会创造出新 ...

一场说走就走的旅拍；一袋鲜气满满的海味；一瓶紧跟潮流的气泡水……近年来，市场上一些创新型产 品受到消费者欢迎。 "十五五"规划建议提出，以新需求引领新供给，以新供给创造新需求，促进消费和投资、供给和需求良 性互动，增强国内大循环内生动力和可靠性。 近期，习近平经济思想研究中心主任、研究员史育龙为人民日报"高质量发展故事汇"栏目撰写署名文章 时表示，在千方百计提高消费者收入的同时，还要在供需适配上下功夫，使生产供给端提供的产品和服 务能够精准匹配消费者的即期需求，并能够通过产品和服务创新引领需求、创造需求，实现供给和需求 的"双向奔赴"，形成需求牵引供给、供给创造需求的更高水平动态平衡。 信任快门，拍出文旅新风景 日落时分，云南大理古城被金色滤镜笼罩，摄影师们拿起相机，在快门的咔嚓声中，为身着白族服饰的 游客定格时光。 "在成为旅拍摄影师之前，我是一名建筑师。"云南大理旅拍店店主赵立伟表示，当前，年轻人的需求正 变得更个性、多元，传统"到此一游"正向"深度体验"转型，民族服饰旅拍便是游客沉浸式体验的一种方 式。 得益于通过美团等互联网平台架起的供需"信任之桥"，从"村BA"到"苏超""赣超"，从"博物馆热"到火 ...

挖掘潜在需求 实现供需同频共振 在大会"行业趋势"环节，多位企业家达成共识，随着人口结构、居住形态和数字技术的变化，家电消费 呈现场景化、集成化、健康化特征，供给端创新须走在消费认知变化前列。行业的确定性机会，不再源 于简单模仿和价格竞争，而是来自对潜在需求的精准挖掘和满足。 转自：国际商报 □ 本报记者 何晓曦 1月22日，由中国家用电器商业协会主办的2026第十二届中国家电流通创新发展大会在北京召开。本次 大会以"供需适配与确定性机会"为主题，吸引了全国多地家电制造商、流通企业代表及行业专家、青年 企业家等参会，共同探讨新形势下家电产业转型升级与创新发展的路径。 产业升级的核心：解决供需错配问题 商务部原副部长张志刚在讲话中指出，家电产业是国民经济的重要组成部分，应顺应消费升级趋势，依 靠技术创新和模式创新双轮驱动，深化供给侧结构性改革，在智能、绿色、健康等领域挖掘新增长点， 为构建新发展格局贡献力量。他强调，产业升级的核心是解决供需结构性错配问题，通过技术与商业模 式的协同创新，在复杂市场环境中开辟可持续的增长路径。 中国家用电器商业协会党支部书记、理事长董芝表示，当前中国家电产业正处于从规模扩张向质量 ...

Core Insights - The pet industry in Shandong is experiencing significant growth and innovation, focusing on meeting consumer demands for healthier and more diverse pet food options, as well as enhancing emotional connections with pets [1][5] Group 1: Product Innovation - Companies like Tai'an Taichong Pet Food Co., Ltd. have introduced new products such as fresh steamed pet food, achieving a 98% nutrient retention rate and over 100 tons in sales within the first month of launch [1] - The introduction of functional pet food series with probiotics by Tai'an Guotai Min'an Pet Food Co., Ltd. has led to a notable increase in customer numbers, addressing specific health concerns [2] - Shandong Qikang Baiou Biotechnology Co., Ltd. has incorporated beneficial bacteria and postbiotics into pet snacks to target health issues like soft stools [2] Group 2: Industry Collaboration - The establishment of a collaborative ecosystem among six companies in the Tai'an pet food industrial park has enhanced efficiency, reducing costs and improving response times, contributing to an annual output value increase from billions to tens of billions [3] - The "seamless connection" model among nearby factories allows for direct processing and support, ensuring stable supply chains during peak consumption periods [3] Group 3: Emotional and Experiential Upgrade - The design of pet products, such as the "mysterious tree hole" cat climbing frame, reflects a deep understanding of animal behavior and aesthetics, leading to successful market reception [4] - The integration of traditional craftsmanship into modern pet fashion by brands like TAORAE aims to create culturally rich and unique pet apparel, enhancing the emotional connection between pets and their owners [4] - The development of pet-friendly public spaces and services in cities like Jinan fosters a community culture, addressing the needs of pet owners and enhancing their daily experiences [4][5] Group 4: Market Potential - The pet economy in China is projected to reach a market size of 1.15 trillion yuan by 2028, indicating a robust growth trajectory for the industry [5] - Shandong's pet enterprises are strategically focusing on supply-demand adaptability, technological innovation, and emotional value extension to capitalize on the burgeoning pet economy [5]

Group 1 - The core viewpoint of the articles highlights a transformation in the oral care industry driven by changing consumer demands, focusing on experience and comfort rather than just cleanliness [1] - The shift from basic cleaning functions to refined experiences in toothpaste reflects a "quality upgrade" influenced by consumer innovation, with increasing consumer preference for specific functions like whitening and sensitivity relief [1] - The essence of product innovation is rooted in real consumer usage scenarios, with younger consumers seeking different qualities in taste and ingredients compared to previous generations [1] Group 2 - The stability of innovative outcomes relies on a robust R&D and production system, with a complete chain from basic research to efficacy testing established at the company's R&D center in Guangdong [2] - Digital tools enable the R&D team to respond quickly and iterate, while smart factories ensure quality consistency through high-precision manufacturing processes and extensive quality control measures [2] - The implementation plan issued by six departments, including the Ministry of Industry and Information Technology, emphasizes enhancing the supply capacity of consumer goods through technological advancements to better meet consumer experiences [2]