中式面包风是如何刮起来的？ 谁在买？ 本文转自【人民日报】； 最近，新中式养生在社交媒体上火起来，带有"药食同源"标签的中式面包也开始受到年轻人追捧。不少人把中式面包门店当作新的网红打卡点，爆款内容 更是收获了上千次的点赞与互动。 这听起来既陌生又熟悉的中式面包，到底有多养生，又是哪些人在买？ 来源：中国经济网综合中国新闻周刊、光明日报、人民日报海外版 4月下旬，刚开卖"药膳面包"没多久的扬州市中医院就发出严正声明，指出仅有医院食堂窗口一处售卖药膳面包，提醒消费者避免购买到仿冒产品。据 悉，扬州市中医院的药膳面包刚推出就成了本地爆款，上市首日数千个面包在1小时内便售罄，餐厅外排队买面包简直成了医院一景。 八珍司康、甘麦大枣包、七宝美髯包……单是名字就已经足够让中国人的DNA动了，据说药膳粽子、祛湿绿豆糕也已经在开发的路上了。 贵州也闯进了中式面包圈。贵州医科大学附属医院"贵医食堂"推出了颇具地方和医院双重特色的"折耳根面包"。 据一位养生爱好者小九介绍，她在天津中医院开的烘焙店——元气养生局先后买过荷叶消暑包、黄芪养生包、麦冬吐司等中式养生面包，"馅料很丰满， 味道和市面上的普通面包确实不太一样，但整体是好吃 ...

Group 1 - The rise of health-conscious food products developed by hospitals reflects a growing consumer desire for healthier eating options, as seen with popular items like medicinal bread and low-sugar mooncakes [1] - The trend indicates a shift in consumer preferences from merely satisfying hunger to prioritizing both taste and health, with products incorporating traditional Chinese medicine ingredients [1] - The increasing prevalence of chronic diseases among younger populations highlights the importance of healthier dietary choices, prompting consumers to seek out nutritious food alternatives [1] Group 2 - The "Chinese medicine + food" innovation path is supported by government initiatives aimed at enhancing the quality of traditional medicine and promoting its integration with the food industry [2] - Jiangsu province is well-positioned to leverage its rich heritage in traditional medicine and advanced food processing capabilities to create a robust market for health-oriented food products [2] - There is a need for professional oversight in the development of "Chinese medicine + food" products to prevent misleading claims and ensure safety and scientific validity in food production [2]