Core Points - The sixth China Liaoning International Investment and Trade Fair (Liaoning Fair) opened in Shenyang, attracting over 1,000 executives from global companies, including Fortune 500 firms, and resulting in the signing of 21 key projects [5][6] - The fair has evolved into a significant platform for promoting cooperation and investment in Liaoning, showcasing the region's commitment to high-level openness and development [5][6] - Liaoning's investment environment has improved, with a reported 12.7% year-on-year increase in investment funds amounting to 764.3 billion yuan from January to August 2023 [7][9] Investment Opportunities - The fair featured various themed activities, including international economic and trade matching events, highlighting the growing international participation, with a 26% increase in international exhibitors compared to previous years [7][8] - Liaoning is focusing on becoming a hub for Northeast Asia's open cooperation, aiming to attract foreign investment and enhance trade relationships with key partners such as Japan and South Korea [8][9] - The region has seen significant foreign investment growth, with actual foreign capital utilization reaching 2.95 billion USD, a 118% increase year-on-year [9] Economic Development - The fair showcased Liaoning's diverse economic landscape, including projects in green petrochemicals and shipbuilding, indicating a strategic focus on high-value industries [4][6] - The local government has implemented various measures to support market expansion and order acquisition for enterprises, enhancing the overall business environment [9][10] - The retail market in Liaoning has shown resilience, with a 4.6% year-on-year increase in total retail sales of consumer goods, amounting to 687.48 billion yuan from January to August 2023 [11] Consumer Engagement - The Liaoning Fair integrated product exhibitions with cultural experiences, promoting local specialties and driving consumer engagement [10][11] - A series of promotional activities have been organized throughout the province, contributing to a 30% increase in consumer events compared to the previous year [11]

Group 1 - In Q1 2025, Dalian's retail sales through online channels reached 6.85 billion yuan, marking a 192% increase, driven by e-commerce and live streaming economies [1] - Dalian's local brands are leveraging new business models, such as live streaming sales, to enhance their market presence, with significant viewer engagement and sales figures reported [2] - The Dalian Municipal Bureau of Commerce is actively promoting a hybrid sales strategy combining online and offline channels to boost market activity during the New Year celebrations [3] Group 2 - Initiatives are being taken to enhance the online sales of local agricultural products, with collaborations with platforms like Douyin to capitalize on immediate retail opportunities [4] - A training conference focused on e-commerce development was held to cultivate local talent, aiming to adapt to emerging trends like live streaming and instant retail [5]