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阿里鱼旗下IP上榜多个中国授权活力榜单!新IP、新产品、新服务亮相2025CLE中国授权展
Sou Hu Wang· 2025-10-21 08:26
作为阿里巴巴集团旗下IP运营管理及商业化开发平台,阿里鱼携手旗下IP及合作伙伴共同亮相,包括三 丽鸥家族、吉伊卡哇、宝可梦、环球产品与消费体验、蜡笔小新、点赞鹅、猫福珊迪、《甄嬛传》、 SMILEY、艺展鸿图等。两大展区集中呈现了来自卡通动漫、文博艺术、影视剧综等多个领域的30余项 优质IP内容。值得关注的是,《乱马1/2》、SMILEY和艺展鸿图均为首次在阿里鱼CLE授权展展位展 出。 此外,阿里鱼旗下业务板块——造点新货、另物赏、另物萌,以及联合运营的天猫潮玩类目也以全新面 貌参展,通过新商品与新功能的展示,为现场观众带来全新体验。 10月16日,由中国玩协授权行业分会主办的CLE授权之夜暨中国授权活力榜单发布盛典隆重举行,现场 对促进和引导授权行业高质量发展的IP及授权项目进行了表彰。其中,阿里鱼旗下IP"三丽鸥家族"上 榜"最具活力IP榜单肖像形象&潮流时尚&企业品牌类",石头Q1 Hello Kitty限定款上榜"被授权商活力榜 单-家居家化", 膳魔师x吉伊卡哇联名保温杯上榜"被授权商活力榜单-家居家化",广博集团x mofusand 文具系列上榜"被授权商活力榜单-文具礼品"。 IP2B2C全链 ...
阿里鱼等IP衍生收入14.33亿,腾讯IP“谷子”GMV达2亿,内容平台都开始发力衍生品?
3 6 Ke· 2025-05-21 01:27
Group 1: Financial Performance of Alibaba and Tencent - Alibaba achieved revenue of 2364.54 billion RMB in Q1 2025, a year-on-year increase of 7%, with a net profit of 123.82 billion RMB, up 279% [1][2] - Tencent reported revenue of 1800.22 billion RMB in the same period, a 13% increase year-on-year, with a net profit of 478.21 billion RMB, growing by 14% [1][2] Group 2: Alibaba Pictures and IP Business - Alibaba Pictures reported revenue of 67.02 billion RMB for the fiscal year ending March 31, 2025, a 33% increase, with a net profit of 3.64 billion RMB, up 28% [4][15] - The IP derivative business of Alibaba Pictures saw revenue growth of 73.1%, reaching 14.33 billion RMB, with segment performance increasing by 75% to 3.8 billion RMB [17][18] Group 3: Performance of Alibaba's Entertainment Segment - Alibaba's entertainment segment, including Youku, generated revenue of 55.54 billion RMB in Q1 2025, a 12% increase, driven by strong performance in film and entertainment [6][7] - Youku's advertising revenue growth was attributed to the success of popular series and variety shows [7][8] Group 4: Tencent's Content and IP Strategy - Tencent's revenue from value-added services reached 921.33 billion RMB in Q1 2025, a 17% increase, primarily from gaming and social network services [25][26] - Tencent's video and music platforms reported a total of 1.17 billion and 1.23 billion paid subscribers, respectively, with slight year-on-year growth [27] Group 5: Market Trends and Challenges - The overall animation market saw a 19% decrease in effective playback volume for the top 20 anime series in Q1 2025, indicating a decline in content popularity [34][35] - The IP consumption market is facing challenges, including the need for continuous high-quality content production to sustain consumer interest [39][40]