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新茶饮秋味浓,茶百道“金桂观音”新品国庆热销近130万杯
Nan Fang Du Shi Bao· 2025-10-09 07:01
Group 1 - The "Double Festival" during the Mid-Autumn and National Day in 2025 creates an eight-day "super golden week," significantly boosting consumer potential driven by "holiday economy" and travel trends [2] - The new tea brand Cha Baidao reported a staggering sales increase of nearly 2800% in its scenic area stores [2] - The theme of "autumn appreciation" has become a key focus during this year's National Day holiday, with popular scenic spots like West Lake in Hangzhou and Guihu Park in Chengdu attracting many visitors [2] Group 2 - The "autumn appreciation economy" has directly driven sales performance for Cha Baidao's scenic area stores and autumn new products, with sales increases exceeding 600% in cities like Nanjing and Guilin [4] - Cha Baidao launched the "Golden Osmanthus Guanyin" series, featuring a blend of three tea bases with real osmanthus and seasonal ingredients, which aligns with the autumn theme [4] - During the National Day period, nearly 1.3 million cups of the "Golden Osmanthus Guanyin" series were sold, showcasing the strong market demand for seasonal products [4]
国庆中秋长假开启 成都又双叒叕消费上新
Sou Hu Cai Jing· 2025-10-01 02:44
"成都,这座中国最具活力的城市之一,正生动演绎品牌的经典隽永风格。"Ralph Lauren亚太区首席执 行官Shin Hwee Chua表示,"我们正在全国范围内积极拓展消费生态圈,以悦动人心的沉浸式体验,邀 请全渠道消费者深入拉夫劳伦打造的梦想之境。" 漫步成都街头,惊喜扑面而来。 国庆中秋"双节"假期前夕,记者走访成都多个商圈,对话多个地标商业体,探访成都为迎接"双节"假 期"端"出的"消费大餐"—— 时尚艺术潮流"涌"现成都街头 9月30日,Ralph Lauren拉夫劳伦中国内地首家旗舰店及西部首家Ralph's Coffee于成都IFS启幕。 Barbour在成都落地Tartan经典格新主题快闪店。 "快看,韩东君也来成都逛街了!"9月26日下午,成都太古里马家巷人头攒动。青年演员韩东君作为特 邀嘉宾与英国品牌Barbour一道揭幕品牌在此落地的Tartan经典格新主题快闪店,共赴一场历史与现代交 融的沉浸式新体验。 在漫广场,10米高的"大风车"正在水景之上旋转。这是由成都太古里特邀英国艺术家组合伊莎贝尔+海 伦,从成都太古里的保留古建"字库塔"的六边形结构中汲取灵感创作的艺术装置"乘风"。现场 ...