上周五，位于地铁二号线惠王陵站的金茂晓棠二期三批次开盘，主推建面依然以中小面积段产品。作为项目第13次开盘，这一批次产品延续了前12次"开 盘即罄"的热销节奏。 金茂晓棠项目实拍图 金茂晓棠算是今年市场上极具代表性的一个项目，凭借小户型、低总价、地铁旁等优势，入市半年至今，已经实现了13开13罄。 据克而瑞统计的数据显示，今年成都 130㎡以下的成交占比已近4成，这一成交变化趋势正是凸显了首改刚需产品的竞争力。成交结构的变化也推动着新 房结构的变化，与年初豪宅化的新房结构不同，我们发现， 越来越多近期新入市的项目把面积控制在130㎡以下，成都的新房面积正在悄悄变小。 菁蓉湖TOD·湖城大境项目实拍图 锦樾序推出约112㎡四房户型，借新规优化空间，所有卧室+客厅5开间全部朝南，还带800库储藏间； 高新锦曜108㎡户型，实现了横厅+标准四房，这些曾经在143㎡才会出现的设计，已经在108㎡产品中出现； 金周路TOD·国宾九玺的127㎡产品是热销户型，6.8米的大横厅、LDK一体化设计都是业主们喜欢的设计； 新希望D23国宾的117㎡户型，不仅实现了约14㎡入户光厅、约7米开间大横厅，主卧更拥有独立衣帽间。 锦樾 ...

Core Insights - The Chengdu real estate market is experiencing a surge in activity during the "Silver October" period, with increased visitor numbers and transaction volumes observed in various projects [1][2][5] - New projects are being launched, and existing projects are being refreshed, leading to a greater supply and potential demand release in the market [1][9] Group 1: Market Activity - During the National Day holiday, many real estate projects in Chengdu reported a significant increase in visitor numbers, with some projects experiencing double the usual weekend traffic [5][10] - Specific projects, such as New Hope D23 and Vanke's Jinshang Yanghua, have seen high levels of interest, with the former selling over 40 units in September and the latter achieving a monthly sales rate of 80 units [4][8] Group 2: Supply and Demand Dynamics - In September, Chengdu saw a new housing supply of approximately 1.06 million square meters, driven by multiple projects obtaining pre-sale permits before the holiday [9][10] - The average number of visitors to new housing projects increased to about 260 groups, reflecting a 41-group month-on-month rise, with the average transaction volume per project reaching 11 units [10] Group 3: Promotional Activities - Various real estate companies are launching promotional activities during the holiday, including limited-time discounts and special offers to attract buyers [8][9] - Local governments are also initiating housing-related events and support policies, such as purchase subsidies and promotional exhibitions, to stimulate market activity [9][10]