以下文章来源于盐财经 ，作者陈慧 盐财经 . 洞察趋势，睿智人生。《南风窗》旗下专业财经媒体。 年轻人或许很难想象，常年出现在商铺、领导办公室的财神、关公，早已形成一门规模可观的生意。 正如 年轻人 能为泡泡玛特买单，中年男人往往也对于那些掂在手中颇有分量的 铜制工艺品 ，天生 没有抵抗力。 最近，一家被称作"中年男人的泡泡玛特"的公司引起了市场关注，它就是来自杭州的"铜师傅"。 铜师傅主要售卖的就是 铜制工艺品 。盐财经记者在深圳线下门店里注意到，铜师傅的展柜陈列的， 既有 "大圣传奇"、变形金刚等热门IP联名款，也有铜葫芦、财神雕塑、"聚宝盆"等经典款铜制品。 来源丨 盐财经 （ nfc-yancaijing ） 作者丨 陈慧 编辑丨宝珠 图源丨铜师傅官网 门店吸引了不少人驻足， 张可就是其中之一，他反复摩挲着一款全铜笔筒 ："摸着手感厚重，像老辈 人传下来的古玩" 。 他并非铜师傅的老粉，也对哪吒、钢铁侠这类IP联名毫无兴趣，但铜制品材质的质感、工艺的精致 度，以及传统文化赋予的吉祥寓意，让他买下了这件笔筒。 这家从杭州起家、深耕铜质文创十二年的企业，正是 靠着 这样一批受众的支撑，在资本市场持续发 力 ...

Core Insights - A new trend of "China Shopping" is emerging as foreign tourists flock to China to take advantage of favorable shopping conditions and tax refund policies [1][2][3] - The upgraded tax refund policy, which lowers the minimum refund threshold and increases the cash refund limit, significantly enhances the shopping experience for foreign visitors [1][4][7] Tax Refund Policy Enhancements - The tax refund policy has been expanded from 10 pilot cities to nationwide implementation, with the minimum refund threshold reduced from 500 RMB to 200 RMB and the cash refund limit increased from 10,000 RMB to 20,000 RMB [1][4][7] - The "immediate refund" service allows tourists to receive tax refunds at the point of purchase, streamlining the process and enhancing customer satisfaction [4][5][11] Impact on Consumer Behavior - The immediate refund service has led to a 22-fold increase in tax refund processing in pilot areas, significantly boosting sales in tax refund stores [4][6] - The tax refund rate for general goods is approximately 11%, effectively providing foreign tourists with a 9% discount on their purchases [2][4] Market Growth Potential - In 2024, the total expenditure of inbound travelers is projected to reach 94.2 billion USD, reflecting a 77.8% increase, indicating substantial growth potential in inbound consumption [2][14] - The share of inbound traveler consumption in China's GDP is about 0.5%, suggesting significant room for growth compared to other major countries where this figure ranges from 1% to 3% [2] Retail Environment and Consumer Experience - The establishment of centralized tax refund points in major cities allows tourists to process refunds from multiple stores in one location, enhancing convenience [11][12] - The number of tax refund stores has increased significantly, with over 5,196 stores now available, providing a wider range of products for tourists [7][9] International Appeal and Policy Synergy - The combination of tax refunds, visa-free entry, and mobile payment options has made "China Travel" and "China Shopping" increasingly popular among international tourists [15][16] - Recent policy changes, such as extending visa-free transit periods and expanding the number of eligible ports, further enhance the attractiveness of China as a shopping destination [15][17]