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以商聚气 以文赋能 以旅兴城——第四届陕西面食大会暨咸阳老街国庆中秋商文旅消费季活动开幕
Sou Hu Cai Jing· 2025-09-30 02:01
Core Points - The 2025 Fourth Shaanxi Noodle Conference and the Xi'an Old Street National Day and Mid-Autumn Festival Cultural and Tourism Consumption Season event opened in Weicheng District, showcasing a vibrant cultural and culinary experience for citizens and tourists [1][24] Group 1: Event Overview - The event features three main themes: "Hundred Noodles Compete for Beauty · Flower Good Moon Round," "Visit Xi'an Old Street · Explore Supply and Marketing Fair," and "Taste Old Street · Sweet Time" cultural market, with over 200 booths spread across 1000 meters from Dongming Street to Qingtai Street [1][24] - The event aims to activate consumption potential through food, connect urban and rural resources via markets, and enhance the street brand through cultural elements, promoting a deep integration of "catering + culture + tourism + regional characteristics" [24] Group 2: Culinary Highlights - The "Hundred Noodles Compete for Beauty · Flower Good Moon Round" food exhibition includes over 100 booths showcasing "time-honored" foods, intangible cultural heritage products, and local Shaanxi noodle specialties, such as Xi'an thirteen noodles, biangbiang noodles, and spicy garlic lamb blood [8][24] - Visitors can enjoy a rich culinary experience while learning about the food culture and folk customs of Weicheng [8] Group 3: Cultural and Market Integration - The "Visit Xi'an Old Street · Explore Supply and Marketing Fair" features over 60 enterprises from Shaanxi and other provinces, presenting more than 1000 types of specialty agricultural products and deep-processed goods, creating a diverse shopping and cultural experience [21][24] - The "Taste Old Street · Sweet Time" cultural market showcases over 50 booths with local cultural and creative products, blending ancient Qin culture with modern creativity, providing a unique shopping experience for visitors [21][24]
“文化+美食+赛事”燃动暑期消费“热”力 撬动文旅经济新支点
Yang Shi Wang· 2025-07-06 08:02
Core Points - Xianyang, with a history of over 2000 years, is recognized as a historical and cultural city in China, featuring the ancient Xianyang Old Street that blends historical architecture with modern elements and local cuisine [1][3][4] - The Old Street, established over 600 years ago, serves as a connection between Xianyang's rich history and its contemporary urban life, attracting both locals and tourists [4][6] Summary by Categories Historical Significance - Xianyang was chosen as the capital by the Qin Dynasty over 2000 years ago, making it one of the oldest capitals in China [3] - The Old Street is a historical site that showcases ancient architecture, including the Wen Temple and Phoenix Terrace, alongside modern attractions [1][4] Cultural and Culinary Aspects - The Old Street features popular local dishes such as Guokui Yazi, a unique snack made from crescent-shaped flatbreads filled with marinated meat, which is a signature dish of Xianyang [9] - Recent culinary innovations include dishes inspired by popular culture, such as Lychee Grilled Meat, which combines sweet lychee with grilled meat to enhance flavor [11] - The local noodle dish is characterized by its thick and chewy texture, often served with garlic, chili, and hot oil, reflecting the region's culinary traditions [12] Tourism and Economic Impact - The Xianyang Old Street has seen a surge in tourism, with over 400,000 visitors recorded in a recent week, highlighting its popularity as a tourist destination [14] - Cultural performances and events, such as the "Into Xianyang, Dream of the Great Qin" parade, attract visitors and enhance the cultural experience [7][17]