在会上，北京1314科技有限公司、爱购节（北京）国际商业集团与"中国葛根""阳新屯鸟""李时珍凉 茶""山茶润"等多个品牌达成年度战略合作并完成签约。此次签约覆盖食品、美妆、科技等多个领域， 将打通"线上+线下"消费链路，构建跨界融合的产业生态，打造可复制的文旅融合样本。品牌方代表在 分享合作愿景时表示，将借助 1314・爱购节的情感IP价值，实现品牌与消费市场的深度链接。 来源：环球网 1月4日，"2026 数字经济助力文旅融合新业态创新交流会"在京成功举办，以"提升新质消费 创新业态场 景"为主题，共探"数智+文旅+情感消费"融合之道，为文旅产业高质量发展注入新动能。相关领导、嘉 宾共同启动国际爱人节（1314・爱购节），这个以"一生一世"为情感核心的IP，将每年1月3日、1月4日 13点14分定格为节日文化坐标，打造"线上智能消费+线下沉浸文旅"的全新模式。 在主题发言环节，各界专家学者围绕核心议题展开深度研讨。马文普、贺铿两位嘉宾从情感消费升级逻 辑与财经视角出发，勾勒出消费从"物质满足"向"情感共鸣"转型的宏观图景；侯云春、张景安聚焦数字 经济驱动力，强调"数实融合"与技术赋能是文旅业态升级的关键密 ...

Group 1 - The core viewpoint is that the Yangxin Tunniao, a local rare waterfowl, is transforming into a pillar industry for rural revitalization through a comprehensive industrial chain involving breeding, farming, processing, and branding [1][2] - The Yangxin County Discipline Inspection Commission is focusing on supervising the entire chain of the Tunniao industry, promoting its growth and upgrade [1] - The county government supports the transition from fruit cultivation to Tunniao farming, which has helped companies turn losses into profits [1] Group 2 - The county has established a collaborative alliance among tourism, commerce, and leading enterprises to ensure quality control and expand market reach [2] - Yangxin County allocates 10 million yuan annually to support the Tunniao industry, with strict supervision to ensure funds are properly utilized [2] - The county's Discipline Inspection Commission is enhancing law enforcement to combat substandard products and unfair competition, creating a fair development environment for enterprises [2]