Group 1 - The completion of Shoulv Building marks a new starting point for Shoulv Group, indicating the company's commitment to high-quality development and the creation of a world-class cultural tourism enterprise [2] - Shoulv Group relocated its headquarters to Beijing's sub-center in April 2021, coinciding with the opening of Beijing Universal Resort in September 2021, which serves as a new cultural tourism landmark [2] - The Shoulv Building project commenced construction on November 26, 2022, and is located in the northern part of Beijing Universal Resort, combining office and hotel functions [2] Group 2 - The establishment of Shoulv Building is expected to drive the aggregation of surrounding commercial, exhibition, and cultural creative industries, making it a significant project in the cultural tourism area of Beijing's sub-center [2] - Several state-owned enterprises, including Beijing Architectural Design Institute and Huaxia Bank, have already established their headquarters in the sub-center, contributing to the area's development [3] - Huaxia Bank's main office building is nearing completion, projected to be the largest ultra-low energy consumption demonstration project in Beijing upon completion [3]

Core Insights - The completion of the Shoulu Group's headquarters office building marks a significant milestone for the company and the cultural tourism sector in Beijing's sub-center [1][13] - The project is the first among four state-owned enterprise relocation projects in Tongzhou District to achieve completion, showcasing the effectiveness of the "full-service" approach [1][3] Project Overview - The headquarters office building covers a total construction area of 83,000 square meters, consisting of twin towers with 11 above-ground and 3 underground floors, reaching a height of 60 meters [3] - Construction began at the end of 2022, with the main steel structure topping out in April 2024, followed by facade closure, electromechanical installation, and interior decoration, culminating in successful completion and acceptance in April this year [3] - The project utilizes BIM technology to ensure accurate and complete digital asset transfer post-completion, enhancing project management and transparency [3] Design and Functionality - The design of the Shoulu headquarters emphasizes "integration of industry and city," breaking away from traditional office building aesthetics with smooth curves that blend with the urban landscape [7] - The building's completion signifies a shift in the sub-center's cultural tourism industry from a "single scenic area economy" to a "full industry chain service" model [13] Strategic Importance - The headquarters is strategically located near Universal Studios and the Grand Canal 5A scenic area, forming a "golden triangle" in the cultural tourism zone [13] - The headquarters aims to leverage the annual visitor flow of over 20 million from Universal Studios to develop a one-stop service model combining online booking and offline experiences, fostering the aggregation of related industries [13] - The completion of the Shoulu headquarters is a key node in the sub-center's "headquarters corridor," which connects administrative, financial, cultural tourism, and technology sectors, enhancing resource allocation and industrial collaboration [13]